Meghan Markle is under renewed scrutiny after a series of lifestyle posts from her As Ever brand prompted widespread criticism online. Viewers mocked her “festive breakfast spread” video, questioned why Kardashian party photos featuring the Sussexes were deleted, and debated whether Meghan is leaning on celebrity allies to bolster her brand. A viral unboxing video also alleged that an As Ever candle arrived without a wick, sparking further ridicule. Analysts say her recent fashion choices signal a deliberate rebranding as she continues promoting As Ever.

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