In the ever-moving social media landscape, things move so quickly and so subtly that unless one is paying attention the changes are easily missed.

A conversation about influencers vs. creators, building a startup in 2022, and predictions for the creator economy

Retail hasn’t died—it has evolved. Smart DTCs and brick-and-mortar stores reinvented themselves as true destination experiences.

I recently connected with Alec to discuss his entrepreneurial roots and how he started his career in the tech and music industry.

Against all odds, Jones Road Beauty videos went viral multiple times, reaching 1M views within 24 hours and attracting over 130,000 followers in less than a week.

I had the opportunity to interview Chris and Fanjoy’s VP of Talent, Josh “Caru” Glodoveza, to learn more about the power of partnering with creators

Singer discusses the types of DTC marketing tactics that really impress her, how brands should and should not show up on Instagram, and why this new intersection of brands becoming media companies—and media companies becoming brands—is a phenomenon that’s maybe not built to last.

Reviews are such an important part of any direct-to-consumer business because they have a huge impact on relationship-building with customers and driving sales

The Abercrombie & Fitch brand story is a reminder that entrepreneurship is a journey that will almost never take you to the places on your itinerary.

I recently interviewed Joanne Coffey, a data-driven email and SMS marketer who works with early-stage startups in the DTC beauty industry.