James Ochner, GM of I-10 Toyota, talks with us about getting dealership employees to live up to their full potential.

Conversica's Don Crawford joins us to discuss how to engage leads who turn into sales for your dealership.

Bill Wittenmyer of ELEAD1ONE returns to talk about effective ways to bring new employees into the fold.

Latif Qadri of The Best Direct Group talks about taking advantage of direct mail in a digital age.

Sum-Ware's Nathan Anderson shares the importance of follow up in service department retention.

We've returned to some of our past guests to ask how leaders can best encourage the development of his or her employees.

DealerSocket's Julie Jamison joins us to discuss ways to use social media to best connect with your dealership's audience.

AutoAlert's Joey Little joins us to discuss ways to build effective communication strategies within your dealership.

Alex Horvath of PureCars talks about strategies to make the best use of mobile technology when it comes to online shopping and social media at your dealership.

Matt Brown of LotVantage joins us to discuss ways dealers can increase their social media game.