Behind The Podcast

In this weeks episode Jules and Stocks chat about Louis Theroux's new exclusive pod deal with Spotify, Patreon Launching a Podcast, Freakonomics Radio Network partnering with YouTube, the unionising of Crooked Media, Jules shares his listening techniques when finding pods and they both have a big old man-gush over Tom Brady who has a new pod coming.

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This week Jules and Stocks explore the new (almost a) trend of political figures staring media companies, the shambolic world of podcast awards, the podcast paid-per-minute experiments, Pushkin's recent staff cuts, a successful and unique podcast merch idea and the exciting social media functionality soon to come to Spotify and it's podcast potential.

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This week Jules and Stocks deep dive into how consolidated feeds work, they talk about TikTok podcasting, the great bone rush inspired by Joe Rogan and kids who are serious about podcasting. Plus the breaking news from earlier in the week about the huge staff cuts at Spotify.

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Happy New Year pod-lovers! The self-confessed 'pod nerds', Jules and Stocks, are back with all the news, predictions and data from the world of tech and podcasting.

In this episode: the slow demise of Google Podcasts, AI voiced podcasts have begun, Donald Trump Jr has a podcast deal for Rumble, European regulators vs. Apple (again), almost half of podcast listeners want video too and will it really be a rough year for podcasting as some are predicting?  

Check out: Nick Cave's Chat GPT AI generated lyrics and his response here

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Nerd Alert! Jules and Stocks give you their top listens from 2022 and Super Producer Mandy makes a surprise appearance in the pod cave.

Jules recommends: Plain English, We Didn't Start The Fire, Song Exploder, Instant Genius & Betwixt the Sheets

Stocks recommends: Things Fell Apart, The Mismatch, Diary of a CEO, Dithering & 60 Songs that explain the 90's

Mandy recommends: Chat 10 Looks 3, Death of an Artist, Effin' Hormones, Decoder Ring, Not Past It

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This week Jules and Stocks chat about Apple's end of year list, Podcast advertising year on year growth, IMDb for podcasters, iHeart, NBA Partner For New Show, US top podcast networks, by reach Q3 2022 and just how many podcasts are there?

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This week Jules and Stocks discuss NPR's hiring freeze, Hamish and Andy's new multi-year contract with Listnr, the New Zealand Podcast Awards the Apple Podcast Awards that no-one knew existed and which podcast genres make the most on Patreon.

Listen to: Wellness F*cking Wednesday - nominated for NZ Podcast Award

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This week Jules and Stocks chat winners and highlights from the Australian Podcast Awards, including The Last Outlaws, Baby brain, The Greatest Menace and DM's big win.

Check out Anchor's Audio Enhancements, It's a Sign! and Google Trends about podcasts.

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This week the guys talk about the big news from Acast, who have launched new tech on keyword targeting for podcasts.

Apple are tagging podcasts by topic too all to assist in discoverability and ad targeting.  Patreon adds the long awaited video feature and My Dad Wrote a Porno says farewell.

Check out: NurseDot Podcast, Astrology Coach and Jordan Klepper Fingers the Conspiracy

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This week the lads chat about the new data from Magellan AI on Australia's growing podcast ad spending, Jules has a crack at singing the top Australian audio logos off the back of the Audio Logo Index 2022 report (you've been warned), Acast is reporting revenue up but is still not profitable, and the interesting shift from traditional late night comedy shows to podcasting.

Check out: Unapologetically Asian, Case 63, Conan O'Brien Needs a Friend

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