In this conversation, Janeen Ippolito shares her predictions for the publishing industry in 2025, focusing on the impact of AI, the rise of personal branding, the evolution of direct sales, and the changing dynamics of author communities. She emphasizes the importance of critical thinking amidst information overload, the need for authors to establish their unique identities, and the challenges of managing profit margins in a competitive market. Ippolito also discusses the implications of tribalism in literature and the potential shifts in publishing models.
Takeaways
-AI will become more prevalent in publishing
-Personal branding will rise as a counter to AI
-Direct sales will become more decentralized and competitive
-Content inclusion and exclusion will shape author communities
-Profit margins will be harder to maintain
-Short-term collaborations may replace traditional publishing models