Brian Kranson is the Director of Solutions Engineering for Cordial and a veteran in the data industry. Brian talks about how data doesn’t have to be your enemy. For many brands, data is a problem. How can data be used as your greatest asset?

Adam Gillespie is the CTO and Cofounder of Cordial and brings over 20 years of experience in the industry. But Adam is much more than just a nerd in a startup. Discover the unconventional career path Adam took to becoming one of the industry thought-leaders on marketing technology.

Daniel Smith is the Technical Architect of Cordial, bringing his wit and years of experience to lead the machine learning initiatives that drive many of Cordial’s unique features. Daniel hates the word “machine learning,” but doesn’t shy away from why it’s so important for marketers. How is machine learning driving some of the most impactful technology in marketing?