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LEADERSHIP - We’ve returned to some of our past guests to ask them the question “What is the one behavior or trait you have seen derail a leader’s effectiveness?”
VIDEOS: Automotive Professional Robert Wiesman on the art of crafting sales videos for vehicles.
SOCIAL MISTAKES: Mark Tewart returns to discuss mistakes some dealerships make with social media, and how it can work with traditional media efforts.
MARKETING TO WOMEN: Anne Fleming of women-drivers.com talks about the position of women in the auto marketplace and how to effectively market to them.
GOALS: Sales Trainer Marsh Buice returns to talk about emotional goal setting - how to avoid setting wildly unattainable goals and still make progress.
APPS: Garland Webb, president of DealerApp Vantange, talks about how dealerships can use apps to increase contact with their customers.
SERVICE REVIEWS: DealerRater's Ryan Leslie talks about service reviews - getting them and managing them.
RESPONSIVE WEB: DealerFire's Christian Salazar and Aaron Schinke talk about the benefits of having a responsive website for your dealership.
SOCIAL MEDIA: We’ve returned to some of our past guests to ask them to explain the impact that social networking and Web 2.0 has made on their organization or themselves personally.
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