Join us in the latest episode of Behind the Act, where we chat with Dr. Rebecca Swift, an expert in commercial photography trends and the Senior Vice President of Creative at Getty Images. We're discussing the impact of AI on the stock photography, stock video, and music industries. We also look into the ethical considerations of AI in creative fields, and the importance of supporting and valuing human creativity in an increasingly automated world.
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Follow Getty Images Creative:
https://www.facebook.com/GettyImagesCreative
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Resources from Getty Images:
https://www.gettyimages.com/creative
https://www.gettyimages.com/ai/generation/about
http://reports.gettyimages.com/VisualGPS-Building-Trust-In-AI.pdf
https://creativeinsights.gettyimages.com/en/trends/technology/generative-ai-and-authenticity-a-balancing-act
https://creativeinsights.gettyimages.com/
Special thanks to Jeremy Poland for running cameras! Follow Jeremy: https://www.jeremypoland.com/
Follow Seth Schaeffer at https://www.instagram.com/sethschaeffermusic/
Moments:
00:00 - Unexpectedly ended up in a photo agency career
03:08 - Exciting days of creating with a group
07:40 - Industry changes & AI training
10:22 - Maintaining a creator-centric AI tool for a sustainable community
15:00 - Professional photography is crucial, despite trend shifts
17:43 - AI content adds complexity and value to creativity
20:17 - AI musicians must be transparent
22:44 - Younger generation embracing analog over digital trend
26:12 - Rapid technological advancements, humility, and creative joy
30:32 - Supporting creative communities crucial for every country's success
32:37 - What makes you hopeful?