Behind Bridal

Behind Bridal

By Behind BridalBusinessEntrepreneurshipArtsFashion & BeautyManagement
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Behind Bridal episodes

  • Essential You Need to Run Your Business

    Looking back on COVID-19 and the idea of essential vs. non-essential can help us shape the future staff structure. DM me your answers to @graceconsultingcompany!!!

    Homework from this call: 

    • Essential To-Do List (Monthly, Quarterly, Yearly, Etc.)
    • List of Necessary Projects to Grow & Change
    • List of Teammates to Keep

    Email me for more questions, comments, concerns [email protected]


    Hosted on Acast. See acast.com/privacy for more information.

    7 min
  • Sales Myths: 3 Things That You Should Stop Doing Right Now

    3 Sales Myths: BUSTED! Sales training for bridal stores & bridal designers on some of the biggest and most frustrating struggles of bridal sales!

    • Myth #1: You have to be pushy to be good at sales.
    • Myth #2: Inventory is your problem.
    • Myth #3: Your customer is your problem. 


    TRIGGER WARNING: ⚠️ This podcast gets personal! Come to this with an open-mind & know that if you are offended by this, grab your journal!!! It's time to do some work.

    Email me: [email protected]
    DM ME: @graceconsultingcompany




    Hosted on Acast. See acast.com/privacy for more information.

    11 min
  • How to Increase Sales for Your Bridal Business

    5 Tips to Increase Your Bridal Sales. Who doesn't want to sell more wedding dresses?

    • Build or Invest in Sales Training
    • Your Bride-to-Be is Selfish
    • Set Sales Goals & Make an Action Plan
    • Role Play
    • Make a Sales Journal

    Links to Podcasts in this Episode:

    Sales Training vs. On-Boarding
    The Brides Sales Pitch
    Staying in a Sales Mindset

    Curious about the sales training that's already built for you?
    Check it out!

    If you have any other questions:
    Email me: [email protected]
    DM me: @graceconsultingcompany

    Leave me a review if you like what you heard! See you next time-- Cheers!


    Hosted on Acast. See acast.com/privacy for more information.

    12 min
  • A Step-By-Step Bridal Appointment Flow That Works

    Here is the basic bridal appointment broken down into 6, easy-to-manage sections:

    • Greeting
    • Introduction/Consultation
    • First Round
    • Second Round
    • Favorites
    • YES or Objection and then YES.

    If you want to learn more & dive a little deeper, check out the online course at Grace University: https://graceuniversity.teachable.com




    Hosted on Acast. See acast.com/privacy for more information.

    8 min
  • What Goes Into The Cost of a Wedding Dress

    Why do some wedding dresses cost more? I ask you all of these questions & tell you my passions because I feel the value of creativity & art is so lost in our industry. There is such a huge disconnection between designers & stores as well as manufacturers, so little communication between all parties. 

    • The True Cost of a Wedding Dress
    • Sustainability & Ethically Made Products
    • Made in the USA vs. Overseas
    • Small, Independent Designers Pro's & Cons


    For more:
    www.graceconsultingcompany.com



    Hosted on Acast. See acast.com/privacy for more information.

    13 min
  • Mindset: How to Focus On Yourself

    Social media has made our world very comparable and very competitive. Be more focused on yourself than anything and anyone else.

    I want you to write down how many times in a day that you react in a negative way to something on your Instagram feed or stories. Let's do the same for Facebook. 

    How much extra time would you have in a day for your business if your sole focus was your business?




    Hosted on Acast. See acast.com/privacy for more information.

    8 min
  • What is Happening in The Bridal Industry Right Now?
    Warning & Disclaimer: This episode has a lot to it, but as store owners you need to know. You need to be proactive in your decision making so that you are not having to react and combat inventory & order issues that could have been avoided. Let's dive in to some of the issues going on behind the scenes. 

    Hosted on Acast. See acast.com/privacy for more information.

    14 min

About Behind Bridal

From the publisher's feed

Behind Bridal is pulling back the curtain on the bridal industry. Tune in bridal nerds, for no bullsh*t bridal business advice and industry chats from Grace & Marissa. Behind Bridal is listened to…