For this episode of Art of the Kickstart, we spoke with Vin Clancy, experienced entrepreneur, growth hacker, speaker and successful crowdfunding creator. Tune in to learn more about how to make Facebook work for you, different strategies for growing your audience and much more!

Key Takeaways

* How Facebook groups can help you reach more people

* What growth hacking is and how it can help build an audience

* How a Facebook group can be better than a blog

* How to decide if building a community through a Facebook group is the right choice for your business

* When cold emailing is the best way to build an audience

* How to use viral campaigns to build an audience

Links

* vinclancy.com

* Traffic and Copy Facebook Group

* Vin’s Kickstarter Campaign

* QueueAt

* The 48 Laws of Power

Connect with Vin

* @vincentdignan on Twitter

* @successallday on Instagram

A Special Offer from Vin

If you enjoyed this interview with Vin Clancy, you can get "The ONE secret to getting your posts seen on Facebook (+ 26 secret hacks of the Facebook algorithm)” ebook for free here: Http://growthclub.us/Facebooksecrets

It contains the secret that will double your Facebook engagement overnight, as well as 26 other hacks legendary marketer Vin Clancy used to build a six-figure business via Facebook posts - with zero PR.

You’ll find out why posting times are very over-rated as a metric, as well as the lazy thing you do about 50% of the time which kills your reach.

Note: Everything is correct at the time of writing this (last week) - the Facebook algorithm changes often, so use these tactics while they're still fresh.

In addition, anyone who signs up to receive the ebook will get Vin’s “How To Do a Successful Kickstarter” webinar (normally $99) for free if they email [email protected] with the subject line "Kickstarter plz" and the email they used to sign up for the Facebook secrets eBook.

Sponsors

Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 25% off!

Art of the Kickstart is honored to be sponsored by BackerKit. BackerKit makes software that crowdfunding project creators use to survey backers, organize data, raise additional funds with add-ons and manage orders for fulfillment, saving creators hundreds of hours. To learn more and get started, click here.

Transcript

View this episode's transcript

For this episode of Art of the Kickstart, we spoke with Vin Clancy, experienced entrepreneur, growth hacker, speaker and successful crowdfunding creator. Tune in to learn more about how to make Facebook work for you, different strategies for growing your audience and much more! Key Takeaways How Facebook groups can help you reach more people […]

This week on Art of the Kickstart, we spoke with Jeff Sheldon of Ugmonk, creator of Gather, a minimal, modular desk organizer. Tune in to learn more about how he funded in just 47 minutes and what he did leading up to his Kickstarter campaign for it to become such a success.

Gather: The minimal, modular organizer that cuts clutter

Key Crowdfunding Takeaways

* Why it’s important to have a loyal, captive audience well in advance of launching a Kickstarter project

* How to let your product evolve to create something your audience will love

* How to decide if Kickstarter is the right approach for your product

* How to manage backer feedback on Kickstarter

* How to get the #1 spot on Product Hunt

* What to know about industrial design when designing a product for Kickstarter

* Why your Kickstarter video needs to be good

Links

* Gather on Kickstarter

* Ugmonk.com/gather

* Essentialism: The Disciplined Pursuit of Less by Greg McKeown

* The Purple Cow by Seth Godin

Connect with Ugmonk

* @ugmonk on Instagram

* @ugmonk on Twitter

* Ugmonk on Facebook

Sponsors

Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 25% off!

Art of the Kickstart is honored to be sponsored by BackerKit. BackerKit makes software that crowdfunding project creators use to survey backers, organize data, raise additional funds with add-ons and manage orders for fulfillment, saving creators hundreds of hours. To learn more and get started, click here.

Transcript

View this episode's transcript

Roy Morejon:

Welcome to Art of the Kickstart, your source for crowdfunding campaign success. I’m your host, Roy Morejon, President of Enventys Partners, the top full service turnkey product development and crowdfunding marketing agency in the world. We have helped start ups raise over $100 million for our clients since 2010. Each week I’ll interview a crowdfunding success story, an inspirational entrepreneur, or a business expert in order to help you take your start up to the next level with crowdfunding.

Art of the Kickstart is honored to be sponsored by Backer Kit and the Gadget Flow. Backer Kit makes software that crowdfunding project creators use to survey backers, organize data and manage orders for fulfillment by automating your operations and helping you print and ship faster. The Gadget Flow is a product discovery platform that helps you discover, save and buy awesome products. It is the ultimate buyers’ guide for luxury gadgets and creative gifts. Now, let’s get on with the show.

Welcome to another edition of Art of the Kickstart. Today I am joined with Jeff Sheldon of Ugmonk. Jeff, thank you so much for joining us on the show today.

Jeff Sheldon:

Sure. Thanks for having me on.

Roy Morejon:

So Jeff, you have created a product called Gather,

This week on Art of the Kickstart, we spoke with Jeff Sheldon of Ugmonk, creator of Gather, a minimal, modular desk organizer. Tune in to learn more about how he funded in just 47 minutes and what he did leading up to his Kickstarter campaign for it to become such a success. Gather: The minimal, […]

This week on Art of the Kickstart, we interviewed Patrick Hohmann of Werenbach, and learned more about his Kickstarter campaign for a collection of watches made from original rocket material. Tune in to learn more about creating a new watch, why your pre-launch campaign is important and why you need a team to support your crowdfunding efforts.

Watches built from spaceborne rockets.

Key Crowdfunding Takeaways

* How to modify your product to make it feasible to offer on Kickstarter

* How long it takes to plan for a crowdfunding campaign

* Why you need a good team working on your Kickstarter campaign

* Why the pre-launch part of a Kickstarter project is so important

* How a sense of urgency and limited quantities can help your crowdfunding project

Links

* Werenbach on Kickstarter

* https://werenbach.ch/

Connect with Werenbach

* Werenbach on Facebook

* @werenbach on Instagram

* @Werenbach on Twitter

Sponsors

Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 25% off!

Art of the Kickstart is honored to be sponsored by BackerKit. BackerKit makes software that crowdfunding project creators use to survey backers, organize data, raise additional funds with add-ons and manage orders for fulfillment, saving creators hundreds of hours. To learn more and get started, click here.

Transcript

View this episode's transcript

Roy Morejon:

Welcome to Art of the Kickstart, your source for crowdfunding campaign success. I’m your host, Roy Morejon, president of Enventys Partners, the top full-service, turn key product development and crowdfunding marketing agency in the world. We have helped startups raise over 100 million dollars for our clients, since 2010.

Each week, I’ll interview a crowdfunding success story, an inspirational entrepreneur, or a business expert in order to help you take your startups to the next level with crowdfunding.

Art of the Kickstart is honored to be sponsored by BackerKit and The Gadget Flow. BackerKit makes software that crowdfunding project creators use to survey backers, organize data, and manage orders for fulfillment, by automating your operations and helping you print and ship faster. The Gadget Flow is a product discovery platform that helps you discover, save and buy awesome products. It is the ultimate buyer’s guide for cool luxury gadgets and creative gifts.

Now let’s get on with the show.

Welcome to another addition of Art of the Kickstart. Today I am joined by Patrick Hohmann, with the Werenbach.

Patrick, thank you so much for joining us.

Patrick Hohmann:

Yes, thank you for inviting me to the interview.

Roy Morejon:

So, you have created something truly unique. You have created a watch that is built from a space-borne rocket. And not just any rocket, this has come from the mother of all space rockets. Please, tell our audience what the back story is and how this all began.

Patrick Hohmann:

This week on Art of the Kickstart, we interviewed Patrick Hohmann of Werenbach, and learned more about his Kickstarter campaign for a collection of watches made from original rocket material. Tune in to learn more about creating a new watch, why your pre-launch campaign is important and why you need a team to support your […]

This week on Art of the Kickstart, we spoke with Dave Winkler and Ed Cummings about how they built a better water bottle and launched it on Kickstarter. Tune in to learn more about designing a new Internet of Things product, using Kickstarter backer feedback to improve your product and much more!

AquaGenie: The World's Smartest Water Bottle

Key Crowdfunding Takeaways

* How to combine form and function when deciding what features to include in a product

* How to know if crowdfunding is a good fit for you

* How to facilitate feedback from your Kickstarter backers

* How to build up a community or audience around your product

Links

* AquaGenie on Kickstarter

* theaquagenie.com

* Zero to One by Peter Thiel and Blake Masters

* Crossing the Chasm by Geoffrey A. Moore

Connect with AquaGenie

* AquaGenie on Facebook

* @theaquagenie on Twitter

* @theaquagenie on Instagram

Sponsors

Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 25% off!

Art of the Kickstart is honored to be sponsored by BackerKit. BackerKit makes software that crowdfunding project creators use to survey backers, organize data, raise additional funds with add-ons and manage orders for fulfillment, saving creators hundreds of hours. To learn more and get started, click here.

Transcript

View this episode's transcript

Roy Morejon:

Welcome to Art of the Kickstart, your source for crowdfunding campaign success. I’m your host, Roy Morejon, president of Enventys Partners, the top full-service, turnkey product development and crowdfunding marketing agency in the world. We have helped startups raise over $100 million for our clients since 2010.

Each week, I’ll interview a crowdfunding success story, an inspirational entrepreneur or a business expert in order to help you take your startup to the next level with crowdfunding.

Art of the Kickstart is honored to be sponsored by BackerKit and The Gadget Flow.

BackerKit makes software that crowdfunding project creators use to survey backers, organize data, and manage orders for fulfillment by automating your operations and helping you print and ship faster.

The Gadget Flow is a product discovery platform that helps you discover, save and buy awesome products. It is the ultimate buyer’s guide for luxury gadgets and creative gifts.

Now let’s get on with the show.

Welcome to another edition of Art of the Kickstart. Today, I am joined by Dave Winkler and Ed Cummings with AquaGenie. Dave and Ed, thank you so much for joining me.

Ed Cummings:

Great to be here.

Dave Winkler:

Thanks, Roy. Thanks for having us on.

Roy Morejon:

All right. So you guys launched a campaign recently, the AquaGenie, the world’s smartest water bottle. Tell our audience where it all starts. What’s the backstory here?

Dave Winkler:

Sure.

This week on Art of the Kickstart, we spoke with Dave Winkler and Ed Cummings about how they built a better water bottle and launched it on Kickstarter. Tune in to learn more about designing a new Internet of Things product, using Kickstarter backer feedback to improve your product and much more! AquaGenie: The World’s […]

Seva Mouler and the team behind the Solar Wallet set out to take an object most people use everyday - the wallet - and update it for the 21st century. Tune in to learn more about how to design a product and launch it on Kickstarter.

World's 1st smart wallet with solar + USB charge & tracking

Key Crowdfunding Takeaways

* How to use choose the best features for your product

* How to decide if Kickstarter is the right choice for your product

* Why Facebook Ads are so critical to a Kickstarter projects’ success

* Why it’s important to really understand the Kickstarter platform before you launch

* How to get design feedback before you launch on Kickstarter

Links

* Solar Wallet on Kickstarter

* Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing by Roger Dooley

* Equity Crowdfunding Through Indiegogo

* LuccaBozzi.com

Connect with Solar Wallet

* Lucca Bozzi on Facebook

* @lucca_bozzi on Twitter

Sponsors

Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 25% off!

Art of the Kickstart is honored to be sponsored by BackerKit. BackerKit makes software that crowdfunding project creators use to survey backers, organize data, raise additional funds with add-ons and manage orders for fulfillment, saving creators hundreds of hours. To learn more and get started, click here.

Transcript

View this episode's transcript

Roy Morejon:

Welcome to Art of the Kickstart, your source for crowdfunding campaign success. I’m your host, Roy Morejon, President of Enventys Partners, the top, full service, turnkey product development and crowdfunding marketing agency in the world. We have helped startups raise over a hundred million dollars for our clients since 2010. Each week, I’ll interview a crowdfunding success story, an inspirational entrepreneur or a business expert in order to help you take your startup to the next level with crowdfunding. Art of the Kickstart is honored to be sponsored by BackerKit and the Gadget Flow. BackerKit makes software that crowdfunding project creators use to survey backers, organize data, and manage orders for fulfillment by automating your operations and helping you print and ship faster. The Gadget Flow is a product discovery platform that helps you discover, save, and buy awesome products. It is the ultimate buyers guide for luxury gadgets and creative gifts. Now, let’s get on with the show.

Welcome to another edition of Art of the Kickstart. Today, I am joined with Seva Mouler with the Solar Wallet. Seva, thank you so much for joining us.

Seva Mouler:

Thanks for having me, Roy.

Roy Morejon:

You have created the world’s first smart wallet with USB and solar charge. Tell us, where did this all begin? What’s the backstory here?

Seva Mouler:

Well, about a year ago I was in China and I was completely shocked by how many people had battery banks in their hands walking around. Just about everybody just had a huge power ban...

Seva Mouler and the team behind the Solar Wallet set out to take an object most people use everyday – the wallet – and update it for the 21st century. Tune in to learn more about how to design a product and launch it on Kickstarter. World’s 1st smart wallet with solar + USB charge […]