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EP 115:  Did you know that accounting is an important part of your business?  Of course, you did!  The problem is many of us are not fully equipped to handle those duties while also trying to be the very best artist we can be.  This is where hiring an accountant can come into play, but that first step in approaching one can be intimidating or overwhelming for first-time business owners.  After all, what do we say?  What do we ask?  Is my business valid enough?  I only do this part-time!  In this episode, I sit down with Christian Brim, who is a licensed CPA, himself, and also the CEO of an accounting firm that works hand-in-hand with creative entrepreneurs and small business owners.   We talk about why it's so important to communicate fully with any accountant about your goals and what you want out of your business.

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EP 114: Maybe this is a hot take, but I think attaching any sort of file in your very first cold email pitch to a new lead, is counterproductive.  It could be a pitch deck or it could be photos you want to highlight, but attaching them without a relationship already in place may increase your chances of having your emails unopened, or even worse, unseen.  In this episode, I advise embedding photos into your email as a more proactive way to have your work shown while also avoiding that dreaded Spam folder.  

This episode is brought to you by Bay Photo Lab.  For all your professional photography printing services, go to bayphoto.com for 25% off your first time order!

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EP 113:  Have you ever attended a big photography conference?  What are the benefits?  Will it be overwhelming?  In this episode, I'll recap my very first WPPI experience, and give you 10 tips to make the most out of a big show that may otherwise intimidate introverts and photographers looking to stand out.  

This episode is brought to you by Bay Photo Lab.  For all your professional photography printing services, go to bayphoto.com for 25% off your first time order!

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EP 112:  Miquel Quiles is a Sony Artisan of Imagery portrait photographer and digital creator, and in this episode, he's looking at my book and helping me navigate my next moves in wedding photography.  If you've never had a portfolio review before, or are nervous about getting one yourself, hopefully, this behind-the-curtains peek of a real review will help ease your anxiety. 

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EP 111:  If you're getting into wedding photography, doing a styled shoot may be very beneficial for networking with vendors and developing your own portfolio.  As someone who hasn't shot a styled wedding shoot before, I went straight to a qualified source and asked long-time wedding photographer, Phylicia Willis, what the best actionable steps are to getting your first styled shoot off the ground. 

www.phyliciawillis.com
@phylicia.willis

This episode is brought to you by Bay Photo Lab.  For all your professional photography printing services, go to bayphoto.com for 25% off your first time order!

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EP 110:  What is brand strategy?  How do you craft it?  And most importantly, how do we ensure our ideal clients are experiencing our brand in a consistent fashion that aligns with our vision?  I'm here at WPPI23 in Las Vegas, coming off a grueling 4 days of networking and learning from a diverse group of creative professionals.  Today I got a few short minutes with Kaleigh Wiese, who is an action-oriented problem solver, creator, coach, entrepreneur, and brand strategist educator.  We chat very quickly about what brand strategy is, and the most common hurdles creatives will face in their own brand strategy journey.

IG - @gokaleigh
Web - www.kaleighweise.com

This episode is brought to you by Bay Photo Lab.  For all your professional photography printing services, go to bayphoto.com for 25% off your first time order!

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EP 109:  Inflation is a real pain in the ass, but ultimately speaking, it has a relatively small impact when compared to another inflation that many of us are guilty of exercising; lifestyle inflation.  While inflation may increase the price of milk and eggs by a few dollars, lifestyle inflation may cost us thousands.  In this episode, I will discuss why we invite lifestyle inflation into our lives so willingly, and how to attack it if it is keeping us from our goals.

This episode is brought to you by Bay Photo Lab.  For all your professional photography printing services, go to bayphoto.com for 25% off your first time order!

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EP 108:  I recently came across a statement from another creative who said "If you are mentally weak, you should not freelance".   So in today's episode, I'll unpack my thoughts on this statement and respond with why I think the so-called "mentally weak" actually should freelance despite this common narrative.

This episode is brought to you by Bay Photo Lab.  For all your professional photography printing services, go to bayphoto.com for 25% off your first time order!

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EP 107:  You know, the sneaky thing about getting caught up in busy work, is that it feels so productive because you are, in fact, tackling something important in your business.  This task needs to get done.  And the list never seems to end with busy work.  If it's not catching up on emails, it's checking up on invoices or creating social content or any number of things that may not actually move the needle in our business.  In this episode, I discuss how busy work disguises itself as a proactive habit, even though it likely shares more common traits with reactive practices.  

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EP 106:   What is life like as an editorial photographer for a major news publication?  Today I am sitting down with photographer, Dan MacMedan, to talk about his many years shooting for USA Today and his journey in freelance.  From golf tournaments to award shows to press junkets, Dan gives us a peak behind the entertainment curtain and what goes into a 5-minute celebrity portrait.  

This episode is brought to you by Bay Photo Lab.  For all your professional photography printing services, go to bayphoto.com for 25% off your first time order!

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