This episode Chronicles the origin of Donald Trump‘s strategy of communication which was first outlined in the book the art of the deal. Trump was advocating that he could keep his opponents off guard by the use of “creative hyperbole”—That is, not telling the truth, using confusion, exaggeration, misstatements and if necessary out right lies to gain any and every advantage in his quest to win at all costs. The Art Of The Deal was a New York Times bestseller that was actually dictated to ghost writer Tony Schwartz.
Soon after announcing his candidacy for the nomination Trump continued to beat on the lie that Barak Obama was not born in the United States and was therefore not a legal and legitimate president. Trump admitted that he had been promoting a false conspiracy about for five years about Obama on September 16, 2016 https://youtu.be/FVNLWTQ9VH0. Strangely no one brought up this lie again during the 201 6 presidential campaign. And stranger still, 38% of people describing themselves as strong Republicans and 11% of people describing themself as strong Democrats continued to report in November 2018 that they believed that Obama was not born in the United States https://www.cambridge.org/core/journals/journal-of-race-ethnicity-and-politics/article/genesis-of-the-birther-rumor-partisanship-racial-attitudes-and-political-knowledge/8C13EDF7D45A475E97B5D2B35BC8979E.
Trump has, according to The Washington Post, not a pro-Trump newspaper, told 25,000 falsehoods as of November 2020
https://www.washingtonpost.com/politics/2020/10/22/president-trump-is-averaging-more-than-50-false-or-misleading-claims-day/. Whatever the true number of lies, Trump has abused the public with his “creative hyperbole.“ This strategy was expanded by a method developed in the Soviet Union and later the Russian Federation called “Firehouse of Falsehood.” This strategy is designed to be so disorienting that people cannot keep up with the pace of trickery. Firehose is further explained by guest Jonathan Rauch on the podcast “Reliable Sources” at the 14’ mark of the episode https://podcasts.apple.com/us/podcast/reliable-sources-with-brian-stelter/id466789756?i=1000500726062. All citizens must be vigilant in checking out all information for validity and reliability, because freedom is not free.