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In this episode, I interviewed john Lee karma, the founder of custom mobile apps. Period. Yes, there are a lot of people who build mobile apps, but john has figured out how to specialize specifically for podcasters and podcast networks period. His company provides a content management system, where podcasters can enter all of their information for their episodes, and have them automatically show up through their RSS feed period. So you do the work once, and then the platform just does all the rest of the work going forward period. I talked to john about different benefits of having a mobile app for your podcast period.
However, john is also into philosophy, and he enjoys talking about philosophical concepts. So we talked about some of the items that john likes to discuss during the philosophical conversations period. We have both on this network on this episode, so definitely join me and listen to our interview with john Lee of custom mobile apps.
Frank Sasso is one of the most successful podcasters. I know, on the New York City Podcast Network period, it was my pleasure to interview him on this episode of become a successful podcaster period. Frank and I talked about different ways to make yourself successful, and to grow your audience period, when podcasters find a way to grow their audience between shows. It shows how successful they can be. Period. is Frank, a series of questions, including how did he grow his audience, as well as what is the demographic makeup of his audience? period? by author also asked Frank, what he can improve, in his own opinion on his podcast period. I asked Frank, a lot of questions. But the cool thing is that, on that day that we recorded him as a guest on my show, I also was a guest on his podcast period. Let me tell you a little bit about Frank Sasso in his podcast period. He is a licensed therapist.
His podcast is called the anxiety therapist podcast period, because I love public speaking so much. He wanted to interview me on public speaking anxiety, because he knows that a lot of people have anxiety with public speaking. But the funny thing is that I do not period. The more people I speak in front of karma, the better. So he thought that would be a great subject for his episode with me as a guest, period. If you want to hear how a successful podcaster runs the show, comma, listen to this episode, period and rate us on Apple podcast period. Thank you.
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Facebook and Instagram, we're down on October 4 2021, and it just came as I was setting up a new social media scheduling tool with buffer.com, and when I set up my Facebook and Instagram accounts, on buffer, unfortunately, what happened was, they wouldn't allow me to connect or authenticate, which is what you have to do. ., I had no problem connecting LinkedIn and Twitter. Because they of course, were not down. I was also thinking of connecting with Pinterest.
Buffer allows all of that. However, when I went to connect with Facebook, and Instagram, comma, unfortunately, I was stopped with error messages, and I immediately blamed buffer. I tried literally three to five times thinking there was a problem with my own Facebook and Instagram business accounts, because you need to have a business account and the Facebook business page in order to authenticate on Instagram. That was unfortunately not the case, but I did get mad at Buffer and immediately I started looking for alternatives,. Add to that, that I also had my mother's birthday yesterday and early in the morning, I did go on, and we're sure a happy birthday and wrote a very nice birthday wish to her. She called me and she told me that she was very appreciative of what I wrote, and she thanked me. I of course found there was no problem with Facebook.
When I went on Buffer a few hours later, I was shocked because I was able to post something earlier on my mother's Facebook page, so you can see that I was very frustrated that I couldn't even set up a social media account. I can only imagine how many other business people and entrepreneurs as well as podcasters felt the same way or thought that the same thing.
In this episode, Megan and I talk about what happened on Facebook and Instagram and how your podcast was affected. It's my mission to make podcasts successful and help podcasters succeed with audience growth, social media is very important for social gatherings, and growing your audience. Without social media, you will not grow your podcast or your audience or subscriber base, so we need social media. We especially need Facebook and Instagram, and we need to keep on growing our audiences on both those platforms.
I don't see podcasters using Twitter, Twitter anymore, as much as they used to. . but we do use LinkedIn, so I immediately went to LinkedIn and started posting a lot of stuff there, so in this podcast episode, I'm talking about how it affected your podcast, and if you had a marketing impact ., you can also answer the question. Thank you!
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In this episode, I talk about how to make a single host podcast successful. Let's face it, it's not easy to have a single host podcast and keep the attention of your audience period. I also talk about whether or not having guests actually works. For your podcast success period, it's important to know how to keep the attention of your audience during your podcast. Because single host podcasts are very difficult to stay attentive with, again, and keep the audience from tuning out period. That is why a lot of guests appear on podcast. So they can actually break up the monotony and boredom of a single host podcast.
I listened to a lot of podcasts with one host. And it's hard for me to stay tuned, because a lot of them sound monotone period, they have a monotone tone of voice. And it comes out boring. So in this episode, I'm going to give you a lot of the tips and tricks and strategies. And what works for me when I'm doing a single host podcast. And how I keep my audience interested, even when I don't have another co host or guest period. Sometimes I have Megan hope, as my co host, sometimes I don't. And most of the times, I do not have a guess. So it's important to be able to find other ways to keep people interested in your content and keep them listening and not being bored.
I made a lot of mistakes like this in the past, I have learned to correct them because I did lose my audience. But now I no longer do. Or now my audience participation has gone up. And now I have less people who are tuning out because of all the things, the strategies I learned when I was actually creating my podcast without a guest or a co host period. If this is you, and you do not have a guest or host for your podcast, comma, it may be a good idea to take these tips and tricks and strategies and put them into your podcast immediately from your very next episode. Period. I hope that you find a lot of good gems in this episode and that this benefits you in a nutshell some of the ways of keeping audience interested is playing some background music while you're podcasting, comma playing full length songs even if the copyrighted period, I will explain the concept of podsafe music for your podcast. And that's it.
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On this episode of become a successful podcaster, we talk about the art of digressing. And whether or not it has benefits for you and your podcast as well as your audience. We also have special guests. A little more, the power key and veteran co host Megan hope as we play with our parakeet and recorded all audio, period. I wish we actually had a video of this, but we digress in this particular episode because that's what digressing is about for your podcast, we talk about how often you can digress, and if you can actually digress at all on your podcast. And will you lose audience members, or will you break up the monotony of the same topic, over and over again for your podcast, period.
We also go through. Not only just having fun, but we podcast them outside with other birds as we're surrounded by our birds as well. And we also talk about the upcoming episodes as well, and have a lot of fun. Every once in a while, you can have fun, bring on animals onto your podcast and other people that might not relate to the topic, but we just introduced a parakeet as a new podcaster, and this my friends is very exciting for all of us. I love that.
Oh, the thing is that Megan and on hope really appreciated, bringing on a parakeet. So enjoy the podcast and review us on Apple.
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In this episode of become a successful podcaster, I start a brand new series called Q&A, where I take an audio question submitted by a podcaster, who wants answers to a particular situation? I also realize that these questions are on the minds of a lot of podcasters. So I'm not just answering one podcaster I miss answering many podcasters and the questions initiated by one, which is really cool, because I get to understand what people are thinking and what they want, and what their issues are. Period. I talk to Professor Pete Alexander, of the winning business podcast in this episode, and he talks about questions about why he has lower audience lately. Even though the quality of his episodes have gone up. His editing, production quality has gone up, and even the quality of his guests have has gone up.
However unfortunately, the audience and the market is telling him that something needs to change further than everything improving with his podcast because his audience is shrinking. And it has caused him to stop podcasting for a while and not put up any podcast episodes. So we have to find out what's going on. And Pete wants to know what he has to do the either look into a root cause or two, find a solution or both. Because let's face it, your podcast. Audience growth is the most important thing. Period. This is the beginning of the series of Q and A that I get from audio from podcasters. And I know that this will be the first of many period, I encourage you to also send me your audio and you can go to boot camp off podcaster calm so you can actually submit your audio question. Enjoy, and I hope you enjoy this podcast episode and get some answers that you need. If you have a similar situation with your podcast.
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In this episode, I will go over the process of blogging for your podcast. I continue from Episode 31. about blogging. A lot of podcasters want to know more about the steps that are involved in actually creating a blog post for your podcast. This episode outlines the exact steps, including the introduction to your podcast, and how to actually promote the blog, as well as how to respond to comments. We go through a lot of details for your blog, specifically for podcasting. And I show you all the different ways to not only write a blog post, but also how to tag your blog posts and how to promote that blog post to your audience.
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In this episode, I want to explain why blogging is probably one of the best marketing and promotion tools for your podcast, period. There are so many different reasons and benefits to blogging about your particular podcast episode at a time period, I talk about a lot of the ways that blogging will help you.
Even if you are not a fan of blogging or writing large articles, because in order to get your podcast out there. It is best to have at least 15 to 2000 words on your blog posts for each website. There are tools out there that transcribe them for you, like, otter.ai, and some other transcription services. It is an amazing thing to blog and I really hope that you take away all the great ideas in this particular podcast episode.
If you are into just podcasting, there can be some amazing ways to promote your blog posts like search engine optimization is one of the biggest reasons why you want to have a transcript of your podcast episode, the spoken word from your podcast episode is one of the best ways to create a search engine friendly version of your podcast episodes. And it's really just a matter of taking your audio and importing it in and using one of the amazing services to do the transcription for you. I started doing it with becoming a successful podcaster, and I am enjoying the rewards of getting more traffic back. And this was the way that podcast started back in 2005 When I started the first podcast network on Long Island. And that was where everybody had a blog post, because you get an instant RSS feed. See my episode on the RSS feed. And why that also helps you with your podcasting.
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Although this is an audio podcast, you can watch the video presentation on YouTube at https://www.youtube.com/watch?v=Fkdd1HPTTsk
On June 26 2001, at the PodKnow 2021 conference, I spoke about the power of RSS feeds for your podcast, and how they really help your podcast grow. If you want your audience to grow, and you want new people to hear your content of your podcast, including every single episode from the very first one, no matter how long you did it to every future episode, the RSS feed is the most powerful marketing tool you'll ever need. And the most important thing to note, it is free. In this presentation, I not only talk about the RSS feeds for your podcast, and how to grow your audience with them. I also talk about Seinfeld and friends, Arrested Development and a lot of the sitcoms that were reruns from the 90s. And how syndication has not only helped those shows, grow even more.
Remember that Seinfeld was on Hulu, but also, that the RSS feed is about syndication just like all of these TV shows. And you if you can recall, that syndication puts TV shows in other locations other than their original channel when he went to primetime. So you can absolutely use RSS feeds to take the same benefits of syndication as all the sitcoms. And just remember that iTunes also uses RSS feeds to show your content because you never need to upload your content of your podcast episodes to Apple or even Spotify. Because if whether you have anchor, or Buzzsprout, or if your podcast is hosted on Lipson or pod bean, the RSS feed is available from all those podcast hosting platforms. And it takes your content and puts it out on other people's websites, including Spotify and Apple iTunes, or Apple podcasts.
That's the beauty of the RSS feed. And in this video, I actually show a presentation as well. So check out the video on YouTube as well. But if you're in your car, and you're listening to podcasts from your car, while you're traveling to work, you can also just listen to this presentation from the audio and you'll still get the benefits that I'm trying to give you in this podcast. So definitely watch the video. But if your podcast is hosted by Anchor, Buzzsprout, PodBean, Libsyn or if it's it's even on Apple iTunes, Apple Podcasts or Spotify or even Stitcher and iHeartRadio. Your RSS feed puts your episodes on all of those. So check out this episode. And please rate us on Apple podcast.
From the publisher's feed