Audience Development Specialists Podcast

My client, composer Gustav Hoyer stopped by the ADS Podcast to talk about his new Classical Music podcast, the Anachronism Podcast and about audience development for classical music. To listen to his podcast and find out more about his music, please visit gustavhoyer.com.

I had the pleasure of speaking with Erica Sipes, a pianist, practice coach, avid Twitter user, the mastermind behind the blog Beyond the Notes, and a Toy Lady. A Toy Lady? Yes, Erica is also a manager at the Imagination Station in Roanoke, VA. On this episode we speak with Erica about her use of Twitter and her very own best practices for starting and staying with Twitter. Also, how does her job as a manager in a toy store correlate with arts management. What can we learn from her experiences. Lastly, find out if I am able to pronounce Roanoke correctly.

Other interesting references that came up in this episode:

* New Music Gathering on Twitter with #musochat* The TwtrSymphony* American Shakespeare Center* Classical Music: The challenges of making the affection clear* Alama Ensemble

Peter Alexander holds a Ph.D. in musicology and is the classical music critic and reporter at Boulder Weekly and his own blog sharpsandflatirons.com. He stopped by the ADS Podcast to talk about how we can do a better job of working with the media. What do they require from us? How can we make it easier for them to write a story? What do they want to write about?

Also mentioned in this episode is Jeffrey Nytch’s book The Entrepreneurial Muse: Inspiring Your Career in Classical Music.

Dan Meagher, Audience Development & Digital Strategist of the Diablo Ballet, stopped by the ADS Podcast to talk about audience retention. Dan wrote an article entitled They came. They saw. They left., which I found to be quite intriguing. I had to invite him to the podcast to find out more about his methods of audience retention, all about lazy marketing, and about his thoughts on audience development in general.

Please enjoy this open and honest conversation!

It was such a pleasure to have a conversation with Dan Meagher,… Read More→

After being in arts administration since 1997, I have come to find there are reasons why arts organizations are struggling. Here are my top 10 reasons. Grab some coffee or tea, and let’s get into it!

Cheers to happy and loyal audiences,

Shoshana

Shoshana Fanizza

Chief Audience Builder, Audience Development Specialists

Did you know that audience development has a spiritual side? Today I talk about this spiritual side, plus I have a big announcement about my future book!

Cheers to happy and loyal audiences,

Shoshana

Shoshana Fanizza

Chief Audience Builder,

Audience Development Specialists

Today on the ADS Podcast, I will be speaking about the different types of community engagement. There are more ways to get your community involved and to become more involved in your community than you think!

Cheers to happy and loyal audiences,

Shoshana

Shoshana Fanizza

Chief Audience Builder, Audience Development Specialists

 

It’s here! Today we are welcoming Ron Evans from Group of Minds to the ADS Podcast. We will be discussing the barriers of attendance, going into detail about cost. Is pricing an actual barrier? Let’s explore together!

As principal consultant at Group of Minds, Ron Evans uses the science of behavioral psychology to encourage and reward positive customer behaviors. He designs experiments that challenge assumptions in digital marketing, fundraising, and customer experience, and teaches organizational leaders his process.

Today we have a special guest on the ADS Podcast, fundraising expert, Marc A. Pitman. We had a great conversation about how to build relationships to ask without fear. Have a listen!

Marc A. Pitman helps leaders, especially in nonprofits, lead their teams with more effectiveness and less stress. The author of “Ask Without Fear!®,” he is the founder of The Concord Leadership Group and FundraisingCoach.com. He’s also the executive director of TheNonprofitAcademy.com and an Advisory Panel member of Rogare, a prestigious international fundraising think tank.

For more information about his book:  “Ask Without Fear!®“

 

Cheers to happy and loyal audiences,

Shoshana

Shoshana Fanizza

Chief Audience Builder, Audience Development Specialists