In this episode, Amber Weinberg, Co-Founder and Managing Partner at Aperture, explains why most go-to-market leaders flop in interviews (hint: they don’t know how to tell their story), and why she ditches scorecards in favor of outcomes and cultural wiring. Her take? The best exec hires come from obsessively deep context—not checkbox criteria.

You’ll learn:

• Why scorecards can derail high-stakes hiring
• How to decode a company’s culture with one question: “What are you afraid of?”
• The reference-checking playbook that goes until the signal stops
• What it takes to truly integrate a new exec, long after the hire is made

To learn more about Metaview, the AI platform for 10x recruiting teams, head to www.metaview.ai/10x

Key topics covered:
[00:00] Intro

[02:53] GTM leaders tell terrible candidate stories

[05:46] Nolan's pitch gets reconstructed live

[08:48] Snowflake versus Databricks storytelling secrets

[13:14] Culture and chemistry trump resume brands

[16:52] Deep immersion tactics for executive search

[19:15] What keeps founders up at night

[21:26] Why scorecards kill great hiring decisions

[23:39] Reference until you stop learning strategy

[25:20] Building proprietary candidate access networks

[29:27] Handling negative references with spiky executives

[31:25] 6 month executive onboarding reality check

[34:48] Board relationship setup prevents surprises