The Better Business Analyst Podcast

BA Bites - Radical Product Thinking


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In this episode of BA Bites, we dive into Radical Product Thinking—a powerful framework for crafting a clear, long-term product vision that drives purposeful development. We’ll guide you through the Radical Vision Template, a step-by-step tool that helps you set a vision that aligns your team and creates impactful products.

Here’s a quick recap of the template we’ll cover:

  • Today, when [customer segment]…
    Who is your product for? Identify your target audience and their specific needs.

  • Want to [desirable activity/outcome]…
    What do they want to achieve? Understand the goals your users are striving for.

  • They have to [current solutions]…
    What current solutions are they relying on, and why are they inadequate?

  • This is unacceptable, because [shortcomings of current solutions]…
    Why is the current situation unacceptable? What are the deeper issues with these solutions?

  • We envision a world where [shortcomings are resolved]…
    Paint a picture of the ideal world your product will create by solving these challenges.

  • We’re bringing this world about through [broad technology/approach]…
    Describe the approach or technology your product will use to bring this vision to life.

  • Join us as we break down these steps and share practical examples to help you set a bold, actionable product vision that can transform your business. Tune in now!

    #ProductManagement #RadicalProductThinking #BusinessAnalysis #ProductVision #Innovation #StartupStrategy #RemoteWork #AI #Entrepreneurship #BAThoughtLeadership #ProductDevelopment #BusinessGrowth #VisionSetting #ProductDesign

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    The Better Business Analyst PodcastBy Benjamen Walsh from The Better Business Analysis Institute (BBAI)

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