Ask We Edit Show

KPIs or key performance indicators are widely used throughout the business world. Here we look into some of the best ways to track important metrics to improve your podcast and the work you do on it. From downloads and time inputs, the more you know, the better you can be! Listen in with us today to find out more.

Key Points From This Episode:

• KPI stands for 'key performance indicator', which are generally used to track performance. 
• There is a great amount of potential value in using KPIs in the podcast space.
• Monitoring downloads to see your best and worst-performing episodes.
• Keeping track of the time you put into preparation and planning.

Links Mentioned:

Toggl

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Dynamically inserted content can be a great tool for keeping your episodes current and impactful. The two main uses that we discuss in this episode are for switching out ads, and for updating your calls to action. By using one of the great services that offer this, such as Megaphone or PodBean, you can make sure you and your sponsors are being as effective as possible, so tune in to hear it all on today's show!

Key Points From This Episode:

• A brief recap of dynamically inserted content. 
• The options available for updating advertisers and sponsors over time.
• Dynamically inserted content can also be used for your calls to action. 

Links Mentioned:

Episode 89

Megaphone

PodBean

BuzzSprout

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There are two ways in which your podcast can be removed from Apple Podcasts. The first is if you manually archive your content yourself, while the other way is that Apple removes it, and this only occurs if you do not adhere to their guidelines. The most common reasons for your podcast to get flagged and removed is if you post unlabelled explicit content, and keyword-spamming. Tune in to find out more and avoid this big inconvenience! 

Key Points From This Episode:

• It is possible to remove your own content from Apple Podcasts by archiving it. 
• Apple may remove your episodes if you do not follow their guidelines.
• Including explicit content without labeling it as such or keyword-spamming can get your content flagged.

Thanks for listening! Check us out on Twitter, Instagram @weeditpodcasts, or visit our blog at WeEditPodcasts.com/blog for everything podcast-related.

With so many different podcasts out there, of so many different styles, there is a wide variance in episode lengths. So how long should you make yours? The simple answer is long enough to deliver quality content. This can be anywhere from a couple of minutes to over an hour! The choice is yours and will be dependent on what kind of show you have and the intended audience too!

Key Points From This Episode:

• Factors to consider when deciding on the length of podcast episodes. 
• How podcasts lend themselves to being consumed while doing other activities. 
• The average length of episodes seems to be around 40 minutes.
• Delivering quality content should be your priority, so adjust the length accordingly.

Links Mentioned:

Pacific Content

Thanks for listening! Check us out on Twitter, Instagram @weeditpodcasts, or visit our blog at WeEditPodcasts.com/blog for everything podcast-related.

No matter who you are, you will encounter some tricky interviews if you host a podcast! The key thing here is to not become completely derailed, and there are a few tips to keep things on track and make the most of a difficult situation. Tune in to hear about the importance of your post-production process, and when it might be time to redo an interview!

Key Points From This Episode:

• Bad interviews are inevitable, even for the best hosts! 
• Faith in your post-production process can keep you confident.
• There is the option to scrap an interview, but should only be used in extreme situations.

Links Mentioned:

Joe Rogan

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Social audio is still a fresh and new medium, whose potential and future are yet to be seen. With that being said, we believe that social audio is more of a complement to podcasting than a threat and that the links and possibilities between the two worlds, can provide amazing areas to explore for all content creators. Tune in to hear some ideas about repurposing content, and why these developments are so exciting!

Key Points From This Episode:

• The rise of social audio has raised questions about its impact on podcasting. 
• Both mediums have useful applications and service different needs.
• There is not reason for podcasters to not engage with and use social audio. 
• Social audio content has the potential to be repurposed for podcasting content.
• All this innovation is something to be excited about and not fear! 

Links Mentioned:

Clubhouse

Twitter Spaces

Facebook Hotline

Fireside

What’s The Difference Between Twitter Spaces Vs Clubhouse Vs Fireside?

Thanks for listening! Check us out on Twitter, Instagram @weeditpodcasts, or visit our blog at WeEditPodcasts.com/blog for everything podcast-related.

With the recent rise in social audio and the platforms supporting the burgeoning space, you will notice there are certain similarities between this and podcasting. The most significant of these is the audio medium and the conversational element to much of the content. There are however significant differences between these two mediums, and we explore the most important of these today. Tune in to hear about the objectives and production quality that really set these two worlds apart!

Key Points From This Episode:

• There are a few similarities between social audio and podcasts. 
• Podcasts and social audio have very different objectives and characteristics. 
• Social audio has a lot of potential and is something to pay attention to. 
• Podcasts are generally more produced than social audio.  

Links Mentioned:

Clubhouse

Twitter Spaces

Facebook Hotline

Fireside

What’s The Difference Between Twitter Spaces Vs Clubhouse Vs Fireside?

Thanks for listening! Check us out on Twitter, Instagram @weeditpodcasts, or visit our blog at WeEditPodcasts.com/blog for everything podcast-related.

If you have ever wondered about the paperwork you need for your podcast guest interviews, then this is the show for you! Today, you will hear about a guest release form, what it stipulates, and where you can access templates for these crucial forms. Tune in to hear it all!

Key Points From This Episode:

• What a guest release form is and why you need to have one.
• Where you can find guest release form templates online.
• Some situations may require more paperwork, but generally, the guest release form is enough.

Links Mentioned:

The Podcast Lawyer

Thanks for listening! Check us out on Twitter, Instagram @weeditpodcasts, or visit our blog at WeEditPodcasts.com/blog for everything podcast-related.

Show notes are an important part of podcasting for many reasons. One particular aspect of your podcasts’s show notes are timestamps. These are simply time markers placed on a written document that indicate when someone new starts talking for transcriptions or when a new main topic is started in the show notes. There are two main benefits to time-stamping your show notes: listeners can skip to their sections of interest, and they can easily revisit these sections again in the future. Tune in to find out more about when to use timestamps!

Key Points From This Episode:

• Understand when timestamps will be beneficial to your show.
• Timestamps allow your listeners to search and skip to the sections they are interested in.
• Listeners can use timestamps to effortlessly revisit sections in the future.
• Timestamps are useful for podcasts that have video components when publishing on YouTube.
• Finding ad spots in your show is also must easier when show notes are timestamped.

Links Mentioned:

YouTube

Thanks for listening! Check us out on Twitter, Instagram @weeditpodcasts, or visit our blog at WeEditPodcasts.com/blog for everything podcast-related.

For those who are not familiar with a podcast outro, it’s the end bit of the episode where the host wraps things up. How you execute your outro is really up to and comes down to personal preference. However, we do have a few ideas for you to keep in mind, such as keeping your outro brief, using it as a quick summary for that audience, and thanking your listeners for support. Remember, a quick show of appreciation goes a long way in developing a loyal audience and showing them that you care.

Key Points From This Episode:

• Use your outro as an opportunity to give your listeners a summary of the episode.
• Make sure to keep your outro brief and informative.
• The importance of thanking your listeners for their support of the show.
• Strategically place any calls to action in the outro as a reminder to your audience.

Links Mentioned:

Patreon

Thanks for listening! Check us out on Twitter, Instagram @weeditpodcasts, or visit our blog at WeEditPodcasts.com/blog for everything podcast-related.