Assemble Dance Studio Coaching

In this episode, I sit down with Holly who is just about to open her own dance studio.....brings me back to when I first started, wow. 

During the coaching call, I guide Holly into navigating what costs are worth it when starting out & what she can hold back on until her business grows. 

16 years ago, Holly went to her first ballet class and fell in love with dance, 3 years ago she fell in love with teaching dance and is now bringing her passion and compassion to the Brisbane dance community.

Katie Groven is an ACSM certified personal trainer, holistic health coach and two time world champion dancer. She is the creator of dancer-fitness.com  an online exercise database designed to transform competitive dancers into athletic powerhouses. She has combined her 25 years of dance and her expertise in fitness to empower dancers of all ages to view themselves as athletes and gives them the tools to increase their strength, endurance, injury prevention, and overall performance. Katie travels the country cross training teams and studios including Larkin Dance Studio, home to World of Dance finalists Eva Igo, Ellie and Ava Wagner and The Trilogy. When she’s not training individual dancers or teams she’s spending quality time with her husband Chris, daughters Hazel and Amelia or growing her collection of Converse shoes.

Katie is also a Doctors For Dancers specialist and regular blog contributor for More Than Dancers, The Line Up and Apolla Performance.

In today's BONUS episode, I am sharing some juicy BEHIND THE SCENES chat with the amazing Robyn Parras from the Dance Teacher Apprentice. As soon as we started our chat, we were excitedly talking about teacher training programs and some issues we see in the industry.... and this was before we even started officially recording! I thought everyone would find this informative and interesting, so today's episode is a quick bonus! Want our full chat?? Check out episode #132!

Want to know more about Robyn?

Whenever I ask what support Studio Owners are needing, the one thing that continues to come up a lot is creating training or resources for their team & teachers. We all know we should be doing it, but it is super hard to find the time, energy, expertise and availability. Basically..... another thing to add to our huge to do lists! In this weeks episode, Robyn and I dive into why she created her amazing program The Dance Apprentice, how it might benefit your studio or alternatively, some tips and tricks to get started yourself. Interested? I highly recommend today's episode.

Robyn Parras has a bachelor degree in primary education and has a certificate IV in training and assessing. During her last year of university in 2008, she opened up her own dance studio so that she had a full time job upon leaving university. While Robyn still taught in primary schools for 3 years, this gave her the opportunity to develop her studio. In 2011, Robyn was appointed the director of the Sydney Roosters Cheer Squad and is still the director today. The studio was dance only until In 2018 Robyn added circus to her studios repertoire. At the start 2020, Robyn and her team reached out to all of the local dance studios to put on a bush fire benefit concert which raised over $12,000 as a Dance community. During the covid pandemic, Robyn re branded her studio from Rock the Block Dance and Circus to Prodigy Performing Arts. Also during this time, Robyn developed The Dance Apprentice, teacher training for dance studios. In 2018 and 2020, the studio won the most outstanding performing arts studio in the local Business awards.

We all know that starting a dance studio at any point is a huge challenge.... let alone starting during a pandemic! Want to know how Lauren managed to do just that and launch a successful studio? Tune in to today's episode!

Lauren Elizabeth Dance was established in 2020 with the aim of providing a joyful dance experience that encourages everyone to be their unique self and keep happy and healthy. Offering group classes, private lessons, weekly classes and workshops both online and in person based from Hampshire. Specialising in Diverse Dance Mix (DDMIX) Ballet (RAD & ISTD), Contemporary, Irish Dance and Strength & Conditioning.

Lauren commenced her teacher training at the age of 18 at Chichester College, completing the Imperial Society Teachers of Dancing, Diploma in Dance Instruction in Classical Ballet in 2017. Furthermore gaining a BA (Hons) Degree in Dance with a focus on Teaching Dance, Creative Practice, Dance Movement Psychotherapy and Dance Psychology from The University of Chichester. Lauren progressed through graded examinations in Ballet with knowledge of both the Royal Academy of Dance and Imperial Society of Teachers syllabi gaining Level 3 Advanced Certifications. In addition Lauren has also been an Irish Dancer for 18 years, performing and competing throughout the UK and Ireland. 

Find Lauren on her socials here: 

https://www.instagram.com/laurenelizabethdance/

https://www.facebook.com/laurenelizabethdance

Ever wanted to grow your dance studio or income by adding a digital dance studio or digital product? Miah Pullen did just that (and shared a heap of tips & tricks with us on today's interview). Miah started Dance with Me as a local at home dance program through her studio in May 2020. The program was a great solution for parents and students who didn't feel quite comfortable going back to the studio that summer with the global pandemic still in full swing.  After seeing the possibilities in the online dance world, and that the need for online dance classes is not going anywhere, even after the pandemic is long gone, Miah decided to bring this program to the next level. 

Miah was born and raised in Texas, and began dancing at the age of two. After high school and entering college, Miah started renting out a local studio to teach dance team prep classes for dancers who wanted to try out for the high school dance team. The business eventually grew enough to where Miah was able to open her own studio in August 2017, where in her first year open she ended the season with 180 dancers. The studio now has around 300 dancers. Miah is expanding her studio to open a second location in another city this summer and in February 2021 opened her online dance studio for kids, Dance with Me. Miah has also been the coordinator for the college dance team for 3 years and is a college instructor at a community college. Miah has been married to her husband Ronnie for over two years and they have two whippits, Ellie and Brock.

It's time to give your website a GLOW UP! 

I go through 5 easy tips that you can CHANGE on your website today to get more students into your studio.

1. Ensure your contact information is EASY to find!

2. Create an introduction page

3. Keep your branding consistent

4. Don't over clutter

5. Have a clear call to action on EVERY page!

Reels, Instagram, stories, Facebook groups, posts, videos, live videos, blogs........ feeling overwhelmed? The list continues to grow!! Whilst social media is an ever changing beast, there are simple strategies we can implement to grow our social media and have a heap of impact on line (and more students in our studios). Interested? Check out the interview?

Sheina is a dancer and traveller from Melbourne Australia. Although she entered the dance world quite late in the industry, at 20 years old, she realised that it was her passion and I went to all lengths to make it a part of her life. Fast forward through failed auditions and struggling with industry standards, she was teaching and performing on stages around the world. With her background in marketing, she paved a unique path for herself which gave her the freedom to design her own lifestyle.  Now she teaches dancers how they can leverage their own social media so that they can transform their audience into students and live the life that they dream.

This is the Ultimate Engagement Checklist for Dancers and my social media links:

Instagram @sheinaraskin

Youtube: Sheinaraskin

Facebook Community The Dance Entrepreneur Club.

In the age of social media, all business owners know & understand the power of video (and particularly live video), but there are sometimes a lot of nerves involved when you first start going live.

This interview with Kristian Altuve is jam packed with practical tips & tricks to save you time and money when it comes to advertising your Dance studio. Dance Motion Marketing was founded with the core mission to empower dance studios to fill every class they offer without wasting time or energy becoming a full-time marketer.

When Kristian isn’t working on business, he loves hosting community dinners with his friends and spends a lot of time outdoors, enjoying long runs and bike rides.

In today’s episode Kristian and I discuss some great tips and advice when it comes to Facebook ads, marketing and creating landing pages that convert. What we share on the podcast today will help you save on marketing and help prevent you from making costly mistakes in the future. We go through practical strategies that make marketing simple and help you take action so that you can improve your marketing today.

Interested in finding out more information?

Link: https://www.dancemotionmarketing.com/Facebook-Training-Optin

Website: www.dancemotionmarketing.com

Facebook: https://www.facebook.com/DanceMotionMarekting

Facebook Group: https://www.facebook.com/groups/howtogrowyourdancestudio/