Are you struggling to find the right words to connect with potential clients? Do you feel like your website and social media posts don’t truly reflect who you are as a doula?

In this episode, I sit down with Jillian Anderson, an expert copywriter (and former abdominal massage therapist!) who helps entrepreneurs craft compelling, authentic messaging that converts.

We dive into: ✅ Why copywriting is the key to booking more doula clients ✅ How to write in a way that sounds like you and feels natural ✅ The biggest mistake doulas make in their websites and social media posts ✅ The connection between pricing, self-worth, and marketing confidence

PLUS—Jillian shares how her free birth experience shaped her perspective on postpartum support and why she hired a postpartum doula even after an undisturbed birth.

If you’re ready to refine your message, attract more clients, and make marketing easier (without the sleazy sales tactics), this episode is for you!

🔗 Links & Resources: 📌 Follow Jillian on Instagram → @JillianAAnderson 📌 Check out Jillian’s podcast → The Vital Mother Podcast

https://www.jillian-anderson.com/ 📌 Join Success Without Sacrifice with Darcy and get Jillian's eyes on your website as a bonus → https://douladarcy.com/doula-coach

 

Jillian Anderson is a Positioning Expert + Lead Copywriter.   She's worked with over 250 clients from across 55 countries and now specializes in High Performance Sales Copy — the kind that sounds like you and sells way better.    Originally from northern New Jersey, Jillian now lives in South Carolina with her husband and children.