Baseball By Design: Stories of Minor League Logos and Nicknames

By Paul CaputoSports Arts Baseball Design

Baseball By Design: Stories of Minor League Logos and Nicknames episodes

March 17Newport Gulls
The Newport Gulls play in the collegiate summer level New England Collegiate Baseball League, and they are the first team from Rhode Island featured on Baseball By Design. Their adorable seagull-based logo has endured for a quarter century.
This week on the podcast:
Chuck Paiva, Owner, Newport Gulls
Ranger Amy Burnett, Insta @therealrangeramy
Dan Simon, Studio Simon: www.studiosimon.net, Insta @studio_simon
Find the Baseball By Design podcast online:
Instagram @baseballbydesign
Threads @baseballbydesign
Bluesky @baseballbydesign.bsky.social
Facebook @baseballbydesignpodcast
linktr.ee/BaseballByDesign
51 min
March 10Stockton Ports
The Stockton Ports, Single-A affiliate of the Athletics, are based in one of the country's largest inland ports, 80 miles east of the San Joaquin River. They also play in the Asparagus Capital of the World. Guests this week include:
Pat Filippone, President, Stockton Ports
Jason Klein, Brandiose, brandiose.com
Dan Simon, Studio Simon: www.studiosimon.net, Insta @studio_simon
Find the Baseball By Design podcast online:
Instagram @baseballbydesign
Threads @baseballbydesign
Bluesky @baseballbydesign.bsky.social
linktr.ee/BaseballByDesign
Baseball By Design is a member of the Curved Brim Media Network.
44 min
March 03Nanaimo NightOwls (and Nanaimo Bars)
The Nanaimo NightOwls and the Nanaimo Bars are one team that plays in Nanaimo, British Columbia. Their nicknames are a tribute to local wildlife and a confection named for the area.
This week on the podcast:
Jim Swanson, Managing Partner, Nanaimo NightOwls/Bars
Reuben Butterfield, Round 3 Agency
Ranger Amy Burnett, Insta @therealrangeramy
Dan Simon, Studio Simon: www.studiosimon.net, Insta @studio_simon
Find the Baseball By Design podcast online:
Instagram @baseballbydesign
Threads @baseballbydesign
Bluesky @baseballbydesign.bsky.social
Facebook @baseballbydesignpodcast
linktr.ee/BaseballByDesign
58 min
February 24Hill City Howlers
The brand-new Hill City Howlers, Single-A affiliate of the Cleveland Guardians, base their brand on a series of classic movie monsters. The team, formerly the Lynchburg Hillcats, play in a ballpark adjacent to a cemetery, setting the spooky scene. Guests include:
Dylan Narang, Owner, Hill City Howlers
Jim Christopher, Ballpark Nation, YouTube @ballparknation
Dan Simon, Studio Simon: www.studiosimon.net, Insta @studio_simon
Find the Baseball By Design podcast online:
Instagram @baseballbydesign
Threads @baseballbydesign
Bluesky @baseballbydesign.bsky.social
Facebook @baseballbydesignpodcast
linktr.ee/BaseballByDesign
Email questions and comments for the podcast to [email protected].
Baseball By Design is a member of the Curved Brim Media Network.
59 min
February 17Long Beach Coast
The newest team in the Pioneer League celebrates the natural and cultural diversity of Long Beach, California, not to mention the town's signture 11 miles of coastline. The text-based identity is a departure from the trends in minor league baseball branding.
Guests include:
Ena Patel, President, Long Beach Coast
David Sauer, Musician, One High Five
Dan Simon, Studio Simon: www.studiosimon.net, Insta @studio_simon
Find the Baseball By Design podcast online:
Instagram @baseballbydesign
Threads @baseballbydesign
Bluesky @baseballbydesign.bsky.social
Facebook @baseballbydesignpodcast
linktr.ee/BaseballByDesign
Email questions and comments for the podcast to [email protected].
Baseball By Design is a member of the Curved Brim Media Network.
48 min
February 10Brevard County Manatees
From 1994 to 2016, the Brevard County Manatees graced the fields of the Florida State League with a logo based on one of the ocean's most endearing animals. Guests include:
JP Brooker, Ocean Conservany, jpbrooker.com
Dan Simon, Studio Simon: www.studiosimon.net, Insta @studio_simon
Find the Baseball By Design podcast online:
Instagram @baseballbydesign
Threads @baseballbydesign
Bluesky @baseballbydesign.bsky.social
Facebook @baseballbydesignpodcast
linktr.ee/BaseballByDesign
Email questions and comments for the podcast to [email protected].
Baseball By Design is a member of the Curved Brim Media Network.
49 min
February 03Salem RidgeYaks
The Salem RidgeYaks, Single-A affiliate of the Boston Red Sox, are the latest affiliated Minor League Baseball team to move away from a name based on their parent club to one that celebrates an aspect of the local community. The nickname pays tribute to outdoor recreation in the Blue Ridge Mountains. Guests include:
Allen Lawrence, General Manager, Salem RidgeYaks
Dr. Chris Mayer, Professor of Recreation Studies
Dan Simon, Studio Simon: www.studiosimon.net, Insta @studio_simon
Find the Baseball By Design podcast online:
Instagram @baseballbydesign
Threads @baseballbydesign
Bluesky @baseballbydesign.bsky.social
Facebook @baseballbydesignpodcast
linktr.ee/BaseballByDesign
Email questions and comments for the podcast to [email protected].
Baseball By Design is a member of the Curved Brim Media Network.
51 min
January 27Davie Crocketts
The collegiate summer level Davie Crocketts based their identity on wordplay centered around the name of the North Carolina county where they play. Guests include:
Greg Sullivan, Chairman, Blue Ridge League
Brittain Peck, Illustrator
Dan Simon, Studio Simon: www.studiosimon.net, Insta @studio_simon
Find the Baseball By Design podcast online:
Instagram @baseballbydesign
Threads @baseballbydesign
Bluesky @baseballbydesign.bsky.social
Facebook @baseballbydesignpodcast
linktr.ee/BaseballByDesign
Baseball By Design is a member of the Curved Brim Media Network.
55 min
January 20Palm Beach Frozen Iguanas
The Single-A Palm Beach Cardinals are named for their parent club in St. Louis, but their first foray into a fun alternate identity proved to be a rousing success. The Frozen Iguanas pay tribute to a quirk of Florida wildlife that lends itself to some great logos.
This week on the podcast:
Sophia Monteleone, In-Game Entertainment/Media Relations Coordinator, Palm Beach Cardinals
Ryan Fooser, Fooser Sports Design, Insta @foosersports
Ranger Amy Burnett, Insta @therealrangeramy
Dan Simon, Studio Simon: www.studiosimon.net, Insta @studio_simon
Find the Baseball By Design podcast online:
Instagram @baseballbydesign
Threads @baseballbydesign
Bluesky @baseballbydesign.bsky.social
Facebook @baseballbydesignpodcast
linktr.ee/BaseballByDesign
57 min
January 13Episode 215: Todd Radom on Philadelphia Sports Design
Sports design royalty Todd Radom joins from his home in Philadelphia to talk about sports design heritage in the 215. We talk Phillies maroon, a font called Scriptwurst, Eagles kelly green, the Phanatic, Gritty, and more.
Guests include:
Todd Radom, Todd Radom Design toddradom.com
Mitchell Kramer, Historian, bfranklin.org
Dan Simon, Studio Simon, studiosimon.net
Find the Baseball By Design podcast online:
Instagram @baseballbydesign
Threads @baseballbydesign
Bluesky @baseballbydesign.bsky.social
Facebook @baseballbydesignpodcast
linktr.ee/BaseballByDesign
Baseball By Design is a member of the Curved Brim Media Network.
49 min

About Baseball By Design: Stories of Minor League Logos and Nicknames

From the publisher's feed

Paul Caputo, minor league baseball correspondent for SportsLogos.net, tells the story of America one minor league baseball logo and nickname at a time. Paul is joined every episode by Dan Simon, founder of the prolific design firm Studio Simon, as well as guests including front office personnel, designers, and subject-matter experts.