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Why is design still overlooked in Germany’s circular economy events?
Most circular economy events in Germany focus on engineering, technology and economic policy. But design, where 80% of a product’s environmental impact is determined, rarely takes center stage.
In this episode, Bernd Müller, Director of Relations and Sustainability at the German Design Council, explains why they created the Circular Design Summit to change that. He shares how the summit brings together companies, designers and other departments to work on circularity from the start of the product lifecycle. Bernd reflects on the value of collaboration, and why both design and business need to evolve together. He also points to upcoming trends like repair, resale and the search for scalable materials.
This episode is part of Circular Design Summit in cooperation with the German Design Council.
People
Patrick Hypscher, Circular Business Strategist, PaaS Expert https://www.linkedin.com/in/hypscher/
Chapters
About
The Council serves as a hub for knowledge transfer, strategic consulting and networking, providing a platform for over 300 member companies. Its activities include organising high-profile international awards such as the German Design Award, hosting conferences including the Circular Design Summit, conducting studies and promoting best practices in branding and innovation.
Further Links
One-page Summary
5
11 ratings
Why is design still overlooked in Germany’s circular economy events?
Most circular economy events in Germany focus on engineering, technology and economic policy. But design, where 80% of a product’s environmental impact is determined, rarely takes center stage.
In this episode, Bernd Müller, Director of Relations and Sustainability at the German Design Council, explains why they created the Circular Design Summit to change that. He shares how the summit brings together companies, designers and other departments to work on circularity from the start of the product lifecycle. Bernd reflects on the value of collaboration, and why both design and business need to evolve together. He also points to upcoming trends like repair, resale and the search for scalable materials.
This episode is part of Circular Design Summit in cooperation with the German Design Council.
People
Patrick Hypscher, Circular Business Strategist, PaaS Expert https://www.linkedin.com/in/hypscher/
Chapters
About
The Council serves as a hub for knowledge transfer, strategic consulting and networking, providing a platform for over 300 member companies. Its activities include organising high-profile international awards such as the German Design Award, hosting conferences including the Circular Design Summit, conducting studies and promoting best practices in branding and innovation.
Further Links
One-page Summary
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