AUTHORS

Joined today by Melissa Gonzalez, a Marketing and Retail Strategist, Founder of The Lionesque Group, and the author of The Pop Up Paradigm: How Brands Build Human Connections in a Digital Age. Discussion guide from my conversation with Melissa Gonzalez: 1. Cohesive experience / Consistent story. 2. Using temporary retail to generate loyalty. 3. All […]

Joined in studio today by Michael Perla. Michael is the co-author of 7 Steps to Sales Force Transformation and a principal at Symmetrics Group. Michael specializes in providing actionable insights to marketing and sales organizations to help them increase pipelines, win ratios, and productivity. He has sold and led projects with the Global 50 to […]

Joined on the show today by Bill Wooditch, who joined us to discuss his latest book, Always Forward!: Discover the 7 Secrets of Sales Success. Bill is also the CEO and Founder of Think Next, Act Now! You can learn more about him by clicking here! Discussion guide from today’s chat with Bill Wooditch: 1. […]

Morag Barrett stops by HR Latte for this #KeyPointPodcast to highlight “Generations at Work”, a section from her book, Cultivate: The Power of Winning Relationships HR Latte, episode 80 Series: #WorkTODAY “We are hardwired to stereotype, otherwise we would be overwhelmed.” – Morag Barrett Morag Barrett, Author and CEO/Founder of SkyeTeam, shares a section of her book “Generations at Work” and […]

I was honored to be a recent guest of Will Barron on his radio show to discuss the Zen of Sales: A whole new approach towards your thinking on sales… It was a real pleasure to join Will on his show, and I think it was a really impactful conversation. I hope you enjoy it… […]

Joined in studio today by John Mattone, leadership authority + executive coach, speaker, and author of Cultural Transformations: Lessons of Leadership and Corporate Reinvention. He joins us to discuss his recent book! You can learn more about John Mattone here! Discussion guide from today’s conversation with John Mattone: 1. Why do 75% of all business […]

Joined in studio today by Judy Robinett, funding expert, author, and speaker. Judy is the author of How to Be a Power Connector. You can learn more about Judy here! Discussion guide from today’s interview with Judy Robinett: 1. How to become a power connector. And why building a real network is the true force […]

Joined in studio today by Todd Putman, who stops by to discuss his latest book: Be More: Find Your Truth, Tell Your Story, And Get What You Want Out of Live! You can learn more about the book here! Discussion Guide with our chat with Todd Putman: 1. One of the key themes of your […]

Honored to welcome Adele Revella, the CEO of Buyer Persona Institute, and the author of Buyer Peronas; How to Gain Insight into Your Customer’s Expectations, Align your Marketing Strategies, and Win More Business. Discussion Guide with Adele Revella: 1. What is the definition of a buyer persona? 2. What makes a buyer persona effective? What […]

Joined on the show today by Tim Brown, Founder of Three Creative, and Dan Streeter, an award-winning educator. Together, they are the co-authors of Old School with New Tools. Learn more about the book here! Today’s discussion guide: Old school sales with new sales tools + technology: 1. Mastery of the small things. 2. How […]