Breaking Through in Cybersecurity Marketing

Art of Cyber Defense: Insights from a Theatrical Minded CISO with Kayne McGladrey


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Prepare to laugh until your stomach hurts with our most hilarious episode yet, featuring the one and only theater kid turned cybersecurity guru, Kayne McGladrey, Field CISO at Hyperproof. Join us for a rollercoaster of emotions as we dive into the absurdity of security info in 10K filings, engage in heated debates over the polarizing cinnamon sticky bun ale, and champion the cause for more singing and dancing in cybersecurity. Think of it as the "Cybersecurity's Got Talent" episode you never knew you needed! Kayne's journey is packed with invaluable insights and captivating stories that are as unique as they are engaging.


Key Episode Highlights:
  • [07:41] The Disclosure Rule and Made-up Cybersecurity Frameworks
  • [11:34] Kane's Podcasts and Discussion on FedRAMP
  • [12:36] Theater and its Influence on Cybersecurity and Marketing
  • [15:58] Engaging with CISOs in the Sales Process
  • [20:48] Balancing Technical and Business Perspectives as a CISO
  • [21:15] Challenges of Communication Between Business and Technical Teams
  • [21:58] Concerns of Technical CISOs and Board Alignment
  • [22:22] Tighter Integration of CISOs with the Board
  • [23:48] The Changing Role of CISOs and Personal Liability
  • [25:26] The Impact of Personal Liability on the Security Industry
  • [27:15] The Role of a Field CISO

  • Join Us at RSA 2024:

    Remember to join the Cybersecurity Marketing Society's party at RSA 2024 on May 5th, at Novella San Francisco. Secure your tickets on our website and enjoy the best party for cybersecurity marketers!

    For more insights and discussions from our guest:
    • Connect with Kayne on LinkedIn
    • Listen to Kayne's podcasts, "Kayne's Five Under Five" and "Drafting Compliance," if you are interested in deep dives into specific cybersecurity topics.
    • Check out Kayne's analysis of 10K disclosures for understanding the landscape of cybersecurity reporting.

    • Be sure also to follow our hosts on LinkedIn:

      Gianna Whitver

      Maria Velasquez 

      Join the Cybersecurity Marketing Society on our website, on our main LinkedIn page, or on our podcast LinkedIn page, and keep up with us on Twitter.

      Thank you for tuning in to another episode of Breaking Through in Cybersecurity Marketing. Remember to subscribe for weekly insights and stories from the forefront of cybersecurity marketing. See you in the next episode!

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      Breaking Through in Cybersecurity MarketingBy Cybersecurity Marketing Society | N2K Networks

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