Bella In Your Business: Pet Industry Business Podcast

Bella In Your Business: Pet Industry Business Podcast

By Bella VastaSociety & Culture
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Bella In Your Business: Pet Industry Business Podcast episodes

  • Episode 33: How List Building & Writing Helped This MicroPremie Mom Work From Home
    In this episode Bella speaks with Nicole Moore, a mompreneur who runs a marketing and promotions company for authors. She is also a mother to a micro-premie born at only 9.6 oz. Listen in as Bella and Nicole discuss a variety of topics including how Nicole was able to build her email lists, how working together is better, and her thoughts on tolerance and patience in business and life. Nicole was able to build a massive email list of authors in which they all work together to promote each other's content. She'll discuss valuable tips on how you can build your networking online and maintain strategic business partnerships. She also talks about her strategies and promotions she used to attract her specific clientele base.
    23 min
  • Episode 32: Amy Schmittauer Explains Video In Her New Book VLog Like A Boss
    In this episode of “Bella In Your Business”, Bella speaks with Amy Schmittauer from the popular YouTube series Savvy Sexy Social In this episode they discuss what a Vlog is, and how and why Amy got into it.  They also talk about how pet sitters can use video to enhance their business and marketing and some tips on how to overcome that fear of being on camera. Amy's newly released book Vlog Like a Boss: How to Kill It Online with Video Blogging just launched on Jan 31st and just by listening to this episode, you might win a free copy.
    28 min
  • Episode 31: Types of Apps
    In this episode of “Bella In Your Business”, Bella speaks with Britt Alwerud from Handlr.  They discuss  the top 9 apps they think are great for the Pet Sitting business. The apps they discuss are: Google for Work Handlr Trello NextDoor Podcasts Grasshopper Instagram Waze SoundCloud
    23 min
  • Episode 30: Proven Social Media Marketing Methods
    In this episode, Bella talks to Britney Young. Britney is a digital marketing professional and social media enthusiast. Her day-to-day life as a social media marketing manager includes: finding/curating relevant content to post to social channels, analyzing post data and post performance to see key trends or spikes in engagement, looking for relevant industry influencers to connect with, and responding to customer inquires, etc. They discuss: What a social marketing manager does The pros and cons of using automatic republishers like Meet Edgar How often should you post What should you be posting What you should be doing with all of those pet pictures you post Their favorite apps for doctoring up pictures The differences in the social media channels and a good workflow for pushing one post through many of them. Focusing your efforts on a few selected channels. Knowing your audience and finding out what channel works best for them.Apps mentioned: - Canva - Abobe Spark - Pixaby
    23 min
  • Episode 29: What Type of Pet Sitter is Best for Rover Type Websites?
    In this Episode Bella talks with Walt Galvin, an independent contractor working for Rover.  They discuss how sites like Rover can be a viable option for some pet sitters and walkers who are just starting out or want to keep it simple. Walt Galvin, independent contractor with Rover. Some of the advantages include: Not having to handle payments from clients Saving  time and money but not having to handle marketing Not having to deal with all kinds of administrative headaches and paperwork. Ability to set your own work schedule
    15 min
  • Episode 28: How To Pet Sit for Aggressive Dogs
    In this episode, Bella speaks with Jennifer Taylor, the Founder and owner of JenLovesPets, an award-winning San Diego pet sitting and dog walking company. After sitting down with Jennifer in her home town of San Diego, Bella was so impressed with the vast knowledge and stories that Jen has that she immediately knew she had to be on a podcast with the intent to help elevate the pet industry when it comes to approaching and accepting clients who are aggressive or fearful. In This Episode: Jennifer Taylor, JenLovesPets.com Bella and Jen talk about "aggressive" dogs and how people often lump fearful dogs into the same category. Jennifer discusses some of the causes of aggression and ways to overcome it. Listen in as they discuss: 1. What is the difference between fearful and aggressive dogs? 2. What advice would you have for a sitter who encounters a fearful or aggressive dog during a consultation? What steps should they take to ensure their safety? 3. What if that situation was that pet sitter's staff member? How can one train their staff to acknowledge these types of pets and alert management? 4. Tell me a success story with a two and four legged client and how you were able to create a happy environment for that pet (the one you told me) 5. Where can sitters go to get more education on this topic for themselves and their staff? They also discuss how a pet sitter would go about working with a fearful dog by including dog behavioralists and trainers on the team. Jen also lists some great resources for those who want to work with fearful dogs.
    26 min
  • Episode 27:The Great Debate: DogVacay, Rover, Wag, and Zingy versus Professional Small Business Owners –
    In this episode of “Bella In Your Business”, Bella speaks with Britt Alwerud from Handlr.  They discuss  DogVacay, Rover, Wag, and Zingy versus Professional Small Business Owners. In this episode they discuss: Why do you think so many small business owners are intimidated by the large powerhouses that have entered the market in the last few years? How have the changed the industry? Are they really “disrupting” the industry? What are the pros and cons of the huge companies versus the more personal professional businesses? Are customers flocking to on-demand apps? Are they demanding an on-demand experience? Are small business owners going to get screwed or what can they do to protect themselves? If someone is a Rover or DogVacay user, but they want to become a legitimate small business with people working for them, could they use Handlr? What are their first steps for becoming a legit business?
    21 min
  • Episode 26: How To Get Pet CPR First Aid Certification Online
    In this episode of "Bella In Your Business", Bella speaks with Cara Armour,Product Manager with ProTrainings a pet cpr and first aid online training program for pet business owners. In 2003 Cara Armour co-founded Active Paws Inc., in the Boston, MA area. In 2009, Cara won Pet Sitter of the Year. She is decorated in many accolades and even expanded to opening a grooming and holistic pet supply store.     Since 2003, Cara has been trained by the American Red Cross as well as several veterinarians in Pet First Aid and CPR. In 2011 she completed an instructor training course and became a certified Pet First Aid and CPR instructor. In 2015 she co-founded an online Pet First Aid academy and now works as a product and marketing manager for ProPetHero, the Pet First Aid and CPR division of ProTrainings. She is also a volunteer and foster home for The Boxer Rescue Inc, a health conscious breeder of Boxers. Bella and Cara talk about Pet First Aid and how to go about training you and your staff. They discuss the benefits of being trained which are: Being able to save the lives of your pets or pet clients. Learning to recognize potential issues with a pet and bring that to the owner’s attention. Being able to use that trained status to attract more clients. They talk about how an online training course, such as the one
    24 min

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