Ah I'm sure you've heard it before.  Don't ask "do you have any questions?" when you're on a demo, but when you get in the room or on the call you just can't help yourself.  It comes out no matter what.  What's the harm?  You can't ever really go wrong with asking if they have any questions right?  They'll say no and you can move on to the next topic.  This is false thinking and creates an environment where you're checking boxes, your customer or prospect is tuning you out and you're adding little value to their buying process.  Instead we give you 3 alternatives that you can use.  Write them down, customize them and your buyer will instantly get more out of the demo experience, you'll feel like you've hit the nail on the head and your managers listening to your demos will think you're an all-star.

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