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In this episode, Rodrigo Santos, President of the Crop Science Division at Bayer, joins Andy and Tom to reflect on 2025 and look ahead to 2026. Rodrigo shares how Bayer is expanding their field organization, growing the Preceon® Smart Corn System, and leveraging digital tools to accelerate innovation. He also discusses Bayer's global farming insights from South America, the evolution of sustainability practices, and what’s coming for the ForGround program. From managing legal challenges to forging stronger grower relationships, this conversation covers Bayer’s multi-pronged strategy for the future of agriculture.
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2525 ratings
In this episode, Rodrigo Santos, President of the Crop Science Division at Bayer, joins Andy and Tom to reflect on 2025 and look ahead to 2026. Rodrigo shares how Bayer is expanding their field organization, growing the Preceon® Smart Corn System, and leveraging digital tools to accelerate innovation. He also discusses Bayer's global farming insights from South America, the evolution of sustainability practices, and what’s coming for the ForGround program. From managing legal challenges to forging stronger grower relationships, this conversation covers Bayer’s multi-pronged strategy for the future of agriculture.

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