Marc Viquez and Ed Rivera discuss a busy week in baseball branding that includes the Glacier Range Riders, Sugar Land Space Cowboys, Lake County Corndogs, Gem City Bison, and an alternative cap for the SWB Railriders.

The Northern League's Crown Point entry will be known as the Lake County Corn Dogs when they take the field this summer. Notice they didn't include ketchup on the corn dog image!

In this week's podcast, I am joined by a good friend of mine, Zack Williams. We discuss the experience at a Burlington Sock Puppets game. The club rebranded in 2021 and went full-throttle with its new identity providing an atmosphere that is a delight to fans of all ages. Zach also discusses what he looks for at a ballpark for his 8-year-old daughter, who is quickly becoming a baseball fan. This episode runs for about 30 minutes, and we give much love to Sockville, USA. 

The Asheboro Copperheads (Coastal Plain League) are no more and have rebranded as the Asheboro ZooKeepers. The team released its new identity that includes the colors of brown, black, khaki, and jungle green. Their logo features five different identities: a zookeeper, elephant, rhinoceros, giraffe, and a snake (perhaps a nod to the Copperhead brand). However, what do we think about the new look and its marketing possibilities? Ed Rivera of The Dat Hat Chronicles joins me to weigh in another baseball rebrand this off-season.

I will give my thoughts on the Battle Creek Baseball Team's fan vote for a new name on this week's episode. I will tell you my favorite name and how ownership responded to fan input.

This week we take a look at the top 10 independent ballparks of 2019 according to Stadium Journey the industry's leading website for sports reviews. The list includes a collection of tried and tested stadiums that continue to find success in the indy markets of baseball.