What does it take to turn obsession into a billion-dollar beauty empire?

In this episode of Aspire with Emma Grede, global makeup icon Charlotte Tilbury sits down with Emma to share how she went from a young girl with a dream to building one of the most powerful and influential beauty brands in the world.

Charlotte opens up about the mindset behind her success — how belief, obsession, and relentless innovation helped her disrupt an overcrowded industry and create products the world didn’t even know it needed. She reveals the lessons she’s learned about leadership, confidence, and self-worth, and the unshakable drive that made her unstoppable.

If you’ve ever doubted yourself, hit a wall, or wondered how to keep believing when no one else does — this conversation will change how you think about success.

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Do you have a spark of an idea that feels like it has potential? This mini-episode of Aspire with Emma Grede, brought to you by Shopify, will help you realize if your spark has the potential to turn into a flame. On today’s pod, Emma offers solid steps to begin realizing your idea’s possibility. From identifying what problem your idea is solving to differentiating yourself from a crowded market, Emma guides you through the right questions to ask. Being an entrepreneur doesn’t mean changing your circumstances in a day...It’s a calculated journey that requires a step-by-step approach to test and learn. This is where a tool like Shopify starts to come in handy. Shopify isn’t just a place to sell things—it’s a platform that helps you test your idea.

In this episode you’ll learn how to:

-Name the problem your idea is solving to help people care about your product

-Identifying your audience and asking yourself how willing are you to dedicate the time and effort

-What can I bring to this solution that will set it above the rest? 

-What sets you apart from the competition, your difference is your power. 

If you’ve been thinking about starting something of your own, Shopify can help you take that first step. It’s built to make turning an idea into a business simple—from setting up your store to handling payments, inventory, and shipping. That way, you can stay focused on what really matters: bringing your vision to life.

Explore what’s possible at shopify.com/aspire

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Reese Witherspoon may be known as America’s sweetheart — but behind the scenes, she’s built a billion-dollar empire that changed Hollywood for women everywhere.

In this episode of Aspire, Emma Grede sits down with Reese to talk about the moment she stopped waiting for permission, the lessons she learned about money and ownership, and what it really takes to pivot in your career when everything looks successful from the outside — but you know you’re meant for more.

From her first acting gig at 14 to founding Hello Sunshine and selling it for nearly a billion dollars, Reese opens up about:

-How to recognize when it’s time to make a change

-Why independence — not wealth — is real power

-The biggest money mistakes women make (and how to avoid them)

-What it means to truly bet on yourself

If you’ve ever felt stuck, under-valued, or ready for your next chapter, this conversation will remind you: you are your own best investment.

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Have you ever wanted to start a business but told yourself, not now, it’s not the right time? This mini-episode of Aspire with Emma Grede, brought to you by Shopify, might help you realize, there’s no perfect time to start a business. On today’s pod, Emma shares why she decided to become an entrepreneur and offers key insights from her journey over the years. From tips on how to discover your “why” to the importance of a platform that can support you, Emma reminds us that every business starts with a founder taking that first step. 

In this episode, you’ll learn How to:

-Identify your personal why and use it as your anchor

-Move forward even when self-doubt shows up

-Understand what entrepreneurship can truly offer to your life

-Start small and build momentum one step at a time

-How to create a support system that allows you to stay focused

If you’ve been thinking about starting something of your own, Shopify can help you take that first step. It’s built to make turning an idea into a business simple—from setting up your store to handling payments, inventory, and shipping. That way, you can stay focused on what really matters: bringing your vision to life.

Explore what’s possible at shopify.com/aspire

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If you’ve ever felt like where you come from holds you back — or that success only happens for people with access — this conversation will change how you see yourself.

Music mogul, entrepreneur and branding genius Steve Stoute joins Emma to reveal how he turned being underestimated into his advantage, using his roots, instincts, and connection to culture to build an empire that reshaped music, marketing, and business.

You’ll learn how to:

-Turn rejection into momentum

-Use your background as your competitive edge

-Build ideas that move culture — not just chase it

Watch this if you’re ready to stop waiting for permission and start turning your story into your strategy.

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Thinking about starting a business but don’t know where to begin? In this solo episode, Emma breaks down the 10-step blueprint every first-time founder needs to turn an idea into a real company. From testing your idea to understanding the completion and market landscape to building a brand, pricing for profit, and leading a team — Emma shares the lessons she’s learned building multiple brands into a global powerhouses.  This is the real, unfiltered roadmap to launching your business — no investors, no fluff, just the mindset, structure, and execution you actually need to succeed.

In this episode, you’ll learn:

    •    How to start before you feel ready

    •    Why execution matters more than ideas

    •    How to research your market and find your customer

    •    The smartest way to manage money and risk

    •    Why brand and product have to deliver — every time

    •    How to lead, hire, and grow sustainably

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Tracee Ellis Ross has built an extraordinary life as an award-winning actor, producer, entrepreneur, and visionary founder of Pattern Beauty. But behind all of that success is a woman who believes deeply in the power of words.

In this episode of Aspire, Emma Grede sits down with one of her favorite women — and businesswomen — on the planet to talk about how Tracee’s intentional approach to language, therapy, and clarity has shaped everything from her relationships to her leadership.

Tracee opens up about how she manifests with purpose, the patience it takes for ideas to bake, and why redefining success starts with what you say to yourself.

This is an inspiring, grounded conversation about becoming who you are and using your words to build the life and business you want.

Listen if you’re ready to:

-Speak more intentionally

-Redefine what success means for you

-Build confidence from the inside out

-Learn how your language can shape your success

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If you’ve ever felt stuck, like no matter how hard you work, something’s holding you back, it’s probably not your talent or your hustle. It’s your mindset.

In this solo episode, Emma Grede reveals how mastering your mind is the ultimate unlock for success, confidence, and peace of mind. She shares the exact mindset tools she’s used to build businesses, overcome fear, and turn self-doubt into fuel for growth.

Plus, Emma announces her brand-new book, Start with Yourself, coming in 2026—a guide to building the mindset that changes everything.

In this episode, you’ll learn how to:

-Reprogram negative self-talk and handle haters with strength

-Turn failure into feedback and fear into action

-Build daily habits that wire your brain for success

-Use visualization, gratitude, and self-compassion to level up

-Celebrate your wins and protect your energy

If you’re ready to stop holding yourself back and start building a mindset that works for you—not against you—this episode is where it all begins.

Preorder Start with Yourself wherever books are sold, and share this episode with someone who’s ready to transform their life from the inside out.

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If you’ve ever wondered how to turn your personal brand into a thriving business, Paris Hilton has the answers.

In this episode of Aspire with Emma Grede, Paris reveals the strategies that helped her turn her image into an empire — long before “influencer” was even a word.

You’ll hear how she:

-Built one of the most recognizable personal brands in the world

-Turned consistency and authenticity into her biggest business assets

-Evolved from celebrity to CEO of 11:11 Media

-Used her platform for purpose — and built a legacy beyond fame

This conversation is a masterclass in brand-building from the woman who started it all. Whether you’re launching a business, growing your influence, or reinventing yourself, Paris’s blueprint will show you how to do it — and make it last.

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Aspire with Emma Grede is a finalist for Best New Podcast with Signal’s Listener Choice Awards!  Vote here.

In this episode of Aspire, Emma Grede sits down with her husband, Jens Grede— media and retail investor, CEO of Skims, Chairman of Frame and founder of the Saturday Group.  Jens’ business acumen has been instrumental to Skims’ exponential growth, which has a current valuation of $4 billion.  They sit down for a candid conversation about what it takes to be both life partners and business partners.

Emma and Jens open up about the lessons they’ve learned building brands like Skims and Good American, the rule that anchors their marriage, and why embracing risk and reinvention has shaped both their careers and their family life. They share honest reflections on balancing ambition with love, parenting with partnership, and excellence with vulnerability.

Tune in for a real, behind-the-scenes look at how Emma and Jens make marriage and business thrive — together.

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