For this episode of Art of the Kickstart, we spoke with crowdfunding advisor and host of the Crowdfunding Uncut podcast, Khierstyn Ross! Tune in to hear from her about how she got involved in crowdfunding, why she thinks it’s a great option for many hoping to launch a new business and how to launch a successful campaign.
Key Crowdfunding Takeaways
* How to learn from a failed crowdfunding campaign and go on to a successful one
* The benefits crowdfunding offers to creators
* What makes a product a good fit for crowdfunding
* How to choose whether to launch on Kickstarter or Indiegogo
* Why it’s important to have an audience before launching a crowdfunding campaign
* How to increase customer interaction using Facebook groups
* How to market your crowdfunding campaign on a smaller budget
* How to use Kickstarter’s algorithm to get more views for your campaign
Links
* Crowdfunding Uncut
* Foundr Magazine
* Jam Stak
* 4 Hour Workweek Escape 9-5, Live Anywhere, and Join the New Rich by Timothy Ferriss
* The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It by Michael E. Gerber
* The Big Leap: Conquer Your Hidden Fear and Take Life to the Next Level by Gay Hendricks
* Tools of Titans: The Tactics, Routines, and Habits of Billionaires, Icons, and World-Class Performers by Timothy Ferriss
* Purple Pillow Interview
Connect with Khierstyn
* Crowdfunding Uncut on Facebook
* @khierstynross on Twitter
Sponsors
Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 25% off!
Art of the Kickstart is honored to be sponsored by BackerKit. BackerKit makes software that crowdfunding project creators use to survey backers, organize data, raise additional funds with add-ons and manage orders for fulfillment, saving creators hundreds of hours. To learn more and get started, click here.
Transcript
View this episode's transcript
Roy Morejon:
This episode of Art of the Kickstart is sponsored by BackerKit. BackerKit makes software that crowdfunding project creators use to survey backers, organize data and manage orders for fulfillment by automating your operations and helping you print and ship faster. Plus, if you want to create and send surveys, offer add-ons, and pledge upgrades or begin accepting pre-orders, BackerKit makes it simple. Over 2,000 projects and four million backers have used Backer Kit, including many of the projects featured on Art of the Kickstart. Ready to try BackerKit? Visit backerkit.com and sign up today.
Welcome to Art of the Kickstart, your source for crowdfunding campaign success. I’m your host, Roy Morejon, President of Command Partners. The top full-service, crowdfunding marketing agency in the world.
