“Stay safe, have fun, learn lots and don’t pee in your pants.” This is the motto that Mark Brooks and his three kids repeat each day as they walk out of the door. It may seem silly, but Mark explains to us that if his family can consistently abide by this simple, yet powerful mantra, the day is sure to be a good one.
A dad of three kids, ages 4, 7 and 9, Mark is also the President and Co-Founder of Brainiac Foods, a company that produces nutritious and delicious snacks to support brain health. Mark tells us that his childhood played a large role in informing his current entrepreneurial ventures. By helping out around his dad’s interior lighting store while growing up, Mark learned the incredible value of quality, service, integrity and authenticity when it comes to gaining and maintaining a loyal customer base.
Join Eric Quick and guest host Josh Selo as they talk parenting and brain health with Mark Brooks on the newest season of Bathtime 2 Boardroom – Dads Takeover! Learn about Mark’s journey from the world of finance to nutrition, how Mark’s son Aston has made a name for himself in the poultry industry, and how Mark has turned his three children into unwitting product testers for his nutritious snacks.
• “We get on Skype a lot with the gramps back home, and Aston gets onto the screen and says, ‘Hey! Hey Pops, you’re still alive!’” (8:24-8:36)
• “There are so many pressures [that come with parenting] and so many ways of doing it that are all good and all correct and everyone’s trying their best. If having a career and working for you is awesome and means you’re your best parent self, fantastic! If it’s not, fantastic!” (16:30-16:48)
• “We’re making products for kids, for families, for adults. Let’s make sure that we actually make quality products, right, that are made from good stuff….I’m doing a functional food that has a promise for a health benefit, which I want parents to trust, and so I better do my research to make sure that it does what I say it does.” (27:18-28:42)
• “There is a direct line of sight from being fourteen, fifteen, sixteen on a Saturday running a shop, climbing a ladder and doing what it takes, which is that entrepreneurial scrappiness, that same sort of ‘every-penny-counts’ [attitude]. But also, people are only going to come back if there’s authenticity.” (28:19-28:43)
• “Every day...before we leave, this thing has caught hold in my family. I will say ‘stay,’ and they fill in the blank. So ‘stay,’ and they say ‘safe,’ and then I say ‘have’ and they say ‘fun,’ ‘learn’ ‘lots,’ and then I always offer an ‘and don’t.’ So it’s stay safe, have fun, learn lots and don’t...and the thing that stuck is ‘pee in your pants.’ And I think as life advice, if you leave the house every day and you all align on that point, figuratively or literally, it’s all good.” (38:15-38:47)
Connect with Mark Brooks:
• Instagram: https://www.instagram.com/brainiackids/
• LinkedIn: https://www.linkedin.com/in/mark-brooks-083a6458/
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