Authentic Avenue

beam: a CBD brand creating a wellness-minded community and helping you to find your better.

Meet Matt Lombardi and Kevin Moran, their co-founders. As former athletes themselves, they've taken their fair share of hits on the field of play. These days they're taking recovery beyond the ice bath and to a range of products offering benefits physically and mentally.

Today, you'll learn more about the cannabis world from the cbd side, and how they build authenticity through the partners they link up with.

So get well now, and enjoy as I get real with beam through Matt Lombardi and Kevin Moran.

Learn more about beam: https://beamtlc.com/pages/about-us

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Email Adam: [email protected]

Learn more at https://authenticavenuemedia.com/.

Theme Song: Extreme Energy (Music Today 80)

Compose[d]: a digital strategy & creative services agency focused on addressing business goals through sustainable solutions.

Meet Jason Parkin, their Founder, President and COO. He's committed to sustainability to the extent that his firm has earned B Corp status. (I believe this is a first for Authentic Avenue!)

Today, you'll learn all about what it takes to be a B, plus the ways it which it more or less forces authenticity from those organizations who earn that special stamp of approval for those who use business for good.

So listen in and build a better business with me as I get real with Compose[d] and Jason Parkin.

Learn more about the work Compose[d] does: https://composedcreative.com/our-work/.

More on B Corporations: https://bcorporation.net/

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Email Adam: [email protected]

Learn more at https://authenticavenuemedia.com/.

Theme Song: Extreme Energy (Music Today 80)

Lalo: a brand that truly promises to be there with families every step of the way.

Meet Greg Davidson, their Co-Founder and CEO. And when he says every step, he means it -- right from the first one. His company, whose name is an acronym for “Love All Little Ones,” developed their product lineup to quite literally follow their end user from infancy onward.

Today, I learn more about the other ways in which Greg stays close to his consumer, So swaddle yourself and enjoy as I get real with Lalo and Greg Davidson.

Learn more about Lalo: https://meetlalo.com/pages/promise.

FOLLOW AUTHENTIC AVENUE ON SOCIAL MEDIA:

Email Adam: [email protected]

Learn more at https://authenticavenuemedia.com/.

Theme Song: Extreme Energy (Music Today 80)

Additional sounds by andreaskg (https://freesound.org/people/andreaskg/) via CC BY 3.0 (https://creativecommons.org/licenses/by/3.0/).

I talk to chief executives, founders and marketers a lot about Gen Z and the importance of capturing their perspective and their purchases. But admittedly, I haven’t really talked to Gen Z. That changes now and today’s Authentic Avenue.

JUV Consulting: the firm that knows you need Gen Z more than you know -- and they can help with it.

Ziad Ahmed is their fearless founder who operates the business whilst being a full-time student at Yale. His accomplishments have landed him on Forbes lists and in the boardrooms of some of the highest-profile brands out there to serve as a messenger for the youngest generation in the economy.

Today, Ziad serves as the messenger to me, and lets me in on the way Gen Z is best marketed to. So reminisce on your own youth and enjoy as I get real with JUV Consulting and Ziad Ahmed.

Learn more about JUV: https://www.juvconsulting.com/home#understand.

FOLLOW AUTHENTIC AVENUE ON SOCIAL MEDIA:

Email Adam: [email protected]

Learn more at https://authenticavenuemedia.com/.

Theme Song: Extreme Energy (Music Today 80)

They say a picture is worth a thousand words. I have a founder today who makes sure those words are never forgotten on today’s Authentic Avenue.

Legacybox: the brand behind the easy, all-in-one kit for digitizing your home media.

Its co-founder is who you’ll learn from in this episode, Nick Macco. Nick’s journey to preserve memories not only manifests in the service Legacybox offers, but also in the way he reflects and operationalizes his principles. Through things like not making his values open to the public, and dealing directly with customers tens of thousands of times, Nick is a case study in making sure your mission isn’t just something you frame on the wall.

Today, I sit down with Nick and create some new digital memories. So strike a pose and enjoy as I get real with Legacybox and Nick Macco.

FOLLOW AUTHENTIC AVENUE ON SOCIAL MEDIA:

Email Adam: [email protected]

Learn more at https://authenticavenuemedia.com/.

Theme Song: Extreme Energy (Music Today 80)

You ever just not able to find quite the right thing to wear? Granted, right now, that might mean picking between pairs of sweatpants, but you’ve been here before. That’s why I’ve brought on two co-founders who have found a seasonless solution for their clothing and their careers on today’s Authentic Avenue.

ADAY: a brand crafting investment-grade, technical, seasonless apparel.

Meet Co-Founders and Co-CEOs Meg He and Nina Faulhaber. To them, being seasonless is not only a characteristic of their clothing, but also an integral part of their finding their calling.

Today, I chat with Meg and Nina about why they founded ADAY and how they translate the benefits of their wardrobes to the ways in which they do business. And, if you listen to the end, I’ve got a discount code for you! So clean out your closet and enjoy as I get real with ADAY through Meg He and Nina Faulhaber.

PROMO CODE: Use AUTHENTIC25 to get $25 off orders over $100!

FOLLOW AUTHENTIC AVENUE ON SOCIAL MEDIA:

Email Adam: [email protected]

Learn more at https://authenticavenuemedia.com/.

Theme Song: Extreme Energy (Music Today 80)

You ever get advice on what to do “when opportunity comes knocking at your door”? I’ve got a real life example of someone who’s taken full advantage of it on today’s Authentic Avenue.

Rhone: A men’s apparel brand seeking to inspire others in the pursuit of progress.

On this episode you’ll meet another Adam: Adam Bridegan, their Chief Marketing Officer. He’s been through a fitness journey of his own -- and ever since Rhone as a career step knocked on his door, he’s been inspiring others himself (including yours truly).

Today, we’ll talk about those journeys and about health, both physical and mental. So get dressed and settle in as I get real with Rhone and Adam Bridegan.

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LinkedIn (Authentic Avenue): https://www.linkedin.com/company/68049428/

Email Adam: [email protected]

Learn more at https://authenticavenuemedia.com/.

Theme Song: Extreme Energy (Music Today 80)

Moving into a new place always feels like a new chapter, a new piece of your personal story. It’s the journey behind the journey that makes up a rather epic installation of today's show.

Odyssey3D: a brand specializing in bringing virtual tech to real estate.

Meet Jimmy Chan, their co-founder and Managing Director. Jimmy likens the Odyssey he founded to his odyssey in founding it, and today describes the company as a home of the misfits.

Today, you’ll learn more about new ways to recruit, further business philosophy, and how to scale authenticity, including an interview question I’ll probably steal someday. So start packing your things and enjoy as I get real with Odyssey3D and Jimmy Chan.

Join Jimmy's team: https://www.odyssey3d.ca/apply/.

Read Jimmy's blog: http://odisea.blog/.

FOLLOW AUTHENTIC AVENUE ON SOCIAL MEDIA:

Email Adam: [email protected]

Learn more at https://authenticavenuemedia.com/.

Theme Song: Extreme Energy (Music Today 80)

Volley: a brand making a splash as the first clean tequila seltzer.

Meet co-founders Camila Soriano and Christopher Wirth. They mixed this idea up on their kitchen counter, and today are attempting to put some salt on their competition in an increasingly pressurized space.

Today, we’ll pop the top on the curious underside of what goes in to your typical bubbly beverage -- I assure you it’s anything but natural. So go get yourself a lime and enjoy as I get real with Volley and Camila Soriano and Christopher Wirth.

Check out everything Volley has to offer here: https://drinkvolley.com/

FOLLOW AUTHENTIC AVENUE ON SOCIAL MEDIA:

Email Adam: [email protected]

Learn more at https://authenticavenuemedia.com/.

Theme Song: Extreme Energy (Music Today 80)

The theme for today is Old Dog...New Branding. Tricks. Well. maybe both. You get the idea. Onward with today’s Authentic Avenue.

Pet Plate: carefully-crafted canine cuisine vetted by vets.

Today, you’ll meet founder Renaldo Webb and CEO Gertrude Allen. You’ll learn about how Renaldo’s frustrating findings within food factories forced him to this founding, and how Gertrude has stewarded the brand forward since her joining, which includes a brand refresh which just launched this week. I think you’ll find that, despite the positive strides Pet Plate and others have made in this space, there’s still a lot of room for future improvement broadly in the industry.

As for the present, I hope you enjoy as I get real with Pet Plate through Renaldo Webb and Gertrude Allen.

Check out Pet Plate's new look: https://www.petplate.com/.

FOLLOW AUTHENTIC AVENUE ON SOCIAL MEDIA:

Email Adam: [email protected]

Learn more at https://authenticavenuemedia.com/.

Theme Song: Extreme Energy (Music Today 80)