Ask Rezzz

Ask Rezzz

By Jason ResnickBusinessMarketingCareers
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Ask Rezzz episodes

  • How do I raise my rates?
    In order for you to continue to do business and have a successful freelance business, or even side hustle for that matter, you'll need to raise rates.
    It's easier to give your new rate to incoming leads and projects, but often times the hurdle is with current clients.
    If you are looking to raise rates with your freelance clients, I share with you my 3-step process to do this in this episode.
    If you want to be profitable, sustainable, and have successful business, you will have to raise rates.
    7 min
  • How do I talk to a lead and turn it into recurring revenue?
    Let’s assume 3 things:
    - You’ve defined a service offering
    - You have an ideal client
    - You’ve vetted out the lead to a point at which you are at a tipping point of moving forward
    But the sticking point is recurring vs one-off work.
    There are 3 steps to help you sell someone your recurring service.
    1. Re-establish the trust factor
    2. Compare the benefits of recurring vs one-off
    3. Show them how it gets them to the end quicker
    5 min
  • What social media platforms to spend time on?

    As a freelancer or consultant, it's hard to set aside time to try new social platforms. So Joe reached out and asked me "How do I determine what social platforms to spend time on?" He followed up with "How do you know you'll get something from it?" The short answer to that followup is that you don’t. The long answer is that you need to be aware of why you are on the social platform in the first place and if your audience is there as well. A few different criteria to pick which platform to try 1. Does my current audience exist there? Will my current audience exist there? 2. Why am I expanding here? What’s the purpose of me being here? 3. Know how I’m going to measure success 4. Give it 3-6 months, but abandon quickly, because as you mentioned, it can spread yourself thin and can be a huge time.

    10 min
  • How do I get my clients to value my work?
    If you are looking to build recurring revenue in your freelance business or your side hustle, you don't just need to show that the value you bring, but also have customers and clients recognize that value.
    It's not too difficult to do, but you should address it as early on as possible.
    3 min
  • Do you struggle with work, family, sick kids, etc?
    The struggle is real no matter how long you have been a freelancer. I think at some point in every work-from-home person's life they are faced with this, especially if they have kids. I answer this question and give my 6 tips and tactics to make sure that I stay on point, that I am able to get stuff done, and that I'm ultimately able to be home with my wife and son.
    9 min
  • How do you celebrate milestones with your clients?
    Creating a lasting memory with clients can be the way to creating a long-lasting client. We tend to beat ourselves up over the smallest of mistakes and quickly gloss over the biggest of wins.
    Celebrating a milestone, whether that's a launch of a site, creating a new logo, even moving something like a new feature to staging for testing, gives you and the client an opportunity to connect in a unique way to celebrate the hard work.
    By adding in some personality into a win, you can really put your stamp on the memory of a client.
    In this episode I share 5 ways to add your stamp to the next milestone in your project.
    6 min
  • What should I do if the prospect won't tell me the budget?
    As a freelancer and consultant profits should always be front of mind. Profits will go right out the window if you are dealing with a lot of tire kickers. You want a lead or prospect to be as close to the buying decision as possible. Make sure that they've properly thought their project. If you still can't get them to say what the budget is, then it's as easy as telling them why you need it.
    3 min

About Ask Rezzz

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You ask, I answer your web development and design business questions. 🚀 Struggling with a client? Want to build recurring revenue but unsure where to start? Feeling overwhelmed? Have a client that's…