In this episode of The Aro Benaiah Show, we sit down with Tracy Austin, Founder Of Elevation Talent Consulting and a leading voice in HR and leadership development tailored for the construction and skilled trades industries.
With over 20 years of experience helping trade business owners build stronger teams, retain talent, and develop rock-solid leadership from the job site up, Tracy pulls back the curtain on what really works in blue-collar leadership today.
Whether you're:
Struggling to manage your crew
Frustrated by high turnover
Or wondering how to lead without micromanaging
This episode gives you powerful tools to change your outcomes and lead with purpose.
What You'll Learn:
Tracy’s powerful “hatchet woman” story that reshaped her leadership style.
Why most retention problems are communication problems.
The six-step blueprint for having tough talks that don’t backfire.
Why leadership training is non-negotiable (especially before promoting your best tradespeople).
How AI will affect trades and where the human touch still wins.
Why curiosity and clarity are the two most underrated traits in any crew leader.
PLUS: We dive into simple but powerful mindset shifts that every trade entrepreneur and foreman should apply. Learn how to build partnerships with your crew, earn trust, and lead by example without burning out or losing your team.
Tools & Free Downloads: Grab Tracy Austin’s FREE “Tough Talk Blueprint” and more leadership resources here: https://www.elevatedtalentconsulting.com
Join her weekly People Strategy Zoom Club: Every Tuesday at 1pm CST (7pm WAT), Tracy hosts a free virtual learning community for business owners and leaders — no cost, just real support.
Listen to Tracy’s Podcast – People Strategy Podcast: https://www.elevatedtalentconsulting.com/podcast
Follow Tracy on LinkedIn: https://www.linkedin.com/in/tracyaustin/
Perfect for:
Painters, electricians, plumbers, welders
General contractors & construction SME owners
HVAC business owners, foremen & crew leads
Anyone delivering hands-on service or running a blue-collar business
If this episode adds value to your leadership, give it a like, and share it with fellow tradespeople, job site managers, or aspiring entrepreneurs.
#TradeBusiness #BlueCollarLeadership #ConstructionHR #PeopleStrategy #RetentionTraining #AroBenaiahShow #LeadershipInTrades