Becoming Preferred

Becoming Preferred

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Becoming Preferred episodes

  • Deborah Johnson – Create Your Ideal Work and Lifestyle!

    SEASON: 1 EPISODE: 21

    Episode Overview:

    Ready to supercharge your personal and professional life with tools for lifelong learning and possible change?

    Are you mid-career or at the halftime of life wondering, “What’s next?” Are you or your company experiencing a huge change, or lacking innovation & creativity? Don’t spend another minute stuck on an endless roundabout.

    If you want to hear a message of inspiration, hope and authentic growth, you’re going to enjoy my interview with Deborah Johnson.

    Guest Bio: 

    Deborah Johnson knows what it feels like to be stuck. She came from the gig economy while also raising 3 sons, so she’s very familiar with reinvention. Deborah took a huge risk to put her solo headliner music show on large stages. None of her friends were doing anything like this, so it took getting beyond the self-doubt & wondering if she could really do it. And she did!! 

    But when the Great Recession of 2008-09 hit, many of her large music shows were cancelled, but she noticed that speakers were still working so she expanded her platform to also include speaking & writing with a process to help others maximize their skills, talents & resources. Deborah shares a message of inspiration, hope & authentic growth. 

    Inspirational speaker, author and international award-winning music artist, Deborah helps others get unstuck by producing and executing a successful plan for their second half. Up for multiple GRAMMY Awards and spending over 20 years in the entertainment industry, she's an expert on how to constantly reinvent yourself in a gig-economy. Deborah is the author of five books, and speaks and performs in both live and virtual events. She is also the past president of the National Speakers Association, Los Angeles.

    Resource Links:

    • Website:  https://goalsforyourlife.com/
    • Product Link: https://goalsforyourlife.com/goal-setting-products/

    Insight Gold Timestamps:

    08:03 You've got to get to a place where you take that risk

    09:03 Be willing to re-write and work hard

    10:05 The band of hope 

    16:43 The roundabout

    19:43 Change I won’t to I will

    24:04 How could I have done that a little bit better?

    27:29 Successfully evaluate where you are and where you want to be

    29:51 Creativity is a way to progress and has no limits.

    34:29 Clarify your purpose

    Connect Socially:

    LinkedIn: https://www.linkedin.com/in/deborahjjohnson/

    Facebook: https://www.facebook.com/deborah.johnson

    Twitter: https://twitter.com/debjohnsonworks

    YouTube: https://www.youtube.com/c/DJWorks

    Instagram: https://www.instagram.com/deborah_johnsonworks/

    Email: [email protected]

    Podcast: http://womenathalftime.com/

    Sponsors: 

    Rainmaker Digital Solutions: https://www.rainmakerdigitalsolutions.com/

    Resources: https://becomingpreferred-podcast.com/resources/

    Next Episode:  Increase Your Team's Productivity and Results with Shawna Schuh!

    37 min
  • Frank King – Suicide Prevention….Start the Conversation

    SEASON: 1 EPISODE: 20

    Episode Overview:

    To bring attention to National Suicide Prevention Week in the United States, we wanted to share this special episode with Suicide Prevention Speaker, Frank King.

    National Suicide Prevention Week is an annual weeklong campaign to inform and engage health professionals and the general public about suicide prevention and the warning signs of suicide. By drawing attention to the problem of suicide, the campaign also strives to reduce the stigma surrounding the topic, as well as encourage the pursuit of mental health assistance and support people who have attempted suicide. 

    Suicide is the leading cause of death in the United States and a major public health concern. When a person dies by suicide, the effects are felt by family, friends, and communities. And when it comes to suicide, language matters. 

    Suicide is preventable, but to prevent it, we must talk about it, and the way we talk about it matters. And so to help us understand and learn more about suicide and suicide prevention is my guest, Frank King.

    Guest Bio: 

    As a former writer for the Tonight Show for 20 years and a full-time speaker and comedian, Frank King knows how to infuse humor into his content and uses his personal experiences to highlight the importance of maintaining your mental health. Participants in Frank’s programs will gain an understanding of the mental health challenges, how to maintain a positive and profitable workplace culture, how to reduce stress, and promote both team and management well being.

    As a humorous keynote speaker, Frank brings his corporate brand of comedy to educate, inspire, and finally, entertain…with ah-has, and a sprinkling of ha-ha’s, in a one of a kind presentation on matters of life and death.

    He blends his experience as a clean, clever stand-up comedian, an award-winning syndicated humor columnist, and as a warrior in his own lifelong battle with depression and thoughts of suicide, for content-packed and eminently listenable keynote presentations and workshops.

    Resource Links:

    • Website:  www.TheMentalHealthComedian.com
    • Product Link: https://www.yourtedxcoach.com

    Insight Gold Timestamps:

    04:31 Change the language

    05:12 The majority of people who died by suicide did not want die

    08:05 The number one so-called addiction for suicide is gambling addiction 

    10:28 Brene Brown said, vulnerability is a superpower

    15:27 People with depression, tend to think in the immediate

    16:37 Gamification

    18:22 Practice these five things....

    23:12 Suicidal call lifeline, dial 9-8-8

    25:55 Burdensomeness

    29:43 Top 3 signs of depression

    36:50 Suicide prevention Text Line. Text ‘Help’ or ‘Connect’ to 741-741

    37:04 Signs somebody may be considering suicide

    Connect Socially:

    LinkedIn: https://www.linkedin.com/in/frankkingthemhcomedian

    Facebook: http://www.facebook.com/thementalhealthcomedian

    Twitter: http://www.twitter.com/theMHcomedian

    YouTube: https://www.youtube.com/thementalhealthcomedian

    Instagram: http://www.instagram.com/mentalhealthcomedian

    Email: [email protected]

    Frank King's TEDx Talks Links:

    Born to Be Funny https://youtu.be/mugOzr6ItFk

    Mental With Benefits https://youtu.be/mCnsHSdAn48

    A Matter of Laugh or Death https://youtu.be/IeMg6OFYfU0

    Suicide, The Secret of My Success https://youtu.be/3D4m33DXtsI

    Sponsors: 

    Rainmaker Digital Solutions: https://www.rainmakerdigitalsolutions.com/

    Resources: https://becomingpreferred-podcast.com/resources/

    Next Episode: Create Your Ideal Work and Lifestyle with Deborah Johnson! 

    41 min
  • Michael Gregory – Become Preferred Through Collaboration

    SEASON: 1 EPISODE: 19

    Episode Overview: 

    Is conflict hampering your results? This episode will show you how to focus on the tasks at hand, provide you with confidence when navigating difficult situations, and gain peace in your professional and personal relationships. The Collaboration Effect will give you the framework you need for active listening, connecting with others, and negotiating closure even with difficult people. After listening to this episode with our guest, Michael Gregory, you will take actions to overcome tough situations and enhance collaboration with others.

    Guest Bio: 

    Michael Gregory is the founder of Michael Gregory Consulting, LLC. Mike is an international speaker, author, and consultant who helps clients identify, address and resolve issues with the IRS, business to business, and within businesses (shareholder disputes, succession planning) so that they can take advantage of The Collaboration Effect™. He has helped hundreds of clients work through conflicts and negotiate winning solutions.

    Mike has helped hundreds of clients resolve conflicts and negotiate winning solutions business to government (IRS), business to business and within businesses.

    • Accredited Senior Appraiser in Business Valuation with the American Society of Appraisers
    • Certified Valuation Analyst with National Association of Certified Valuators and Analysts
    • Qualified Mediator with the Minnesota Supreme Court

    Resource Links:

    • Website: https://mikegreg.com
    • Product Link: https://mikegreg.com/books

    Insight Gold Timestamps:

    01:53 If we collaborate with each other we can get things done

    09:43 Being heard is very significant

    18:09 It's either reducing the pain or increasing the gain

    21:35 The sooner we can begin to relate to each other and with whatever we have in connections, (social media) the better that relationship going forward

    25:59 What have you been thinking about lately?

    25:12 My favorite question is what would you like to have happened?

    26:50 Know what you want. Ask for it. Have three reasons why it's beneficial for them. (Author, John Baker)

    27:51 Organizations should choose collaboration over competition

    31:52 When you have folks operating as a team and you're aligned in business, you will be successful

    38:37 What are some things that you have done with others in this last year to make an impact?

    41:07 It's not about me, it’s all about we, but we starts with me 

    Connect Socially:

    LinkedIn: https://www.linkedin.com/in/mikegregconsult/

    Facebook: https://www.facebook.com/michaelgregoryconsultingllc/

    Twitter: https://twitter.com/mikegregconsult

    YouTube: https://www.youtube.com/channel/UCmhQ3z8hhsXTAHuqlfn1mdw  

    Email: [email protected]

    Sponsors: 

    Rainmaker Digital Solutions: https://www.rainmakerdigitalsolutions.com/

    Resources: https://becomingpreferred-podcast.com/resources/

    Next Episode: Suicide Prevention....Start the Conversation with Frank King!

    43 min
  • Lauren Schieffer – Significant Leadership….It Starts with You

    SEASON: 1 EPISODE: 18

    Episode Overview:

    As we head into the third decade of the 21st Century, facing an enduring pandemic, a weakened economy and nasty political divisions, the need for significant leadership has never been more acute. The generic, efficiency leadership model of the 20th Century will not guide companies, the nation, or the world out of the current plight, because to a very large extent, efficiency leadership is what led to the situation in the first place. To help us understand how leadership needs to evolve is my guest..Lauren Schieffer.

    Guest Bio: 

    As the daughter of a career Air Force officer, Lauren grew up being uprooted and relocated every couple of years. This imbued her with a profound independence and ability to adapt to changing circumstances, continually learning to adapt to new stations and new people. The lessons she learned from her dad, “The Colonel” helped her make smart decisions and overcome adversity with humility and a sense of humor.

    In her varied career, Lauren has navigated just about every aspect of corporate America – from trucking to achieving top-tier Sales Director status for a global cosmetics firm to managing a non-profit foundation. Since she began building her own company, she has had the privilege to speak in seven countries to associations, organizations, federal, state and local governments, as well as Fortune 500 companies – helping them transcend mere success to achieve true significance, to improve the effectiveness of their communication, increase productivity, increase employee engagement and reduce unnecessary drama.

    Lauren has shown thousands of people how to expand their comfort zones and dump their own drama. The combination of her personal and professional journeys has brought Lauren to a unique place where she can guide others – women, men, executives, managers, employees and entrepreneurs alike – in their quest for significance, passing through good to grasp great; passing beyond survival into triumph.

    And she also makes sure to have some fun along the way— because if you can’t have a little fun along the road, why travel it at all?

    Resource Links:

    • Website:  https://www.LaurenSchieffer.com
    • Product Link: https://laurenschieffer.com/laurens-book/

    Insight Gold Timestamps:

    04:35 Choose to be significant

    05:06 How we impact others is a choice

    08:02 Nine essentials of significance

    10:27 Integrity is doing what is right, because it's right. Every time! Whether anyone is looking or not

    14:45 Bosses too often fall into a Cliff Clavin Syndrome

    16:58 Say what you mean….

    19:25 There's only three ways to lead. Number one is by example. Number two is by example. Number three is by example

    23:10 Celebrate the results of others

    Connect Socially:

    LinkedIn: https://www.linkedin.com/in/laurenannschieffer/

    Facebook: https://www.facebook.com/profile.php?id=100063335401264

    Twitter: https://twitter.com/LSchiefferCSP

    YouTube: https://www.youtube.com/channel/UCLRuzLkApRfy5G5XPieEwow

    Instagram: https://www.instagram.com/laurenschieffer/

    Email: [email protected]

    Sponsors: 

    Rainmaker Digital Solutions: https://www.rainmakerdigitalsolutions.com/

    Resources: https://becomingpreferred-podcast.com/resources/

    Next Episode:  Become Preferred Through Collaboration with Michael Gregory!

    29 min
  • Frank King – Landing and Leveraging a TEDx Talk

    SEASON: 1 EPISODE: 17

    Episode Overview:

    Looking to take your career to the next level? Establish credibility and become preferred in your market? Want to accelerate your results by becoming a recognized thought-leader and sought after expert? Getting, crafting, and delivering a TEDx Talk just might be what you’re looking for. To help us understand the recipe for landing a TEDx Talk, and he’s done it 7 times, is professional speaker, coach and comedian, Frank King.

    Guest Bio: 

    In 2016 Frank King began coaching potential TEDx Talkers, when a number of his speaker coaching clients approached him and asked if he would coach them on scoring a TEDx Talk opportunity. Since then, dozens of his clients have done their first TEDx Talk, several have done two, and one has done three!

    Frank King was a writer for the Tonight Show for 20 years, and he holds the record for the longest non-stop comedy club road trip ever. Beginning the day after Christmas in 1985, he and his wife (who must have the patience of Job) were on the road 2,629 nights in a row, comedy club to comedy club with no home, just a PO Box and voice mail.

    He shared the stage with Jerry Seinfeld, Jeff Foxworthy, Ron White, Adam Sandler, Dennis Miller, Ellen DeGeneres, Rosie O’Donnell, Dr. Ken Joeng, Rita Sirleaf and Kevin James, among others.

    Since becoming a public speaker on Suicide Prevention in 2014, Frank has done 7 TEDx Talks.

    Resource Links:

    • Website: https://www.yourtedxcoach.com
    • Product Link: https://speakerflow.com/courses/tedx-course/

    Insight Gold Timestamps:

    16:28 TEDx talks have a structure to them

    16:57 Some messes and stresses

    17:54 You don't pay to do a TEDx. That's the good news

    18:08 The difference between a TED and a TEDx

    19:29 Catching their attention is the first hurdle to get over

    20:54 Mistakes people make when applying to do a TEDx talk

    22:24 It's a marketing pitch to the TEDx selection committee

    23:43 Passion is very important

    27:55 The riches are in the niches

    31:49 Land and leverage a TEDx talk and speaker marketing

    Connect Socially:

    LinkedIn: https://www.linkedin.com/in/frankkingthemhcomedian

    Facebook: http://www.facebook.com/thementalhealthcomedian

    Twitter: http://www.twitter.com/theMHcomedian

    YouTube: https://www.youtube.com/thementalhealthcomedian

    Instagram: http://www.instagram.com/mentalhealthcomedian

    Corporate Bureau Sizzle Reel: https://vimeo.com/732175641

    Email: [email protected]

    Sponsors: 

    Rainmaker Digital Solutions: https://www.rainmakerdigitalsolutions.com/

    Resources: https://becomingpreferred-podcast.com/resources/

    Next Episode: Significant Leadership....It Starts with You with Lauren Schieffer!

    40 min
  • Cliff Quicksell – Secrets to Small Business Success and Profitability

    SEASON: 1 EPISODE: 16

    Episode Overview:

    Many businesses start without a plan, letting their entrepreneurial spirit drive their success. There does come a time where the business begins to take over and seemingly gets away from the owner. Frustration, angst and confusion creep in and the business is now driving the owner. This episode will bring to light some points, that when honed, can get your business back on the right track, putting you in complete control once again, where you now run the business. To help us understand how to do that is my guest, Cliff Quicksell.

    Guest Bio: 

    Cliff Quicksell is on a mission to squash the mediocrity and fear that runs rampant in small businesses. As a speaker, author, consultant, and business coach, Cliff brings real-life lessons to leaders and sales and marketing teams who are tired of hearing “can’t” and are ready to stop letting others dictate the boundaries of their success.

    When he sits down with business owners or delivers marketing and leadership seminars/keynotes, he won’t be talking theory. Cliff has lived the peril of a small business – nearly going bankrupt 5 times, building multi-million dollar equity positions, and winning 32+ awards for creative marketing campaigns.

    As an international speaker, his real-world approach and infectious passion for challenging the status quo gets small businesses and franchise organizations back on the road to achieving their potential. 

    Resource Links:

    • Website:  https://www.quicksellspeaks.com

    Insight Gold Timestamps:

    01:57 Being hungry is a heck of a motivator

    03:10 When you are forced into a situation, you come out swinging or you just get beat up

    06:17 Number one, you have to be eligible, and number two, you have to be coachable

    10:53 Subconsciously, just the tone of my voice, or the way I'm carrying myself is going to be reflected in the way people are going to receive the information

    20:13 When you don't have a rudder on your boat, the winds can blow you all over the place

    22:49 You do the work, and the money will come

    24:24 A strategic thinker is one that asks a lot of good questions

    28:12 Melting the box

    36:44 They just want to know you're thinking about them, when there's no transaction in play

    38:10 The difference between ordinary and extraordinary is just a little extra

    Connect Socially:

    LinkedIn: https://www.linkedin.com/in/cliffquicksell1/

    Facebook: https://www.facebook.com/Cliff-Quicksell-Associates-Quicksell-Speaks-Quicksell-Consulting-888885864648029

    Twitter: https://twitter.com/cliffquicksell

    YouTube: https://www.youtube.com/user/quicksellspeaksTV

    Instagram: https://www.instagram.com/quicksellcliff/

    Email: [email protected]

    Sponsors: 

    Rainmaker Digital Solutions: https://www.rainmakerdigitalsolutions.com/

    Resources: https://becomingpreferred-podcast.com/resources/

    Next Episode:  Landing and Leveraging a TEDx Talk with Frank King!

    40 min
  • Kathi Kulesza – Leading with Assertive Confidence

    SEASON: 1 EPISODE: 15

    Episode Overview:

    The leaders and organizations who are emerging from the pandemic successfully have prepared for an uncertain future and have the confidence to overcome any challenge or obstacle in their path. Covid is the Great Reset. You can leverage the Covid Reset to drive your business forward, redefine your vision and outperform your competition. To help us navigate the new normal, our guest Kathi Kulesza will share her insights and strategies to inspire confident apology free leadership for your business or organization. Join me now with my conversation with leadership expert, author, speaker & coach Kathi Kulesza!

    Guest Bio: 

    Kathi uses her experience in the hospitality industry where she spent three decades in management, training, customer service, loyalty, marketing, and executive leadership, to inspire her clients and audiences to get out of their own way and lead with assertive confidence. Kathi has a Bachelors in Hotel Administration from UNLV, and she is a certified coach.

    Kathi has shared life-changing lessons with up-and-coming leaders at 500 plus in-person and virtual events. She understands the challenges you and your team face as you attempt to obtain a sense of normalcy and can help you navigate these uncertain times.

    Kathi’s unique approach will ensure your team will gain a renewed confidence in themselves and have an achievable action plan that will both stretch them and leverage their strengths.

    Resource Links:

    • Website:  https://www.kathispeaks.com/

    Insight Gold Timestamps:

    09:53 Confidence comes from one of two places

    15:00 Women in the workplace and in leadership have made all leaders better

    19:02 The definition of assertiveness

    22:26 Be an apology free leader.....Shut up and listen

    26:23 Do an inventory of all of your successes, skills and abilities

    27:34 The Victory file

    28:23 Acknowledging yourself daily and I Am Statements

    30:25 I Am statement for entrepreneurs

    33:00 Pushing through the fear

    34:34 Failure is on the journey to success

    Connect Socially:

    LinkedIn: https://www.linkedin.com/in/kkulesza/

    Facebook: https://www.facebook.com/kathispeaks

    Twitter: https://twitter.com/kathispeaks

    YouTube: https://www.youtube.com/c/KathiKulesza

    Instagram: https://www.instagram.com/kathikuleszaspeaks

    Email: [email protected]

    Sponsors: 

    Rainmaker Digital Solutions: https://www.rainmakerdigitalsolutions.com/

    Resources: https://becomingpreferred-podcast.com/resources/

    Next Episode: Secrets to Small Business Success and Profitability with Cliff Quicksell!

    39 min
  • Amy Reczek – We Convince By Our Presence

    SEASON: 1 EPISODE: 14

    Episode Intro:

    We convince by our presence! If you are looking for a roadmap and techniques to boost your confidence, make an amazing first impression, finesse your sales pitch, and up-level your communication and relationship skills, then you are going to enjoy my conversation with author, speaker, and sales & presence expert, Amy Reczek.  

    Guest Bio: 

    Amy is a corporate sales coach and professional image consultant, speaker, trainer, and owner of Sales and Presence.

    She is dedicated to helping sales professionals, entrepreneurs, and companies increase productivity, lead with presence, and up-level relationship selling and communication skills. As a respected, high-level Senior Sales Executive with a distinguished 17-year career in the mortgage industry, Amy brings a wealth of practical knowledge, insight, strategies and support to clients. 

    Amy holds her Bachelor’s Degree in Psychology from Concordia College, and has had extensive sales training, along with training on nonverbal communication at the Science of People. She combines this background to bring a unique and refreshing insight to the art of relationship selling. She is an accomplished speaker and trainer on relationship Sales and Presence specific topics. During her sales career, Amy witnessed firsthand how bringing presence into the equation of communicating can improve not only the ability to close in a sale, but also improve communication across all company lines from CEO to HR.

    Resource Links:

    • Website: https://salesandpresence.com
    • Product Link: https://www.amazon.com/So-Youre-Sales-Challenges-success-ebook/dp/B08J6PWTMX/ref=mp_s_a_1_2?crid=1DG04S0RUJT8D&keywords=amy+reczek&qid=1654012499&sprefix=amy+reczek%2Caps%2C248&sr=8-2

    Insight Gold Timestamps:

    02:09 How do you define presence?

    04:43 I'm here to partner with you for your success

    07:20 Some non-verbal things we can do right away

    09:39 What would we wear in person that would make us really feel good about that meeting

    14:45 How important is social to our presence 

    19:14 Stay curious

    25:22 Create a winning first impression

    28:53 The mirroring process

    33:22 Lead with authenticity 

    Connect Socially:

    LinkedIn: https://www.linkedin.com/in/amyreczek

    Instagram: https://www.instagram.com/amyreczek_salesandpresence/?hl=en

    Email: [email protected]

    Sponsors: 

    Rainmaker Digital Solutions: https://www.rainmakerdigitalsolutions.com/

    Resources: https://becomingpreferred-podcast.com/resources/

    Next Episode: Leading with Assertive Confidence with Kathi Kulesza!

    41 min
  • Cathy Fyock – Your Book is Your Best Business Card

    SEASON: 1 EPISODE: 13

    Episode Overview:

    Have you ever considered writing a book to advance yourself professionally? Your book is your best business card. It can open doors, create authority and credibility, and build your business. Regardless of your writing level or experience, whether you have written hundreds of articles or blog posts, or you haven’t finished a paper since college or high school. You will enjoy this episode with “The Business Book Strategist,” Cathy Fyock.

    Guest Bio: 

    Cathy Fyock, CSP, is The Business Book Strategist and works with professionals and thought leaders who want to write a book as a business development strategy. She is the author of eleven books, herself.

    Through her creative energy, she helps her clients identify the right book to write, and develops a community of supportive, like-minded individuals who want to change the world--through the written and spoken word--one word at a time. Cathy has helped over 200 professionals become published authors.

    As a professional speaker with the National Speakers Association, Cathy provides engaging programs and workshops to help audiences find their creative voice. She is adept in delivering high-engagement virtual programs as well as in-person workshops and retreats.

    Resource Links:

    • Website:  https://www.cathyfyock.com/
    • Product Link: https://www.cathyfyock.com/published-works/

    Insight Gold Timestamps:

    05:30 There will always be a need for books

    08:26 Benefits that come from authorship 

    10:37 The real purpose of a book is to meet the needs of your reader

    12:06 Write it as neatly, as elegantly, as condensed as you possibly can

    15:40 Common roadblocks that prevent people from writing

    20:23 Write first, edit later

    24:55 Blog to book

    30:19 Giving the content of our book in ways that our readers want to consume them

    31:28 Follow the inspiration, follow the energy

    Connect Socially:

    LinkedIn: https://www.linkedin.com/in/cathy-fyock-973b735/

    Facebook: https://www.facebook.com/TheBusinessBookStrategist/

    Twitter: https://twitter.com/CathyFyock

    YouTube: https://www.youtube.com/channel/UCfF84MMY-P_aVGJUe7u40kA

    Email: [email protected]

    Sponsors: 

    Rainmaker Digital Solutions: https://www.rainmakerdigitalsolutions.com/

    Resources: https://becomingpreferred-podcast.com/resources/

    Next Episode:  We Convince By Our Presence with Amy Reczek!

    34 min
  • Jess Tiffany – Strategically Grow Your LinkedIn Business Connections

    SEASON: 1 EPISODE: 12

    Episode Overview:

    The LinkedIn business platform continues to be an integral part of any business strategy. In today’s competitive marketplace, It is becoming more and more important not only to build a great inner circle but to move beyond and to build large diverse networks. In this episode… Jess Tiffany, CEO of the Marketing and Networking University shares easy-to-follow, practical, and concise insights that if followed can make all the difference in elevating and enhancing your LinkedIn presence. Whether you are a novice with LinkedIn or a Super User, you will find some great insights that can be applied immediately. Join me now for my conversation with Jess Tiffany.  

    Guest Bio: 

    At age 8, Jess Tiffany conned the Pastor's wife at church to let him sell Avon to all the Grandmas at church. He just smiled and they spent money. 😃

    Jess has worked with network marketing, he has sold cars, cell phones and just about anything else he could get his hands on. However, he has found business ownership to have been the most rewarding.

    Later as owner of Marketing and Networking University, that allowed Jess to combine his education knowledge from his time at 3M with his lifelong sales and marketing passion. He then began to grow a personal brand, started a digital marketing agency, published over 200 books on Amazon KDP, with 30k+ books sold, appeared on podcasts and became a business coach, B2B lead generation expert and advisor.

    Resource Links:

    • Website: https://jesstiffanyconsulting.com/wrong
    • Product Link: https://www.audible.com/pd/B07VZPHW7B/?source_code=AUDFPWS0223189MWT-BK-ACX0-159589&ref=acx_bty_BK_ACX0_159589_rh_us

    Insight Gold Timestamps:

    05:17 Have a profile that people find magnetic

    6:00 POP - Professional, Opportunities and Problems

    08:32 Figure out who your target audience is and craft messages that'll appeal to them

    12:40 What’s the process for adding Connections

    16:32 No Friday night bender pictures!

    19:48 There’s magic in the word ‘open’

    26:02 One of the secrets of LinkedIn is getting people off of LinkedIn

    30:04 Send chunky mail

    Connect Socially:

    LinkedIn: https://www.linkedin.com/in/jesstiffany

    Facebook: https://www.facebook.com/jesstiffanyceo

    Twitter: https://twitter.com/tiffanyintl

    YouTube: https://www.youtube.com/channel/UCAQ5wywkxjWn8XejLt9sA_g/videos

    Company Website: https://mnudigital.com

    Email: [email protected]

    Sponsors: 

    Rainmaker Digital Solutions: https://www.rainmakerdigitalsolutions.com/

    Resources: https://becomingpreferred-podcast.com/resources/

    Next Episode: Your Book is Your Best Business Card with Cathy Fyock!

    35 min

About Becoming Preferred

From the publisher's feed

In this informative and practical podcast, Michael and his guests share the latest strategies and tactics to help you become the preferred provider (the emotional favorite) in the markets you serve.