In this dynamic episode of Business First, host Sonia Alleyne sits down with visionary entrepreneur Jeff Watkins, the force behind Overflow—an AI-powered film distribution platform reshaping the industry.

Jeff shares his journey of building a disruptive model that leverages AI to amplify storytelling, empower creators, and open doors for underrepresented voices in film. From navigating fear and taking bold risks to developing proprietary tools that increase efficiency, this conversation dives deep into what it really takes to innovate in a rapidly evolving landscape.

The discussion also highlights the critical role of community in supporting diverse storytellers, the power of authentic narratives, and how AI is becoming a true equalizer across industries.

Jeff reflects on the importance of inner work, overcoming ego, and committing to continuous self-learning as key drivers of both personal and professional growth.

If you’re interested in innovation, storytelling, and building with purpose, this episode delivers both inspiration and strategy.

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