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In this episode, I will go over the process of blogging for your podcast. I continue from Episode 31. about blogging. A lot of podcasters want to know more about the steps that are involved in actually creating a blog post for your podcast. This episode outlines the exact steps, including the introduction to your podcast, and how to actually promote the blog, as well as how to respond to comments. We go through a lot of details for your blog, specifically for podcasting. And I show you all the different ways to not only write a blog post, but also how to tag your blog posts and how to promote that blog post to your audience. 

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In this episode, I want to explain why blogging is probably one of the best marketing and promotion tools for your podcast, period. There are so many different reasons and benefits to blogging about your particular podcast episode at a time period, I talk about a lot of the ways that blogging will help you. 

Even if you are not a fan of blogging or writing large articles, because in order to get your podcast out there. It is best to have at least 15 to 2000 words on your blog posts for each website. There are tools out there that transcribe them for you, like, otter.ai, and some other transcription services. It is an amazing thing to blog and I really hope that you take away all the great ideas in this particular podcast episode. 

If you are into just podcasting, there can be some amazing ways to promote your blog posts like search engine optimization is one of the biggest reasons why you want to have a transcript of your podcast episode, the spoken word from your podcast episode is one of the best ways to create a search engine friendly version of your podcast episodes. And it's really just a matter of taking your audio and importing it in and using one of the amazing services to do the transcription for you. I started doing it with becoming a successful podcaster, and I am enjoying the rewards of getting more traffic back. And this was the way that podcast started back in 2005 When I started the first podcast network on Long Island. And that was where everybody had a blog post, because you get an instant RSS feed. See my episode on the RSS feed. And why that also helps you with your podcasting. 

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Although this is an audio podcast, you can watch the video presentation on YouTube at https://www.youtube.com/watch?v=Fkdd1HPTTsk

On June 26 2001, at the PodKnow 2021 conference, I spoke about the power of RSS feeds for your podcast, and how they really help your podcast grow. If you want your audience to grow, and you want new people to hear your content of your podcast, including every single episode from the very first one, no matter how long you did it to every future episode, the RSS feed is the most powerful marketing tool you'll ever need. And the most important thing to note, it is free. In this presentation, I not only talk about the RSS feeds for your podcast, and how to grow your audience with them. I also talk about Seinfeld and friends, Arrested Development and a lot of the sitcoms that were reruns from the 90s. And how syndication has not only helped those shows, grow even more. 

Remember that Seinfeld was on Hulu, but also, that the RSS feed is about syndication just like all of these TV shows. And you if you can recall, that syndication puts TV shows in other locations other than their original channel when he went to primetime. So you can absolutely use RSS feeds to take the same benefits of syndication as all the sitcoms. And just remember that iTunes also uses RSS feeds to show your content because you never need to upload your content of your podcast episodes to Apple or even Spotify. Because if whether you have anchor, or Buzzsprout, or if your podcast is hosted on Lipson or pod bean, the RSS feed is available from all those podcast hosting platforms. And it takes your content and puts it out on other people's websites, including Spotify and Apple iTunes, or Apple podcasts. 

That's the beauty of the RSS feed. And in this video, I actually show a presentation as well. So check out the video on YouTube as well. But if you're in your car, and you're listening to podcasts from your car, while you're traveling to work, you can also just listen to this presentation from the audio and you'll still get the benefits that I'm trying to give you in this podcast. So definitely watch the video. But if your podcast is hosted by Anchor, Buzzsprout, PodBean, Libsyn or if it's it's even on Apple iTunes, Apple Podcasts or Spotify or even Stitcher and iHeartRadio. Your RSS feed puts your episodes on all of those. So check out this episode. And please rate us on Apple podcast.

In this episode, we discuss whether or not you should subscribe to the same podcasts in your field or of your type, the competition. Should you follow them? Should you listen to all of their episodes? Is there a reason to collaborate with them.

We discuss whether your podcast competition are your friends or not.

Also:

We are looking at the free services available to all podcasters with PodcasterLinks.com. PodcasterLinks.com is an alternative to link tree websites like LinkTree, specifically for podcasters and their shows. It serves to solve the problem where a lack that the multiple link tree websites do not focus on promoting podcasters. Created by the developers of the New York City Podcast Network and Latest Podcast Episodes. PodcasterLinks.com has everything needed for podcast subscribers and audience members they need to stay on top of their favorite podcasts from platform links like Apple Podcasts and Spotify to all social media to all recent episodes.

Then we discuss Media Girl Podcast Network at MediaGirlNetwork.com a website exclusively of all female podcasters and their shows.

Can you successfully podcast with your smart phone? Listen to this episode and find out if it is possible.

In this episode, here is a brief summary of what we are covering.

Before you monetize

Audience growth:

Now, when we return from these messages, I am going to tell you how to start monetizing when you acocmplish these steps above.

So, we were waiting to board our plane at Las Vegas McCarren International Airport and we decided to start podcasting while waiting. With all of the commotion at the airport including screaming kids, loud carts being wheeled around, and of course, the annoying PA announcements, we wondered how successful we would be podcasting at our gate. This is a funny episode since we kept pausing every time a PA announcement came on. We flew Delta Airlines' first class service and review that as well.

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Check out some of our other popular episodes:

Add my music to your Spotify playlists at https://open.spotify.com/artist/4lZgvTWEAkTnPQbtvNUctm

Please excuse the 15 seconds of silence in the beginning. This episode starts at the 15-second mark)

Lobster rolls are everywhere in 2021 and they have now become the most ordered item on any seafood restaurant's menu. Your podcast should be like a lobster roll also. They are everywhere! Shouldn't your podcast also be everywhere?

In this fun episode, we discuss how to make your podcast sought out and become more popular like lobster rolls:

Bruce and Megan go over how to make your podcast appear on the menu of podcast listeners. They also discuss:

1. how to make your podcast appear everywhere like lobster rolls do

2. how to get other people to put your podcast on their websites and social media (the menu)

3. how to grow your podcast and its popularity

4. social media marketing tricks for your podcast to make it as popular as lobster rolls

5. brief review of search engine optimization strategies 

6. your RSS feed and how it relates to lobster rolls

7. treating your podcast like a food trend

This Episode Features a Track from Bruce's 1999 album

In Your World found on Spotify at https://open.spotify.com/artist/4lZgvTWEAkTnPQbtvNUctm 

Listen Our Other Popular Episodes on Become A Successful Podcaster:

E23 How To Properly Interview Your Guests

E21 Connecting With Your Podcast Audience To Grow Faster

E20 Search Engine Optimization Strategies For Your Podcast

E19 Podcasting During The Delta Variant of Covid19

E15 Are Your Podcast Intros Scaring Away Subscribers?

E10 Surprise Visit to Philadelphia and Atlantic City