Behind the Frame with Rebecca Yale

Behind the Frame with Jaime of Wild Heart Events


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In this episode of Behind the Frame, I had the pleasure of welcoming Jaime Kostechko, the talented wedding planner and designer behind Wild Heart Events. With a background in sociology from UCSB and extensive experience in the hospitality industry, Jamie has been creating unforgettable celebrations since 2008. Her unique approach to design incorporates color, pattern, and texture, resulting in trendsetting details that have garnered attention from major publications like People Magazine and Vogue.

We discussed Jaime's journey into the wedding industry, which began after a personal turning point when she decided to pivot from managing restaurants to becoming a business owner. Inspired by her mother, an interior designer, Jaime sought to blend her design influence with her hospitality background. She shared how the wedding industry has evolved over the years, particularly in terms of design aesthetics and the shift towards experiential events.

Jaime also opened up about her approach to client relationships, emphasizing the importance of trust and collaboration. She highlighted the significance of creating immersive designs while ensuring that each wedding reflects the couple's unique style. We touched on the challenges of destination weddings, including the need for strong vendor relationships and the complexities of working in different cultures.

Throughout our conversation, Jaime shared valuable insights on mentorship, the importance of setting up a business correctly, and the evolving definition of luxury in the wedding industry. She also discussed her plans for future mentorship opportunities, including group retreats for creatives in the wedding industry.

This episode is a must-listen for anyone interested in the wedding planning business, as Jaime's passion for design and commitment to creating memorable experiences shine through. Thank you for joining us, and I hope you enjoy this inspiring conversation!



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Behind the Frame with Rebecca YaleBy Rebecca Yale

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