In our inaugural episode, Chad Hoffman sits down with Heather Wirtz, Chief Experience Officer at Richwood Bank, to talk about what it really means to live your values in business.

From transforming banking into a relationship-driven experience to building emotional connections through service, Heather shares how her team brings Richwood’s DIAMONDS values to life—inside the branches, through Richwood Coffee, and in the community.

You’ll also hear about the books that shaped Richwood’s culture, the power of trust, and how values like “Drive Positive Energy” and “Seek Knowledge” guide everyday decisions.

If you're looking to build a business that people believe in, this episode is a great place to start.

We’re launching something new — and it’s more than just a podcast. Bank Shot is a journey into values-driven leadership, where purpose meets practice. In this teaser episode, get a glimpse of what’s to come: real conversations with leaders who live their values, shape their communities, and redefine what it means to lead with heart.

The first full episode drops October 24, with new episodes released monthly.
Subscribe now and let’s explore what it means to lead with purpose — together.