Backend Brain Podcast

Backend Brain Podcast

By Courtney LazarBusinessEntrepreneurship
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Backend Brain Podcast episodes

  • How Optimizing ClickUp Up-Leveled This Business’s Capacity For Clients

    Amanda Rush is on a mission to help female entrepreneurs up-level their businesses with the help of her highly skilled virtual assistant team. As her business continues to grow, Amanda needed systems that could support an ever-growing clientele list and an expanding internal team. Together, we built systems that have allowed her to lean into scaling her business and surpass her wildest dreams in terms of client capacity! 

     

    Our goal in building out ClickUp for Amanda was to streamline her internal operations; with a focus on automating her client onboarding process. This included creating process templates, organizing important internal information, and creating dashboard overviews. These are just a few major optimizations we made inside ClickUp to allow Amanda and her team to onboard clients quicker, complete work more effectively, and enhance team collaboration.

     

    What We Cover In This Episode:

    -About Amanda Rush

    -Streamlined Internal Operations

    -Automated Client Management Process

    -The Results

     

    ➝Get The Full Show Notes Here!

     

    LINKS MENTIONED

    Check Out ClickUp Here! (and use code SYSTEMSUP15 to get 15% off the Unlimited or Business Plan for the first year)

     

    CONNECT WITH AMANDA

    Check Out Amanda’s Website

    Connect With Amanda On Instagram

     

    CONNECT WITH US

    Follow Us On Instagram

    Check Out Our Website

    45 min
  • Building A Business That Grows With You With Lindsay Maloney

    Today we are talking all about building a business that grows with you with Lindsay Maloney. Lindsay is a business coach and host of the TOP Rated Podcast: Book Your Dream Clients. She is driven by her goal to help female entrepreneurs build 6-figure businesses by cultivating top-notch signature offers and customized client packages.  

     

    What We Cover In This Episode:

    -What to keep in mind when building a business that can scale and has recurring revenue

    -The biggest mistake entrepreneurs make when structuring their offers

    -How entrepreneurs can break out from under the ‘student cap’ and step into their role as a CEO

    -How to know which trainings/educational programs are the best use of your time and money

    -How to stay in the role of visionary and avoid burnout

     

    ➝Get The Full Show Notes Here!

     

    LINKS MENTIONED

    Check out HoneyBook (and use code ‘systemsup’ to get 35% off for 1 year!)

     

    CONNECT WITH LINDSAY

    Check Out Lindsay’s Website

    Connect With Lindsay On Instagram

    Join The Confident Coach Club Community

    Listen To The Book Your Dream Clients Podcast

     

    CONNECT WITH US

    Follow Us On Instagram

    Check Out Our Website

    Join Our Circle Community

    41 min
  • Infusing Personality Into Persuasive Copy With Becca Mitchell

    Today we are talking all about infusing personality into persuasive copy with Becca Mitchell. Becca is the founder of Black Diamond Copy Co., a copywriting studio with a focus on helping entrepreneurs create copy that captivates their audience and drives results.

     

    What We Cover In This Episode:

    -Meet Becca Mitchell

    -The difference between sales and website copy

    -How business owners can strike a balance between having copy that is direct and purpose-driven versus copy that is personality-focused

    -The most effective way to articulate feedback to a copywriter

    -How business owners can write copy that converts

    -Common mistakes people make when it comes to their copy

     

    ➝Get The Full Show Notes Here!

     

    LINKS MENTIONED

    Check Out Our ClickUp Template Shop

     

    CONNECT WITH BECCA

    Check Out Becca’s Website

    Connect With Becca On Instagram

     

    CONNECT WITH US

    Follow Us On Instagram

    Check Out Our Website

    Join Our Circle Community

    30 min
  • How ClickUp Empowers Elizabeth’s Work-Life Balance While Amplifying Business Growth

    Elizabeth McCravy is committed to bringing entrepreneurs strategic and creative website templates that highlight their value, streamline the creative process, and enhance business growth. With a growing business and a growing family, Elizabeth needed systems that could support her ever-expanding clientele list as well as allow her to step back from the daily operational tasks of her business. Together, we built systems that allow her to step back into her role as the CEO visionary and as a mom!

     

    Our goal in building out ClickUp for Elizabeth was to streamline and consolidate her internal operations. This included leaning out her tech stack and consolidating processes, data storage, and workflows within ClickUp. This allows her team to fluidly collaborate on programs, templates, and coaching projects all in one place. On top of that, we optimized the workflows for each of her major services and programs. This systemization has enabled Elizabeth to be present at home while expanding the business’s capacity for new clients.

     

    What We Cover In This Episode:

    -About Elizabeth McCravy

    -Elizabeth's Goals In Building Out ClickUp

    -How We Optimized Internal Operations

    -How We Systemized Program + Product Management

    -The Success Elizabeth Has Experienced Since Her ClickUp Setup

    And So Much More!

     

    ➝Get The Full Show Notes Here!

     

    LINKS MENTIONED

    Check Out ClickUp Here! (and use code SYSTEMSUP15 to get 15% off the Unlimited and the Business Plan!)

    Check Out Dreampro’s Website

     

    CONNECT WITH ELIZABETH

    Check Out Elizabeth’s Website Here

    Connect With Elizabeth On Instagram

    Check Out The Breakthrough Brand Podcast Hosted By Elizabeth

     

    CONNECT WITH US

    Follow Us On Instagram

    Check Out Our Website

    Join Our Circle Community

    36 min
  • Unleashing The Power of Storytelling In Your Copy With Kris Jones

    Today we are talking all about unleashing the power of storytelling in your business’s copy with Kris Jones. Kris is a StoryBrand guide and Founder of Red Door Designs. Her passion for exceptional writing drives her goal to help self-employed entrepreneurs write website and sales copy that converts so they can multiply their revenue and move their business forward.

     

    What We Cover In This Episode:

    -Meet Kris Jones

    -Fundamental elements business owners should include in their copy

    - What is storytelling and why it's important in copy

    -Tips on ensuring copy incorporates storytelling that is catered toward the ideal client

    -How to prepare to outsource your copywriting to a 3rd party

    -Most common mistakes with storytelling in copy

     

    ➝Get The Full Show Notes Here!

     

    LINKS MENTIONED

    Check Out The Red Door Designs Website

    Download The Write Compelling Copy In 5 Minutes Freebie Here

    Check Out The Legal Launch Pad

     

    CONNECT WITH KRIS JONES

    Connect With Red Door Designs On Instagram

    Check Out Red Door Designs On LinkedIn

    Follow Red Door Designs On Facebook

     

    CONNECT WITH US

    Follow Us On Instagram

    Check Out Our Website

    Join Our Circle Community

    44 min
  • How ClickUp Allows This Luxury Travel Content Creator To Run Her Business On The Go

    Catarina Mello is committed to bringing her massive audience the most insightful travel advice and helping aspiring influencers achieve their dreams of doing what they love for a living. With an extensive background in digital marketing, her business has since taken off – catching the attention of various publications like Bloomberg and Business Insider; with no signs of slowing down. With her exponentially expanding business and a severe lack of internal operations systems, Catarina invested in us to help her build systems that would allow her to run her business from anywhere in the world and foster collaboration within her team.

    Our goal in building out ClickUp for Catarina was to systemize her internal business management operations, with a highlighted focus on two major pain points: a streamlined backend and organization that allowed her and her team to easily collaborate. We focused on building a backend that allowed each team member to confidently manage their individual responsibilities, whether Catarina was there or not, and organized their team resources in a centralized hub. This not only allowed Catarina to easily run her business on the go without worrying if things would break down without her, but she now has the time to focus on needle-moving projects that continue to expand her reach.

     

    What We Cover In This Episode:

    -About Catarina Mello

    -Catarina's Goals In Building Out ClickUp

    -How We Centralized Her Team Collaboration

    -How We Streamlined Her Content Creation Process

    -The Success Catarina Has Experienced Since Her ClickUp Setup

    And So Much More!

     

    ➝Get The Full Show Notes Here!

     

    LINKS MENTIONED

    Check Out ActiveCampaign Here

    Check Out ClickUp Here! (and use code SYSTEMSUP15 to get 15% off the Unlimited and the Business Plan!)

    Get More Details On Our VIP ClickUp Setup Service

     

    CONNECT WITH CATARINA

    Connect With Catarina On Instagram

    Check Out Catarina’s Website

     

    CONNECT WITH US

    Follow Us On Instagram

    Check Out Our Website

    Join Our Circle Community

    36 min
  • How To Build A Strategic Plan For Your Business With Staci Hauschild

    Today we are talking all about building a strategic plan for your business with Staci Hauschild. Staci is a director of operations and ClickUp consultant. Her goal is to help female entrepreneurs grow their businesses by stepping into their CEO roles and making actionable plans for the future.

     

    What We Cover In This Episode:

    -Meet Staci

    -The Importance of Having A Business Vision

    -Key Elements That Business Owners Need To Be Aware Of When Creating A Strategic Plan

    -How To Achieve Profit-Based Goals

    -How To Clean The Daily Clutter Out Of Your Business

    -How To Know What To Prioritize

     

    ➝Get The Full Show Notes Here!

     

    LINKS MENTIONED

    Check Out ThriveCart

     

    CONNECT WITH STACI

    Check Out Staci’s Website

    Connect With Staci On Instagram

     

    CONNECT WITH US

    Follow Us On Instagram

    Check Out Our Website

    36 min
  • Avoiding Legal Landmines With Yasmine Salem Hamdan

    Today we are talking about solidifying your business's legal foundation and avoiding common legal landmines with Yasmine Salem Hamdan. Yasmine is the Founder & CEO of Coaches & Company. Her goal is to help entrepreneurs protect and secure their legal assets so that they can continue to scale their businesses on a firm legal foundation.

     

    What We Cover In This Episode

    -Meet Yasmine

    -The 3-Pillar Framework For Building A Legal Business Foundation

    -Pillar #1 - Your Business Entity

    -Pillar #2 - Your Intellectual Property

    -Pillar #3 - Your Contracts

     

    ➝Get The Full Show Notes Here!

     

    LINKS MENTIONED

    Download the Legally Launch Handbook

     

    CONNECT WITH YASMINE

    Check Out Coaches & Company’s Website

    Connect With Yasmine On Twitter

    Connect With Coaches & Company On Twitter

    Follow Coaches & Company On Instagram

     

    CONNECT WITH US

    Follow Us On Instagram

    Check Out Our Website

    31 min
  • Building An Authentic Brand With Lauren deVane

    Today we are talking all about building an authentic brand for your business with Lauren deVane. Lauren is the branding agency founder/director and lead designer at The Bemused Studio. Her goal is to help entrepreneurs grow their business image by building authentic and bold brands through design strategy.

     

    What We Cover In This Episode

    -Meet Lauren deVane

    -The most important elements that make up a good brand

    -Best tools for editing and branding videos for reel content

    -The difference between a 'brand' and 'branding'

    -How to choose a designer that is a good fit for your brand and business

    -What to prioritize when updating your brand identity

    -Ways business owners can level up their brand on their own

     

    ➝Get The Full Show Notes Here!

     

    LINKS MENTIONED

    Join The BAIS Camp Waitlist

     

    CONNECT WITH LAUREN

    Follow Lauren On Instagram

    Get In Contact With Lauren

     

    CONNECT WITH US

    Follow Us On Instagram

    Check Out Our Website

    59 min
  • Leveraging Your LinkedIn With Lindsay Mitrosilis

    Today we are talking about leveraging your LinkedIn with Lindsay Mitrosilis. Lindsay is a LinkedIn agency owner and lead strategist. Her goal is to help impact-driven business owners add LinkedIn to their marketing and lead generation toolbox so they can win more business by reaching new audiences and connecting with ideal clients.

     

    What We Cover In This Episode

    -Meet Lindsay Mitrosilis

    -Benefits of promoting your business on LinkedIn as opposed to other social media platforms

    -How LinkedIn helps business owners reach new audiences

    -Best features to utilize on LinkedIn

    -How to prep your business to market on LinkedIn

    -Common marketing mishaps to avoid on LinkedIn

    -Keeping your brand image consistent on a platform with a 'corporate' reputation

     

    ➝Get The Full Show Notes Here

     

    LINKS MENTIONED

    Check Out Lindsay’s Website

    Grab Lindsay’s Free LinkedIn Guide

     

    CONNECT WITH LINDSAY

    Connect With Lindsay On LinkedIn

     

    CONNECT WITH US

    Follow Us On Instagram

    Check Out Our Website

    38 min

About Backend Brain Podcast

From the publisher's feed

Welcome to the Backend Brain Podcast, presented by SystemsUp®. We’re a team of professional systems architects and educators on a mission to elevate the way online business owners think about their…