The Altoona Curve's brand is based on a railroad engineering marvel—the tightest hairpin turn in North America. Guests this week include:

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Minor league baseball is full of alternate brands based on local foods. Stadium Food Girl stops by to discuss a few favorites! Guests include:

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The Illinois Valley Pistol Shrimp, a collegiate summer-level team in the Prospect League, made headlines with their first-ever alternate identity. Just in time for Halloween, the team announced they'll play as the Illinois Valley Radioactive Shrimp—a wink and a nod to a recent viral news event. Guests include:

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The independent Normal CornBelters pay tribute to an iconic crop in their home state of Illinois. Their logo, equal parts ear of corn and Bill the Cat from Bloom County, has been around for almost two decades. Guests include:

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Ontario, California, will play host to a new minor league baseball team beginning in 2026. The Ontario Tower Buzzers pay tribute to their local 100-year-old airport with their bee-based brand. Guests include:

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The revitalization of Greenville, South Carolina, coincides with two decades of the Greenville Drive, High-A affiliate of the Boston Red Sox.

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We're celebrating 200 episodes of Baseball By Design by celebrating the logos that you love! We invited listeners to tell us what minor league baseball logos you love, and you responded.

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The Gary SouthShore RailCats play in a unique corner of northwest Indiana where baseball, railroads, and Lake Michigan merge, and where they exist in a time zone different from the rest of their state. Their scrappy cat-based identity reflects the region and the realities of independent baseball.

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The Québec Capitales are carrying on a storied tradition of baseball in Canada's French-speaking province. The independent team has been around for more than a quarter century with a brand that has come to represent the entire region.

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The Lincoln Saltdogs, an independent professional team in the American Association, are named for a unique feature in the landscape of Nebraska—which used to be a vast inland sea. Guests include:

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