Steve Holle spent decades in real estate investment before walking away at 55, moving back to his Kansas City hometown and opening KC Bier Co. — one of the region's most distinctive breweries. Now 12 years in, Steve sits down with Nigel and Nick to talk about the brewery's German roots, the Reinheitsgebot purity law it follows, and why imported Bavarian malt changes everything in the glass. He also breaks down the realities of running a craft brewery today: tariffs on German ingredients, a softening wholesale market, and why the tasting room model is quietly winning. Plus — a second KC Bier Co. location is coming to Lenexa, Kansas, complete with a beer garden, live music stage, full scratch kitchen, and yes, an off-leash dog area. Three mystery beers round out the episode, including a Krampus winter warmer and a West Coast IPA that earns some genuine praise from a certified beer judge.