Are we allowed to say that?

Are we allowed to say that?

By Bec Sadek and Shannon BoyleBusinessMarketing
Download on the App Store

Are we allowed to say that? episodes

  • Diversify your income Without Drama: What Pairs with NWM (and What Doesn’t)

    This week we get real about multiple income streams for network marketers—what actually supports your business and what quietly derails it. The point isn’t joining multiple NWM companies; it’s keeping one core business and layering complimentary streams that make sense for your brand without confusing your team or audience.

    In this episode, we talk about:

    • Why chasing multiple NWM companies backfires
    • How to choose complimentary income that fits your message (not fights it)
    • Real examples that work: one-level affiliate products, micro-courses, coaching/power hours, ebooks/digital downloads, speaking—and yes, even keeping a 9–5 for stability
    • Simple ways to share extras publicly without creating whiplash

    CONNECT WITH US ON SOCIAL 

    @Shannonboyle

    @BecSadek

    35 min
  • How to navigate the trust recession in network marketing

    Buyers are slower, savvier, and researching harder than ever. In this episode, we break down a simple three-step sales process that builds trust now...

    Attract 

    Evaluate 

    Close 

    _______________________________________________________________________________________________

    FOLLOW US ON SOCIAL 

    @Becsadek

    @Shannonboyle

    34 min
  • If You Want to Increase Your Sales and Influence, Increase Human Interaction

    Shannon’s back! This week we unpack her experience at an in-person networking event—the unexpected energy, the new connections, and the spark it reignited in her business. We make the case that even in a social-first world, more human interaction = more sales and influence.

    We cover:

    • Why face-to-face moments (and higher-touch online moments) accelerate trust and shorten the buying timeline
    • How to turn social connections into real conversations without being weird
    • The difference between “in-home parties” (optional) and modern human interaction (scrappy, simple, scalable)

    Try this (human-touch ideas you can do this week):

    • 10-min Zoom/coffee chats with warm leads from DMs
    • Voice-note follow-ups instead of text walls
    • Pop into a local meetup/co-working day; collect 3 new contacts
    • Host a 15-min live Q&A or mini audit on IG
    • Send a short video answering a prospect’s exact question

    Watch these metrics: DMs started, replies to voice notes, booked chats, conversion rate from convo → order, reorders.

    CTA: If this episode hits, forward it to a biz bestie and plan one human-touch action today.

    FIND US ON SOCIAL

    @Becsadek

    @Shannonboyle

    36 min
  • Building With Your Bestie & Detoxing the Shiny Objects

    This week: Bec is joined by guest co-hosts Heather Summers and Shelly Lane (Shannon’s on vacay!) for a real-talk episode on friendship, credibility, and momentum in network marketing. 

    What we cover:

    • Build with your bestie: why shared values, accountability, and complementary strengths create momentum (and make the hard days lighter).
    • Shiny object detox: how company-hopping and tactic-chasing erode credibility—and what to do instead.
    • Stay, skill up, win: the simple habits that compound (roots, not reboots).
    • Belonging beats burnout: create community that people want to stay in.
    29 min
  • Speak the Unspeakable: Story-Led Growth with Melani Sessa

    This week we sit down with Melani Sessa, a network marketing leader who built two powerful social platforms by telling the truth most people avoid.


     First, a TikTok community around libido during menopause and how it impacted her marriage. Then, after the tragic loss of her son last year, an Instagram account documenting her grief journey which is now over 70K strong.

    In this episode, we cover:

    • Turning your story into your message: how to use your story and let it guide your content.
    • Leading with vulnerability (with boundaries)
    • Niche-with-heart growth: why specificity (menopause, grief) creates real connection—and scalable trust.

    FIND US ON SOCIAL 

    @Shannonboyle 

    @Bec Sadek

    Melani Sessa On Tiktok

    Melani Sessa On Instagram

    50 min
  • Launch new products Like a Leader: Position, Duplicate, Align

    Launching a new product isn’t about posting a pretty graphic—it’s about positioning, duplication, and brand alignment so your team can run with it and your audience actually gets it.

    We cover:

    1. Position to stand out
      Spend real time brainstorming what makes this product different: the problem it solves, the unique mechanism, who it’s for (and not for). 
    2. Create duplication resources
      Build a simple team toolkit so no one starts from scratch
    3. Align with your brand
      Make it make sense in your world. Tie the product to your core promise, content pillars, and core message. Show how it fits your routine, your values, and your audience’s goals—so it feels on-brand, not random.

    FIND US ON SOCIAL 

    @Shannonboyle

    @Becsadek

    36 min
  • The Era of the Investigator: Nurturing Today’s Slow Burn Buyers

    In this week’s episode, we unpack how the buying landscape has shifted—today’s prospects aren’t impulse-clicking; they’re investigating. If you feel like leads go cold faster than they used to, this episode is your playbook for slowing down, leaning in, and nurturing trust at every step.

    We cover:

    1. Why Buyers Became Investigators
      • The rise of social proof, endless options, and “analysis paralysis”
      • How two years of oversaturated marketing taught prospects to pause and research
    2. The New Trust Timeline
      • What used to take days now takes weeks or even months
      • Key touchpoints where buyers are looking for proof: reviews, FAQs, third-party validation
    3. Patience as a Superpower
      • Why chasing “instant closes” actually flips prospects off
      • The mindset shift from “pitch fast” to “nurture slow”

    If you’ve ever felt frustrated that leads go silent or you’re tired of the “post and pray” approach—tune in and learn how to guide today’s investigator-buyers from research to relationship to “yes.”

    COME FIND US ON SOCIAL 

    @SHANNONBOYLE

    @BECSADEK

    34 min

About Are we allowed to say that?

From the publisher's feed

Welcome to the "Are We Allowed to Say That?" Show! 🎙️

Join your hosts Shannon Boyle and Bec Sadek as they dive into all things network marketing—with a healthy dose of…