Large companies are increasingly adding user-generated content to their marketing efforts as it delivers 27% more ROI than professionally produced content, (On average).

In this podcast episode, Kyle & Bretta will discuss what it is, how it can benefit you, and how to apply it to your marketing efforts. 

Listen to this podcast Episode 47 to learn more about UCG and how you can apply it to your own business! 

Questions? Comments? Topic Requests? Email us! 

Bretta Provost | bprovost@ frontroi.com | www.frontroi.com 

Kyle Rutley | [email protected] | www.wakemediacda.com

Questions? Comments? Topic Requests? Please get in touch with us!

Kyle Rutley | [email protected] | www.wakemediacda.com
Bretta Provost | [email protected] | www.wakemediacda.com

One of the most important marketing strategies a business can employ is refreshing its core branding and advertising.

People get used to the same look and feel. They also become immune to certain marketing tactics if repeated over time.

Kyle and Bretta provide valuable advice to entrepreneurs on when it makes sense to invest in a brand refresh, how to decide whether to go big or small with the update and how often you should refresh.

Questions? Comments? Topic Requests? Email us! 

Kyle Rutley | [email protected] | www.wakemediacda.com

Bretta Provost | bprovost@ frontroi.com | www.frontroi.com 

Questions? Comments? Topic Requests? Please get in touch with us!

Kyle Rutley | [email protected] | www.wakemediacda.com
Bretta Provost | [email protected] | www.wakemediacda.com

Growth is one of the most exciting times for a business, but it also means companies are stretched thin and staff is often stretched to capacity.

Entrepreneurs face challenges as they grow their businesses and they can start to feel like they've lost control over processes, personnel management, and growing sales revenue.

But when is it time to hire a marketing team to assist you? 

Kyle & Bretta unpack the key indicators of when you should hire the right people at the right time. 

Questions? Comments? Topic Requests? Please get in touch with us!

Kyle Rutley | [email protected] | www.wakemediacda.com
Bretta Provost | [email protected] | www.wakemediacda.com

Video is increasingly a large part of the media landscape, but not all video is located on conventional venues such as TV or Youtube.

Streaming and short-form videos have become a huge trend in the last decade with video platforms like Vine, Snapchat, Facebook live and Tik Tok, making it much easier to reach everyday people than ever before.

Learn from Kyle & Bretta how to set up a live stream or short-form video and use it to engage your viewers whether they’re at home or on the go.

Questions? Comments? Topic Requests? Email us! 

Bretta Provost | bprovost@ frontroi.com | www.frontroi.com Kyle Rutley | [email protected] | www.wakemediacda.com

Questions? Comments? Topic Requests? Please get in touch with us!

Kyle Rutley | [email protected] | www.wakemediacda.com
Bretta Provost | [email protected] | www.wakemediacda.com

Social Media marketing can be tough to get right. In this episode, Kyle & Bretta reveal the ground rules for creating, posting, scheduling, your organic content.

If you want to finally start implementing social in a way that allows you to grow your account and engage with followers who will convert into followers who will do things like buying your products/services, sign up for a webinar, speaking at an event, or come learn from you in some other fashion, this is for you.

This episode isn’t just full of actionable advice on how to post to social media, but also specific tactics that we have used to grow our social audiences and our clients' followers. 


Questions? Comments? Topic Request? Email Us!
Bretta Provost | [email protected] | www.frontroi.com
Kyle Rutley | [email protected] | www.wakemediacda.com 

Questions? Comments? Topic Requests? Please get in touch with us!

Kyle Rutley | [email protected] | www.wakemediacda.com
Bretta Provost | [email protected] | www.wakemediacda.com

This podcast episode is a great place to start if you’re looking to learn how to care more about people rather than products. All while creating an experience versus pitching a sale. Bretta & Kyle focus on the 'why' that drives purchases in the long term.

A connected experience does not have to be complicated, but it does require genuine investment in the human connection. Listen to this episode for all the tips for reaching your audience authentically! 

Questions? Comments? Topic Requests? Email us! 

Kyle Rutley | [email protected] | www.wakemediacda.com

Bretta Provost | bprovost@ frontroi.com | www.frontroi.com

Questions? Comments? Topic Requests? Please get in touch with us!

Kyle Rutley | [email protected] | www.wakemediacda.com
Bretta Provost | [email protected] | www.wakemediacda.com

Marketing can be a tough task as it takes more time than we think. Your time is a precious resource, and you want to make the best out of it.

Bretta & Kyle, marketers themselves for 2 different companies, share with us their tricks to do the job consistently. They reveal their tips on how to spread your knowledge throughout the Web in this podcast episode, all while staying consistent! 

Click here to listen now! 

Questions? Comments? Topic Requests? Email us! 

Bretta Provost | bprovost@ frontroi.com | www.frontroi.com Kyle Rutley | [email protected] | www.wakemediacda.com

Questions? Comments? Topic Requests? Please get in touch with us!

Kyle Rutley | [email protected] | www.wakemediacda.com
Bretta Provost | [email protected] | www.wakemediacda.com

Do you know how your website looks from an outsider’s perspective?

In this episode, we’re sharing insights about how your website stacks up against this new quality benchmark. In this podcast episode, we get into how to avoid common mistakes (like too much text), what to use on your homepage, how to structure pages and posts on your site, and more. Listen for more info! 

Questions? Comments? Topic Requests? Email us! 

Kyle Rutley | [email protected] | www.wakemediacda.com

Bretta Provost | bprovost@ frontroi.com | www.frontroi.com 

Questions? Comments? Topic Requests? Please get in touch with us!

Kyle Rutley | [email protected] | www.wakemediacda.com
Bretta Provost | [email protected] | www.wakemediacda.com

Our brains are wired to connect using stories. They are one of the best ways to help people retain info and articulate your message.

Listening to inspirational stories or learning how other people have overcome challenges helps us see opportunities in ourselves, provides a fresh outlook, and helps us grow.

Storytelling can be used in any industry and at any level. It communicates ideas with greater clarity and emotion than just plain data.

Listen to this podcast episode with Bretta & Kyle talking about the power of a story and how it can help you in your marketing efforts! 

Questions? Comments? Topic Request? Email us! 
Bretta Provost | [email protected] | www.frontroi.com
Kyle Rutley | [email protected] | www.wakemediacda.com

Questions? Comments? Topic Requests? Please get in touch with us!

Kyle Rutley | [email protected] | www.wakemediacda.com
Bretta Provost | [email protected] | www.wakemediacda.com

Ever feel like your brain is on standby or someone hit the pause button?

 In this podcast episode, Kyle & Bretta discuss how you can actively create a space for creativity. Especially when there are no creative thoughts flowing.

Learn how to step out of your comfort zone, feel inspired, and discover what ignites your creative flame.

Click here to listen to the podcast! 

Questions? Comments? Topic Requests? Contact us! 
Kyle Rutley | [email protected] | www.wakemediacda.com 
Bretta Provost | [email protected] | www.frontroi.com 

Questions? Comments? Topic Requests? Please get in touch with us!

Kyle Rutley | [email protected] | www.wakemediacda.com
Bretta Provost | [email protected] | www.wakemediacda.com