Barrels and Business

People often mistake communication for talking. 

When,actually, one of the best ways to improve your communication is by listening and listening to connect not just to respond.  

In this episode, Kyle Probert from APT Training and Charlotte Lane dish on communication tips and tools that will bring your business to a whole new level. Charlotte is the communication queen who set up her copywriting business and is now transitioning into helping others find their voice and communicate better. She also provides advice to businesses — including Kyle’s and mine! — on how to better communicate with our teams and with clients.

Charlotte has many tips and tricks you can start using RIGHT NOW to improve communication within your team. 

For example, did you know that being silent is also a form of communication, and one that can instantly flip the switch and allow you to control the conversation? 

Silence doesn’t make you weak, in fact, it gives YOU THE POWER!

Have you ever felt like your words are not coming across as you meant them? Communication styles vary from person to person and even the mood they are in can influence things! Charlotte explains the main four communication styles according to the DISC classification, which is an awesome tool you can use to streamline your interactions with others.

Remember, you are the one that needs to ensure what you are saying comes across clearly and is understood. This requires you to understand how the other person communicates and as Kyle puts it, you need to be able to empathise with them as well.

A big part of communication is conflict resolution. Conflict and arguments are bound to take place at some point. This is not a bad thing! As Kyle points out, great innovation can come from conflict. 

Sometimes, the members of your team are able to resolve the conflict on their own, but do you know how to mediate if the time comes? Charlotte explains more about the different scenarios that can take place according to the conflict styles of those involved and how to act to achieve a positive resolution.

At the end of the day, you need to be as informed as possible and you have to be able to understand your team. Plus, you need to make sure they can communicate with you and with each other. Unfortunately we aren’t mind-readers! But there are different personality tests you can use right now that can have a huge impact on how you and your team communicate. 

Are you ready to become a master communicator? What are you waiting for? LISTEN NOW! 

Key points 

(00:00): Welcome to Barrels and Business!

(04:28): Communication and connection are not just about talking more but also about listening more.  

(07:34): Listening is not the same as being passive. It’s the best way to learn more about a situation and get additional information that allows you to understand what the next step is. 

(13:08): The person sending the message needs to make sure it is understood as it was intended. Sometimes, reframing the message is the best way to make sure the information truly landed.

(19:04): The type of medium used to communicate ideas matters. For example, someone who understands written information better would benefit from getting an email, while people who get it just by listening benefit from verbal communication.

(31:10): It is important to adapt to be able to get your message across. It is not about using special words or phrases, it is about keeping in mind the context and the receiver of the message. 

(34:16): There are different communication stages when interacting with someone new. After the initial exploratory phase, there comes integration in which a relationship starts to build. 

(40:07): The specific changes that can take place when a team or relationship is deteriorating or ending its time working together. 

(43:49): Disagreeing with someone is not a negative thing, there can be constructive conflict that leads to a better way to do things. However, focusing on the end result is instrumental to achieve a positive resolution.

(52:50): Biases can play an important role in communication and encouraging those who know more but are often quieter than others can be instrumental to achieve significant developments and innovation.

(01:03:01): Negative communication can have a very detrimental effect on the entire team and bad consequences for the business overall. If this is coming from one team member, cutting the limb to save the body might be necessary.

(01:12:09): Introducing communication strategies to the team by setting it in a way that focuses on the benefits and positive results that will come from implementing these tools. 

(01:16:15): It is important for the team to understand why different types of personalities are needed to run a successful business.  

(01:20:31): As part of a team, managers often need to put their agenda on a box and put that box on the shelf. Shelving your agenda allows you to truly listen and be there for your team members instead of worrying about the bottom line. 

Key takeaways & quotes 

• “Connection with the people around us is one of the most important things and this can only be achieved through communication.”
• Creating connections in the workplace requires the environment to feel safe enough that everyone feels they can speak up and express themselves without fearing recrimination.
• “When you are in a conversation and you’re the person who is silent, you actually have more power in that situation.”
• Being able to have a conversation about how people within a team communicate can help to avoid misunderstandings. 
• Effective communication with an audience involves empathizing with them.
• “There’s nothing wrong with conflict or disagreeing with someone. The best innovation comes from letting people argue in a constructive way.”
• A mediator never takes sides. Their role is to synthesize what the actual issue is and make sure the rules of engagement are followed. Sometimes, more than one mediation instance is needed to reach an agreement.
• Negative communication from one person can affect the entire team and lead to a bad workplace environment and business losses.
• As a leader, getting feedback about how you communicate and come across can help you improve your communication style.

Connect with Me and the Barrels and Business Community

• Facebook: https://www.facebook.com/barrelsandbusiness/
• Instagram: https://www.instagram.com/jadegreenau/
• Linkedin - https://www.linkedin.com/in/jadegreenau
• YouTube: https://www.youtube.com/JadeGreen
• Website: https://www.jadegreen.com.au/

Connect with Charlotte Lane and Kyle Probert

• Instagram: @thecopyunicorn and @kyle_apt
• Facebook: https://www.facebook.com/charlotte.lane.37
• Charlotte’s LinkedIn: https://www.linkedin.com/in/charlotte-lane-a55969178/
• Kyle’s LinkedIn: https://www.linkedin.com/in/kyleprobert

Mentioned resources

Kyle’s Episode http://bit.ly/ep24barrels

Love Languages test https://www.5lovelanguages.com/

DISC test https://discpersonalitytesting.com/free-disc-test/

Talent Dynamics Test https://www.tdprofiletest.com/

Brené Brown https://brenebrown.com/

Hosted on Acast. See acast.com/privacy for more information.

Most trades based businesses think that social media won’t really help them..they think no one wants to look at at a tradie popping in a new light switch, a plumber unblocking a toilet or old mate slinging bricks over and over again

Well Greg Allan, founder of The Electricians Success Academy and owner of Response Electricians, a business that exploded when they decided to challenge this thinking and put themselves in the shoes of the customer…the result, Singing Electricians with videos that went viral!

Greg and his team now have 82K followers on IG, 154K followers on TikTok, and over 2 million views on YouTube! Thanks to this exposure and the leads it has generated the team have gone on to win multiple awards for most recommended electricians… OK, that part is mainly due to the exceptional service provided and by having everything systemised and process driven.

Greg believes when it comes to social media, you need to SHOW YOUR TRUE SELF and that it’s all about authenticity, knowing yourself and what you want to achieve. This combined with knowing what your customer enjoys and where they hang out online is what’s going to allow you to connect with the audience including your clients, possible business partners, and potential employees!

You need to leverage the tools provided by social media so that you can truly target your ideal clients, your “avatar”. And this is something that goes to ALL BUSINESSES. Regardless of how traditional your business might be, social media is instrumental now!

As Greg puts it, “word-of-mouth is dead” because people are not talking to each other and the tall poppy syndrome has made people be less open to sharing their secret weapons. But almost everyone is on some form of social media!

In this episode you will love how Greg opens up about his vulnerabilities, his former drinking problem and the work he has done to become the best version of himself, both for his businesses and his family. 

He is very open about seeking therapy and realizing he had been suppressing his feelings for so long, he didn’t even identify them anymore. 

This has led Greg to advocate strongly for therapy and include activities that promote good mental health, like journalling, into his everyday routine.

That’s another key piece of advice from Greg! MAKE A SCHEDULE, and make sure you include some much-needed time for yourself.

Greg really doesn’t hold back on the value especially when it comes to growing your business through social media, self-awareness, growth and healing. Watch this week’s episode HERE! You won’t regret it! 

Key points 

(00:00): Welcome to Barrels and Business!

(05:13): The tools Greg Allan used to start his viral marketing strategy for Response Electricians.

(10:43): The return on investment (ROI) brought by video content and the importance of using advertisement tools to promote this content.

(12:13): Running a non-stop hiring campaign to ensure you will get the best possible candidate when it’s time to choose someone to hire.

(19:40): Authenticity is the best way to make an impact on social media and attract the employees and clients you want to work with.

(22:41): Traditional businesses also need to get on social media to grow their business.

(27:21): Defining who your ideal client is and reviewing if you’re currently working with those customers and what you can do to reach them.

(30:12): Using social media tools to target the audience you want to work with. 

(33:52): The challenges faced by sole traders and how charging the right price is key to work with the right clients and actually make a profit. 

(41:15): Vulnerability and understanding how your mind works to conquer any self-imposed obstacles that keep you from being the best version of yourself.

(59:12): Journaling is a way to be vulnerable and improve how you understand your feelings and look out for yourself. 

(01:03:42): Journaling in third-person to coach yourself and talk to yourself to better connect with your inner being.

(01:08:24): Tools to better organize your schedule, both workwise and for your personal life.

(01:20:15): Becoming a parent as a business owner and making sure the couple is a partnership that plans together. 

Key takeaways & quotes 

• When looking to hire, an ad that stands out from the rest can help you get the best candidates for a job position.
• “Put your authentic self out there, be you 100% and that’s going to encourage, inspire, and people will want to work with you.”
• “The problem with word of mouth now is that people are not talking as much anymore.” This is why getting on social media is so important.
• Working with customers you don’t like can make your entire workflow and environment a draining and stressful space.
• Social media tools can help you target your audience and pick and choose from the target audience you want to work with. 
• Focusing on one specific service and client helps you stand out as the best provider of solutions for the problems and pain points they have.
• Looking for help when you’re feeling stressed or overwhelmed doesn’t make you weak, it allows you to take true ownership of your life and thrive in it.
• “You can’t help others if you don’t optimize yourself first.”
• Scheduling and prioritizing your tasks accordingly helps you achieve your peak performance at all levels.
• “As long as you know you are doing the best you can, don’t focus on the things you can’t change.”

Connect with Me and the Barrels and Business Community

• Facebook: https://www.facebook.com/barrelsandbusiness/
• Instagram: https://www.instagram.com/jadegreenau/
• Linkedin - https://www.linkedin.com/in/jadegreenau
• YouTube: https://www.youtube.com/JadeGreen
• Website: https://www.jadegreen.com.au/

Connect with Greg Allan

• Website: https://www.responseelectricianperth.com.au/
• LinkedIn: https://www.linkedin.com/in/gregallan-electriciansuccessacademy/
• Greg Allan Podcast https://gregallanpodcast.com/
• Electricians Success Academy https://electricians-success-academy.com/
• Facebook https://www.facebook.com/electricianssuccessacademy/
• YouTube https://www.youtube.com/channel/UCTecgJD26U3IGLnOjhYqEiQ
• Instagram and TikTok: @responseelectricians 

Mentioned resources

Response Electricians Video Compilation https://youtu.be/aRtQLHSSbS0

Meditations https://amzn.to/38wxPD5

The Untethered Soul https://amzn.to/2PXT4Hq

Ideal Week Planner https://www.barrelsandbusiness.com/ideal

Negative Visualization https://dailystoic.com/premortem/ https://www.njlifehacks.com/stoic-negative-visualization-become-mentally-stronger/

How to Make Friends and Influence People https://amzn.to/2OQ1Pm7

Ego is the Enemy https://amzn.to/3tgjX7B

The Obstacle is the Way https://amzn.to/3ey5ik3

The Daily Stoic App https://play.google.com/store/apps/details?id=rocks.tommylee.apps.dailystoicism&hl=en&gl=US

Breath https://amzn.to/38u611R

The Oxygen Advantage https://amzn.to/3rIfMkC

Hosted on Acast. See acast.com/privacy for more information.

Training a team is all about communication, setting goals, and having an overarching purpose.

But how can you communicate correctly and make sure your team is aligned with what you want for your business?

Kye Probert is a service engineer who has transcended his skills as a technician and works as the leader of APT Hydraulics. The overall purpose of his business is to help hydraulics engineers be safer, more efficient, and fulfilled in their careers by providing the necessary training. 

Sounds straightforward enough, right?

To achieve this, he has to make sure he is communicating properly with his team and their students. This includes making sure he understands how his students learn. 

As he puts it, when you are trying to teach something and people don’t get it, it’s not their fault, it’s yours! 

In this episode, Kyle talks about how preparation is even more important than the actual work you do every day. He lives by this, teaching others how to set everything up and practice on land before diving right into the sea.

We talk about the importance of visualization. From when you are surfing to when you’re doing business and you’re thinking about the next move you’re going to make. 

Plus, talking about your vision with your team can make it more tangible. When you do this, the plan to achieve the set purpose turns into reality.

Kyle also emphasizes the importance of ensuring the vision and virtues of his company are clear for him and everyone working with him. 

He has learned the hard way that without accountability, the virtues a business aspires to can get lost in the process.

We also talk about the importance of creating a workspace that’s fun without being unprofessional and promoting an environment that allows people to be vulnerable and express their creativity.

Learn more about how to communicate with your team and the tools you can use to share your vision: (link)

Key points 

(00:00): Welcome to Barrels and Business!

(06:01): Cardboard surfing is an example of how you can rehearse what you want to practice in life before you are where you need to be to do it. 

(11:20): Being a leader and painting the picture of what you want to achieve for the rest of the team.

(14:20): Understanding how the team better captures information and making sure you’re providing it in the way that’s best for them.

(22:44): How Kyle and his company, APT have been navigating the pandemic and the business had its best year yet in 2020!

(32:17): Who is the best team member to place in a management or leadership position?

(36:21): The importance of moving from the hierarchy model to a network model to remove hurdles that are obstacles to achieving the ultimate purpose. 

(51:11): Making the workplace a positive environment that encourages motivation and better results.

(1:08:41): The mindset of just “fucking doing the job” without looking at the other needs of the business puts a ceiling on the growth of the company.

(1:10:49): Setting one hour a week to implement new ideas and tools for the business. 

(1:20:38): Accountability is needed to stay true to the mission and vision of the company. 

(01:41:46):  Business plan and five-year obsession set for APT.

(01:48:46): The meaning of setting an overall purpose. This should be the north star of a company.

(01:59:40): Thinking about the larger impact your business will have on the world when setting the values and virtues your company will exist by.

Key takeaways & quotes 

• We can rehearse our skills before being at the place where we will be actually practicing them. You can train and rehearse for what you want to achieve wherever you are in your journey.
• “It’s the reps you do in the land that makes the biggest difference in the water.”
• Creating a network instead of a hierarchy can be the best way to successfully run a business.
• “Vulnerability is one of the main pieces of creativity, if you can’t be vulnerable you can’t have creativity.”
• Planning and implementing are not the same thing. It is necessary to set one hour a week to start executing new ideas and developing projects.
• The vision and mission of the business need to be embedded into the culture and there has to be accountability and metrics related to this mission.
• Scaling-down can be a great way to set a tangible picture for the team. This leads to the implementation of short-term and medium-term goals to achieve the larger result.
• Contributing to the world, beyond focusing only on profits and the self, is a more certain way to achieve true happiness and fulfillment.

Connect with Me and the Barrels and Business Community

• Facebook: https://www.facebook.com/barrelsandbusiness/
• Instagram: https://www.instagram.com/jadegreenau/
• Linkedin - https://www.linkedin.com/in/jadegreenau
• YouTube: https://www.youtube.com/JadeGreen
• Website: https://www.jadegreen.com.au/

Connect with Kyle Probert

• Website:  https://www.apthydraulics.com.au/
• Instagram: @apttraining
• LinkedIn: https://www.linkedin.com/in/kyleprobert/?originalSubdomain=au

Mentioned resources

The Alliance https://www.amazon.com/dp/B00JTJ84EW/ref=dp-kindle-redirect?_encoding=UTF8&btkr=1

Ideal Week Calendar https://lavendaire.lpages.co/ideal-week-planner/

Ask for the Tour of Duty training [email protected]

Revolwe https://www.revolwe.com/

Hosted on Acast. See acast.com/privacy for more information.

Ever wondered what makes Barrels & Business host Jade Green tick?

It's all here in today's bonus episode. Guest host Joey Wehbe puts Jade in the hot seat. Listen as Jade takes you a journey from trailer and trauma to triumph, to lessons learned on the soul-sucking search for significance. 

Jade serves like she surfs: no holds barred. Authenticity is her thing, and she gets real with us about her life experiences. Her story is one the backwoods of Penrith, to a Sydney Harbor apartment, to finding her authentic self all over again.

Along the way, Jade shares the lessons she's learned about building businesses, creating a meaningful life, and, yes, surfing her way to joy. Hear the practices she uses to make sure everything in her life comes from an authentic place.

You'll also get some pointers about building human connections when you travel a lot and making time for yourself.

Key points 

15:00: Jade's had many raw life experiences, but she wouldn't change her journey.

21:10: It's the struggles and the choices made that help you evolve into the person you are today.

25:25: Some of Jade's daily practices for building awareness.

30:35: Hold space in your life for you. Get an accountability buddy who will help you make that space.

36:30: Talking about Jade's new book and how they created the title

39:25: About the soul-sucking search for significance

42:40: Unpacking society's bullshit rules and falling back into her passion for surfing

47:00: Sharing some early surfing experiences

52:00: How to sustain connections with people when you're traveling a lot

58:30: Don't get caught being busy. Your self-worth isn't tied to your ability to grind away.

Key takeaways & quotes 

• If you're not happy, don't stay just because of the bullshit rules of society.

• Hurt people, hurt people.

• Life is all about choices. We choose who we want to be. Our past informs us, but it doesn't define who we are today. 

• Too often we just react to things or go through the motions without really asking, "does this really serve me?"

• You are the only person that can make yourself feel significant.

• Recognize when you are doing things from an authentic place or if you're doing it for an ego boost.

• "What I knew for sure was that I was a surfer, and the thing that brought me the most joy and made me feel the most me was surfing, and I hadn't been doing it for 17 years."

• If you're always on the road and looking for connections to people, video conference. It's way better for holding a human connection.

• We are not alive to grind away until we die. He who has the most toys doesn't win. Stop living life on vanity metrics.

• "It's our responsibility to provide workplaces where people wake up in the morning wanting to go in and feel happy; not wanting to come home and slit their wrists."

Connect with Me and the Barrels and Business Community 

• Facebook: https://www.facebook.com/barrelsandbusiness/
• Instagram: https://www.instagram.com/jadegreenau/
• LinkedIn - https://www.linkedin.com/in/jadegreenau
• YouTube: https://www.youtube.com/JadeGreen
• Website: https://www.jadegreen.com.au/

Connect with Joey Wehbe

• Facebook: https://www.facebook.com/joey.e.wehbe
• Instagram: https://www.instagram.com/joeywehbe88

Hosted on Acast. See acast.com/privacy for more information.

If you've seen Anthony Laye on TV or in person, then you've likely had your mind blown!

Anthony has performed over 850 live shows, been seen by over 5 million people on TV, featured on over 100 radio stations, and performed with the world's biggest touring magic show 'The Illusionists'. Anthony Laye is one of Australia's most sought-after corporate speakers and entertainers.

He is on a mission to help others overcome their fear of public speaking and presenting on camera. We have him with us today, sharing his journey and lessons he has learned along the way.

​

Anthony and I met through Ombe. He may be a self-labeled "average" surfer, but he's a killer surf presenter who's been teaching the guys the presentation skills that are elevating Ombe to the next level.

We launch with why Anthony's currently a landlubber. A surfing accident cracked a few vertebrae in his neck. 

The same techniques he uses to present–breathing exercises, mindset, and visualization– have been essential to navigating this injury and speeding recovery. It's wicked how sending positive energy and vibes can support you through an injury as serious as this one.

Visualization and a positive mindset haven't just been critical to his healing. Anthony's applied these to improve his surfing and benefit his business as a corporate speaker. 

Tune in for his three keys to becoming a better public speaker. You can take the most boring, crappy topics and make a killer presentation by applying these three tips.

So don't be grom. Listen: 

Key points

14:29: What Anthony believes helped the incredible healing of his neck fractures

16:24: Breathwork isn't hocus pocus; it can help you in a shit ton of ways

27:09: The secret behind Anthony's true skill in life

31:21: Tips on how you can communicate better in video

35:32: Why is Anthony so positive? Hear how he approaches every single day.

41:45: Visualization is an incredible technique. How and where Anthony uses it to get gains

48:07: What's being a cruise ship magician got to do with how people communicate?

52:13: Anthony's three most essential tips for being a better communicator

1:02:22: The three things that vastly improved Anthony's surfing

1:05:15: His experience grappling with the pandemic changes to his business; it's amazing what happened when he stopped selling so hard.

1:10:00: Anthony takes us through one of his amazing visualizations.

Key takeaways & quotes

• We don't think much about how we breathe, but breath is so incredibly important. Think about what happens when you hold your breath. Are you relaxed and engaged with the universe, or tense and shutting down? Breathing right tunes your energy, helps you be in the flow and is healing.
• "There isn't any person that wakes up and says to themselves, 'I hope today's really shit.'"
• Set your intention every day and before everything you do. Surfing? Stand on the shore and say you're going to have fun. Public speaking? Say you're going to make the audience laugh.
• Too many people forget the having fun bit of life. Let's have fun with what we're doing.
• Visualization is so key. The biggest thing is our mind doesn't believe we can do something. When we visualize, we're re-training our mind to make it believe we can.
• Every single time you go to speak, you have an opportunity to engage people. If they are not entertained, they're not going to listen. Keep them engaged!
• You could have the most boring topic in the world, but if you're a good presenter, who can create a story and engage people, everyone will be on board.

Connect with Me and the Barrels and Business Community

• Facebook: https://www.facebook.com/barrelsandbusiness/
• Instagram: https://www.instagram.com/jadegreenau/
• Linkedin - https://www.linkedin.com/in/jadegreenau
• YouTube: https://www.youtube.com/JadeGreen
• Website: https://www.jadegreen.com.au/

Connect with Anthony Laye

• Website: www.anthonylaye.com
• Instagram: @anthonylayespeaker
• LinkedIn: anthonylaye

Hosted on Acast. See acast.com/privacy for more information.

Surprise! You asked to learn more about me, and I'm delivering. Tune in for my interview with Alexandra Joy at the second Superhuman Summit.

My story is the epitome of rags to riches. I had it all: power suits, a sports car, and a million-dollar view of Sydney Harbor. But for all the $$ in the bank, my soul felt like it was being sucked into a meaningless black hole.

When you understand that the wheel of working, grinding, and achieving is just a soul-sucking search for significance in all the wrong places, you know it's time to change.

I walked away from the junk I thought I had to have to design the life I really wanted. 

I was honored to speak about manifestation, mindset, and the Mindvalley six-phase meditation practice at The Superhuman Summit: Science & Spirituality Series. This series is about how blending science and spirituality enables us to overcome the challenges we face in the world.

Not only did I share my personal story, but we chatted about why happiness is the biggest hack to productivity. We are souls here having a human experience; we deserve more than grinding under fluorescent lights day in and day out.

Hear about the resources that transformed my life, from the inspiring books to discovering the Mindvalley six-phase meditation practice.

Your life is your choice. You, too, can manifest a life that brings you happiness and joy.

So listen. Share what you got out of the episode. Let us know what you'd like to learn more about.

Key points 

18:30: How to start peeling back the onion of your life to live more authentically.

20:00: Shine a light on the positives in your life. Start a gratitude practice.

22:20: The universe is giving you signs. Are you listening?

26:30: How do you even know if you're stuck on a hamster wheel? 

31:10: Learning about Mindvalley's six-phase meditation practice

38:10: How the meditation practice supports you to find and bring some good juju into your life

47:15: Walking the talk: hear my 10-year vision and if I'm living my ideal day right now

Key takeaways & quotes 

• "My favorite quote, and one that I live by, comes out of the book Conversations with God. Life is a choice. It is what you choose, and you are in control."
• Put the soul back in control and you, and you're going to be far more successful. So many of us have forgotten what brings us joy. We've been shat all over, in life, in the corporate world, in the messages the world gives us. Grinding it isn't a badge of honor. Stop. Get to know yourself at the soul-level.
• Start tuning into your intuition. Give yourself permission, space, and time to feel inspired. Find ways to be quiet and reconnect with your body and what it's telling you. Write down the things you notice at the end of the day. Recognize the feelings you are having and the signs the universe is sending you.
• Reflect over the last year. Is there any time that the universe has kind of like tapped you on the shoulder and said, "you are not on the right course; I'm going to try and reconnect you?" When you don't get it, maybe it taps a little bit harder and harder.
• Do you think meditation isn't for you because your mind is so wired? That you can't sit there and think about nothing? Or maybe you don't want to be alone with your thoughts. I was the same way. Why would I want to be stuck with my crazy thoughts? That's why finding Mindvalley's meditation practice transformed my life.
• "Negative self-talk and shit holds us back from being able to progress."
• Get off the hope-and-pray bandwagon. Manifest in action. Put it out to the universe, and you'll start to get ideas on how something could come about for you. It motivates you into action, and those actions are what make opportunities come. 
• Realize that everybody else has their own soul's journey as well. We have to give them permission to do it; we can't take responsibility for everyone else's journey.

Connect with Me and the Barrels and Business Community

• Facebook: https://www.facebook.com/barrelsandbusiness/
• Instagram: https://www.instagram.com/jadegreenau/
• Linkedin - https://www.linkedin.com/in/jadegreenau
• YouTube: https://www.youtube.com/JadeGreen
• Website: https://www.jadegreen.com.au/

Mentioned resources

What I know for sure by Oprah Winfrey: https://amzn.to/2XF4oZp

Conversations with God by Neale Donald Walsch: https://amzn.to/3igT8ft 

Mindvalley: https://www.mindvalley.com

Code of the Extraordinary Mind: https://amzn.to/3oNBulR

https://ilabforentrepreneurs.com

Mindvalley 6 Phase Meditation: https://www.jadegreen.com.au/6phase

Superhuman Summit: https://beingmorehuman.com.au/human-power/

Hosted on Acast. See acast.com/privacy for more information.

Three seconds.

That's all it takes for someone to decide to watch your video or not. Can you hook 'em?

After today's episode of Barrels and Business, you'll know exactly what to do to engage people from start to finish. Video marketing guru Ken Okazaki is virtually in the house, delivering some free advice that will change how you approach video marketing.

Ken Okazaki heads up Oz Media Global. He loves helping businesses plan, optimize, and launch their video campaigns. Ken's clients have generated millions of dollars in extra profit from video marketing.

Ken shares his super-simple five-step content marketing system that streamlines content creation, prevents burnout, and delivers results. It all hinges on delivering real value to the viewer. The art is how to format the video delivery, so they stick around and do what you want. 

Do you know why people bounce off your video? Hint: buying better camera equipment isn't the answer. And whatever you do, don't use a teleprompter! Hear about a few mistakes people make with their video marketing–chances are, you've made some before.

Ken also gives tricks to make video marketing more manageable. The hardest part is getting started, but you have to pop that cherry. You also can't put off your video marketing for the last minute. We talk about building momentum and why your videos don't need to be perfect right out of the gate. Like surging, video marketing takes practice, people!

So grab your camera, tune into Ken, and get ready to press record. When you're done listening in, you'll be raring to use these shortcuts and tricks that simplify and amplify your video marketing. 

Key points 

9:44: Ken explains video marketing and its different applications

18:51: Content is only king if you fit into a particular spectrum of video marketing. If that's you, you've got to create these "aha" moments to get people coming back for more.

24:53: Advice on how to get started with video marketing using the Hilda Content System

31:51: You need to get over the fact that you are not the most important person and to stop talking about yourself in video marketing. 

40:19: The technique for getting someone to take action on your video. 

44:56: You can't be in a marathon and start training the day before. You begin preparing way in advance. Do the same with your video marketing and promotion efforts. 

48:33: Ken's take on going live versus pre-recording videos.

53:59: Talking about the gear you need for video recording. The stuff isn't a pre-requisite for getting started. Just do the first video and get some momentum. 

 1:02:00: Ken's tip: use a virtual director to help guide your recorded videos. 

1:05:33: Whatever you do, don't get a teleprompter.

1:12:05: How Ken pivoted from his work putting on big stage speaking events to creating a business with video marketing.

1:22:49: Making a pivot in his business.

Key takeaways & quotes 

• "If you don't give them the 'aha' moments, you'll be like the friendly cousin who's nice to hang out with. It gets kind of familiar, and it could fade off."
• "What most people don't understand is that content is a paint by numbers system. If you're constantly having to be creative, you will burn out."
• "The mindset is this: you want to get in and get out, get them hooked. This has to be fast because you have three seconds. That's how long it takes for people to decide if they're going to watch or not watch."
• Ken analyzes video metrics for cliffs and plateaus. Cliffs are when everybody's leaving every video because it's boring. Why do they leave at that moment? Plateaus are good! It's because what you're doing is magical, and people are hanging out for a long time.
• The more you talk about yourself, the less people are interested in you.
• "As humans, our instinct is we'll do more for others than we will for ourselves. Like any day of the week, we're servants by nature. We want to help."
• "A lot of people, they treat business and content creation as if they started training the day before the marathon, and they expect to win."
• "There are no shortcuts or tricks to giving people value. You help people by actually helping people."
• Your first video is like pulling out of the driveway. Just getting started. You don't need a fancy editing team or to cut and splice. Get in first gear, build some momentum, and shift into the next gear when you're ready.

Connect with Me and the Barrels and Business Community

• Facebook: https://www.facebook.com/barrelsandbusiness/
• Instagram: https://www.instagram.com/jadegreenau/
• LinkedIn - https://www.linkedin.com/in/jadegreenau
• Youtube: https://www.youtube.com/JadeGreen
• Website: https://www.jadegreen.com.au/

Connect with Ken Okazaki

• Website: www.KenOkazaki.com
• Facebook: www.facebook.com/kenokazakipage
• Group: www.GetLeadsWithVideo.com
• LinkedIn: www.linkedin.com/in/video-marketing-coaching
• Instagram: https://www.instagram.com/kenokazaki

Mentioned resources

• Rich Dad, Poor Dad by Robert Kiyosaki: https://amzn.to/2KZP6vw
• Video Ninja Secrets: https://www.kenokazaki.com/vns2?r_done=1
• Get Leads with Video: http://www.getleadswithvideo.com/

Hosted on Acast. See acast.com/privacy for more information.

Modern businesses are losing their humanity. After seeing the world and meeting people from all walks of life, Michelle Crawford chose to dedicate her life to helping businesses in Australia become more human in their operation and culture. A Chief Conversationalist for over 20 years, Michelle is unashamedly obsessed about creating a positive social impact, social experiments and the consilience of theory and practice.

Today's episode is about getting your ass off the fence! Michelle helps people gain greater clarity around what's within their circle of control. As the amazing brain behind Being More Human, she provides tools and mindset models that work across all levels and all employees to achieve organizational success and make life at work more meaningful.  

So many of us aren't productive at work. We are passengers in our lives. Imagine the potential if more of us tapped into our motivators. What could we, as individuals and as teams, achieve? As you'll hear from Michelle, every single one of us has the capability to be superhuman. Yes, YOU do.

But first, you have to embrace your humanity. To Michelle, being more human is about being more of who you were when you were born–compassionate, grateful, and inquisitive. We need to be okay with our humanity as a professional, to embrace vulnerability and authenticity.

We all know it doesn't matter what the challenge is, whether it's approaching a bomb or getting your startup off the ground, having the right mindset is so key. Michelle's book Being More Human shows how the right mindset boosts productivity–and revenue.

Michelle also dives into what self-leadership is. Surfers will be empowered to learn there's a key quality that exceptional leaders have in common, and we've got it in spades.  

So sit back and get ready to cover a lot of ground. We'll drop into self-leadership principles, being self-aware, vulnerable, authentic, having the right mindset, and what it means to be superhuman. This episode will transform the way you think about people and business. 

Link:

Key points

10:14: How Michelle created the Superhuman Summit and marketed it using her network and the speakers' networks

16:27: The idea of self-leadership and what exceptional leaders have in common. What exercise and routine say about self-leadership.

23:35: The keys to self-leadership may surprise you: sleep, exercise, and food; the importance of habit stacking and morning/night routines

27:37: Programming your mind for success; the energy you put into your mind is what you get out

33:42: Coaching your team for self-leadership. Find the entry point, the thing in their life they want to do better. Work self-leadership around that.

40:49: Advice for small businesses on trying to up their awareness and leadership; self-actualizing and its power for CEOs and the companies they run.

46:32: Where does vulnerability fit into leadership and teams? Be willing to accept your shit; you have to, or you can't grow.

51:03: Reflection questions and how you don't have to relive the trauma to process it. You can move it without re-traumatizing it. Avoid the suffering survivor mindset.

54:25: Michelle's book Be More Human and how she came about writing a mindset book; how so many people are in the passenger mindset

1:05:16: Investing in your employees' personal happiness is a way to make them and your team more productive and profitable

1:09:10: Three tips Michelle would tell business owners about growing their teams and employees

Key takeaways & quotes

• What does it mean to be superhuman? We are all superhumans in the making. We have so much untapped potential. Imagine what we could do if we harnessed just a small fraction more of that energy.
• Do you know what the single most important behavior is of exceptional leaders? Exercising every day. Why? Because you have discipline in your life.
• Are you getting enough sleep? So many people are sleep deprived, and sleep deprivation is a form of torture. How can you know if you're making the best decision or having the right conversations unless you are well-rested?
• "You can either program your mind in a way that's useful, constructive, healthy, and functioning, or you can program your mind in a way that's unhelpful, un-useful, and destructive."
• Learn how you are motivated. Is it from fear? That kind of motivation isn't sustainable. Take steps to change your motivation, so it becomes a life-long habit. 
• "If you're not into self-awareness, you're not into human behavior, you're not into human potential. Then you never ever go in and reap the rewards of the kinds of results that we're talking about."
• "The leader has to grow and develop and evolve in order for the business to do the same thing."
• "One of the biggest challenges that we have in our society is not only do people not know how to be vulnerable with the person sitting beside them; they don't even know how to be vulnerable with themselves."
• "The majority of us are either denying the fact we have any shit in the first place or pretending, or we're pointing the finger at the other person because the other person's shit pile is higher than mine. And we're not owning our own shit quite literally."
• "There's no past and there's no future. There's only the now. And if you really take the fact that there's only the now to heart, then the only possibility that we have to be incredible humans is to maximize every single moment that we're engaged in, in our lives."

Connect with Me and the Barrels and Business Community

• Facebook: https://www.facebook.com/barrelsandbusiness/
• Instagram: https://www.instagram.com/jadegreenau/
• Linkedin - https://www.linkedin.com/in/jadegreenau
• YouTube: https://www.youtube.com/JadeGreen
• Website: https://www.jadegreen.com.au/

Connect with Michelle Crawford

Website: Beingmorehuman.com.au

Instagram Business: https://www.instagram.com/beingmorehuman/

Instagram Personal: https://www.instagram.com/mcrawford1973/

Facebook Business: https://www.facebook.com/BeingMOREHuman/

Facebook Personal: https://www.facebook.com/michelle.crawford.1650

LinkedIn https://www.linkedin.com/in/michellecrawford163/

Superhuman Summit https://www.facebook.com/groups/234148914660524

Mentioned resources

Unlocking Us, Brene Brown Podcast: https://brenebrown.com/podcast/introducing-unlocking-us/

The 5 AM Club: Own Your Morning, Elevate Your Life: https://amzn.to/34oYG1J

The Miracle Morning: The Not-so-Obvious Secret Guaranteed to Transform Your Life (Before 8AM): https://amzn.to/37ug72Q

Conversations with God: An Uncommon Dialogue: https://amzn.to/3alm7gf

The Social Dilemma: https://amzn.to/34kFjH2

Margaret Wheatley: https://margaretwheatley.com

Jay Shetty: https://jayshetty.me

Dare to Lead: https://daretolead.brenebrown.com

The Power of Vulnerability, TedTalk: https://www.ted.com/talks/brene_brown_the_power_of_vulnerability?

Simon Sinek: https://simonsinek.com

Mind Valley: https://www.mindvalley.com

Hosted on Acast. See acast.com/privacy for more information.

Meet the team behind Amanzi Surf, Clayton Nienaber and Jeremy Dean.

Clayton is a high-performance surfing coach and has worked the cream of the crop. His style is part brutally honest feedback and part mind-bending allegories.

Add to that picture Jeremy Dean, Amanzi Surf's "IT guy.” By trade, this barrel chaser is a digital product manager and marketing professional in the tech field. He's applied his talents and love for the water to growing the Amanzi Surf community.

In this episode, get set for one "Claytonism" after another. These little golden nuggets of surfing knowledge are priceless for any surfer, whether you're a grom or world-class. Hear how Clayton has come up with these hacks to help anyone with their surfing.

Clayton's not just an awesome coach, but he's an epic shaper. Learn how he picked up his skills and hear some insights about figuring out the right board for you. Through the episode, he weaves his story about how he transitioned from being a shaper to coaching people to landing in Australia from South Africa.

Growing a business is like messy waves; the route's totally unpredictable. Jeremy chats about figuring out things, learning, pain points, and frustration. Get some raw advice from their branding challenges. Jeremy also dives into some wins, like how one of their vids went viral. Hear lessons learned in the five years they have working on the program.

At every stage of the journey, Clayton and Jeremy's love of surfing has sustained what they do. If you're having fun, it shows in the product.

Tune-in for a raw conversation stuffed with surfing advice and business lessons. And don’t miss out at the end of the video Jade being coached by Clayton and going arse up! #kookslams

Key points

15:50: How Clayton and Jeremy started their business by planning an online program, with Clayton Nienaber recording a gazillion "little golden nuggets."

20:45: Clayton talks about finding "trigger words" or hacks to help people with their surfing

23:25: Clayton is known as an epic surfboard shaper. How did he become a coach?

33:35: Surfing's more crowded now that everyone has time to do it

35:10: When Clayton was learning to be a shaper he felt like a fraud because he was just copying

36:55: Clayton's steps to figuring out the right board

39:05: All about the business of surfing: adding things and learning, figuring out their market and their pain points

43:40: A Claytonism for catching waves and pushing the cream out of Oreos

46:10: Talking about the creation of one of their viral posts and how it came about

57:40: Surfing's a tough sport; you have to love it. Same with business. You've got to enjoy what you do.

1:04:45: Tackling points of frustration as they grew their business; Jeremy on why price anchoring was so crucial

1:10:30: The catalyst for change: they got disillusioned but then got back into making the videos and keeping the vibe fun

1:16:50: The wave of progression: you got to suck before you get better

1:21:20: Jeremy on survival in a corporate world. It's like working five jobs at once. Lesson learned–you don't need a suit and tie to be successful.

1:29:10: What matters in selecting a brand. Picking brand names and what you need to do first

Key takeaways & quotes

• You have got to learn how to market to the right demographic. Research and know your target market.
• "Not only do you have to know how boards work, but you have to understand where they work. A lot of people don't have that background knowledge."
• "If you're in control of your body, you can pretty much ride anything. And that's what we're going to do to make you ride everything."
• "Funny thing about surfing– what you think it is as opposed to the real knowledge as to what it is, is just the polar opposite."
• "If you can figure out what the bus stop is, and then you use those techniques, surfing can be effortless. You can surf with a lot of power and a lot of style."
• Knowledge is one thing, but you don't understand it until it's been proven to you. 
• One of the hardest things to do is change our habits. Our brains are lazy, and we default to habits. We have to come up with ways to reteach the body. 
• Preparation is crucial to success in every sport, surfing included. "You don't just show up and be like, 'all right, cyclone season's here. I'm going to go ahead and rip it.' You do some prep. In every other sport, that's normal."
• You've got to get inside the head of your target customer. What keeps them up at night? What's stressing them out? Focus on them and what they need.
• Return on investment is important. Every idea you back has a cost. Think about the time you lose or gain by backing a specific thing in your business.

Connect with Me and the Barrels and Business Community

Website: https://www.barrelsandbusiness.com/

Facebook: https://www.facebook.com/barrelsandbusiness/

Instagram: https://www.instagram.com/barrelsandbusiness/

LinkedIn: https://www.linkedin.com/in/jadegreenau/

YouTube: https://bit.ly/jadegreenyt

Acast: https://shows.acast.com/barrelsandbusiness/episodes/welcome-to-the-barrels-and-business-podcast

 Connect with Clayton Nienaber and Jeremy Dean

Amanzisurf.com https://bit.ly/ombesurf

Clayton on Facebook https://www.facebook.com/clayton.surf.1

Clayton on LinkedIn https://www.linkedin.com/in/clayton-nienaber-5197a7101/

Clayton on Instagram https://www.instagram.com/claytonsurfboards/

Jeremy on Facebook https://www.facebook.com/jdeaen

Jeremy on LinkedIn https://www.linkedin.com/in/jdeaen/

Mentioned resources

The Mind Surfer Kym Bancroft. https://bit.ly/ombemindsurfer

IP Australia https://www.ipaustralia.gov.au/

Whois.net https://www.whois.net/

Hosted on Acast. See acast.com/privacy for more information.

At the age of 13, Jared Wiseman knew he wanted to settle for nothing less than living the ideal life. At 22, he launched his first business in the health and fitness industry and has since gone on to crush it ever since. Today Jared is a husband, father of 3, athlete, health nut, lifestyle guru, and coach to fellow business owners, helping them to live the dream life they want.

Jared steps into this episode to talk about the journey to believing you can live the life you want. From watching the adults around him, he knew as a teenager in Tasmania precisely what he didn't want in his life. He and his best school mate would create business plans of how they were going to escape the rat race. And that's exactly what he did. Hear how this sports nut and athlete turned a passion for health and fitness into a thriving personal training business.

One key theme of this chat is the importance of "owning your shit." Jared talks about why this matters in your life and business, plus how he's trying to instill personal responsibility into his children.

Jade and Jared also dive into topics around parenthood, like the idea that there's no time for what you want. They discuss how children are reflections of yourselves. Learn why many of the philosophies that we use with children equally apply to treating employees and our businesses.

Cue up this podcast to hear some philosophies about how you can achieve the life you want. 

Key points 

(00:00) Introducing Jared Wiseman to Barrels and Business!

(03:43)- How his early days growing up in Tasmania helped define his priorities and showed him what he didn't want out of his life

(08:02)- You can go to University, but you have to get your hands dirty to learn the business.

(15:05)- The importance of owning your shit in everything you do

(21:07)- When do you, as a parent, teach your kids responsibility and ownership?

(24:07)- How children are a reflection of yourself and your traits

(32:41)- Why you need to stop being a people pleaser

(35:27)- A discussion on what masculinity means and balancing the masculine and feminine in your life

(41:50)- Tough situations are opportunities for understanding what makes people tick and be happy

(48:07)- Forget the how, focus on the dream and bring clarity around the end goal. Envision where you want to be.

(53:01)- Finding the time when you're a parent to achieve what you want

(1:08:49)- What to do to start with a winning psychology

(1:11:19)- Recommended routines for business owners

(1:16:42)- The challenges of working from home and transitioning to home life 

Key takeaways & quotes 

• Life on your terms: "Life's all about living your best life."
• How to learn about business: "You can't learn business from a textbook. It's something that I think you have to get your hands dirty."
• How to get results: "The key difference that I noticed with people that got results versus the people that didn't… was extreme ownership. It was just owning your shit. How many full-grown adults just don't understand that concept of just own your stuff?"
• Setting an example for your kids: "I think leadership and walking the talk is still the best parenting that you can ever do. It's the same monkey see monkey do."
• The difference between second-guessing or seeking validation: "There is nothing wrong with going and asking for the opinion, and for someone else's advice, it's understanding what your motivator was for that."
• Why people abandon your business: "When clients leave, a lot of times it's they don't feel loved. When staff leave, they don't feel loved. So it's understanding what actually makes them feel alive."
• How to achieve your goals: "The first step is knowing what you want. You don't need to know how, you got to forget the how. Know what you want, forget the how"
• How to prioritize your time: "Pick your three to five things that are the most important and make those your habits, prioritize those first."
• Be where you are: "When you live in that space where you are, you're living proactively rather than reactively. That other stuff just goes away, and the noise of it quietens down."

Connect with Me and the Barrels and Business Community

 Website: https://www.barrelsandbusiness.com/

Facebook: https://www.facebook.com/barrelsandbusiness/

Instagram: https://www.instagram.com/barrelsandbusiness/

LinkedIn: https://www.linkedin.com/in/jadegreenau/

YouTube: https://bit.ly/jadegreenyt

Acast: https://shows.acast.com/barrelsandbusiness/episodes/welcome-to-the-barrels-and-business-podcast

Connect with Jared

Website: https://www.jaredwiseman.com.au/

Facebook Personal: https://www.facebook.com/jared.wiseman.9847

Facebook Business: https://www.facebook.com/wisejared

LinkedIn: https://www.linkedin.com/in/jared-wiseman-834034176/

Instagram: https://www.instagram.com/jared_wiseman/

Mentioned resources

Books

The Conscious Parent https://www.amazon.com/Conscious-Parent-Transforming-Ourselves-Empowering/dp/1897238452

No More Mr. Nice Guy https://www.amazon.com/No-More-Mr-Nice-Guy/dp/0762415339

Think and Grow Rich https://www.amazon.com/Think-Grow-Rich-Publication-Foundation-ebook/dp/B07P896HSJ/

The Compound Effect by Darren Hardy https://www.amazon.com/Compound-Effect-Jumpstart-Income-Success/dp/0306924633/

The Slight Edge https://www.amazon.com/Slight-Edge-Turning-Disciplines-Happiness/dp/1626340463

Atomic Habits https://www.amazon.com/Atomic-Habits-Proven-Build-Break/dp/0735211299

Own the Day, Own Your Life by Aubrey Marcus https://www.amazon.com/Own-Day-Your-Life-Optimized/dp/0062684078

The Third Space https://www.amazon.com/The-Third-Space/dp/1742753868/

Hosted on Acast. See acast.com/privacy for more information.