Ask Kyle on Q&A Monday - Industrial Marketing and Technical Sales
This Q&A will cover Sales as a Service, data lists for lists, and workflows! If you have questions on industrial marketing or technical sales, be sure to comment and subscribe to Kyle Milan for more insights and expert advice!

Question 1: I saw that MFG Tribe offers Sales as a Service. How does that work if my company doesn’t already have a sales team?

Sales as a Service (SaaS) will be a perfect fit if you still need to get a sales team. MFG Tribe’s primary purpose is to be your dedicated sales team, helping you win clients and grow your business while you focus on delivering products. This is a fantastic way to get a boost in business in a new area or a way to grow if you are just getting started. As MFG Tribe begins to close deals for you, you can start bringing your own sales team on board, or if you already have one, we can train and manage them for you. Three packages are available depending on the size and how much involvement you want from MFG Tribe; starter, accelerator, and partner packages. If you’re interested and want to learn more, check us out: https://mfgtribe.com/

Question 2: When you’re building data lists for new leads, what is the best criteria to use?

Look at your current customers and reverse engineer that into a profile to find customers like that. You’re existing customers are proof of successful sales already, and the best way to grow is to find similar customers to the ones you are working with. On top of that, you also want to find customers you want to work with later on down the line and add that as a secondary point of focus. You don’t just have to hunt down big companies (AKA whales) - many times, it proves more fruitful to spend the same effort signing on multiple small companies than on one large company that may or may not sign on.

Technical Sales University has a fantastic course on building out leads and how to sell to fish, sharks, and whales. If you want to master technical sales and join the hundreds of sales pros already raking in millions in sales, then check out our free preview and enroll in TSU https://training.technicalsalesu.com/

Question 3: When you’re building out a workflow, how do you prioritize where to start?

If you have ever heard of the phrase “eat that frog,” you want to prioritize the most difficult tasks first. For most sales reps, that starts with cold contacts. When it comes to connecting with cold contacts, you begin by building out a nurture campaign; give them value propositions, share content and posts, link to your videos and articles, and more to show that you are a subject matter expert who can give them value and solve their pressing issues. Simultaneously, you want to build an existing customer campaign on a platform like HubSpot and have all of these campaigns running within one to two weeks.

#industrialsales #industrialsalesservice #manufacturingsales 

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