Ready to make your holiday content shine? In this festive episode, Jack breaks down 5 proven Christmas content strategies—from Starbucks’ Red Cup Contest to Coca-Cola’s emotional storytelling—that drive real engagement. Learn why these ideas work and how you can use them to connect with your audience and boost your business this holiday season. Don’t miss out—your best Christmas campaign starts here! 🎅✨

Ready to make your content go viral? In this episode, Jack Fortenbery dives into Brendan Kane’s The Guide to Going Viral to uncover proven strategies for creating shareable, attention-grabbing content. Learn how to hook your audience in three seconds, tap into emotional triggers, and use storytelling to sustain engagement. Plus, discover why consistency and analytics are your secret weapons for building a brand that resonates. If you want your content to reach new heights, this episode is a must-listen!

Get the book here:

https://a.co/d/bwDZDcI

Jack Fortenbery breaks down the art of an engaging introduction, covering the ideal length, timing, and purpose behind a great intro. Learn why your intro matters and discover quick tips to boost your viewer retention from the very start. Perfect for small business owners looking to make a memorable first impression!

In this episode, Jack Fortenbery dives into the top three camera picks for 2024, just in time for Black Friday! Learn which cameras best suit your content creation goals, from the AI-powered Insta360 Link 2 Webcam to the ultra-portable DJI Osmo Pocket 3 and the cinematic Sony FX30. With limited-time deals on each, this is the perfect moment to level up your content without breaking the bank.

In this Thanksgiving special, Jack Fortenbery explores the power of gratitude and how it can elevate your mindset, improve resilience, and strengthen business relationships. Discover how simple practices, like daily gratitude reflections and customer appreciation, can lead to big gains in productivity and positivity. If you’re ready to see your business from a fresh perspective, tune in for tips on embracing thankfulness to boost your success!

Should small business owners consider adding drone footage to their content strategy? In this episode, Jack explores the pros and cons of using drones for your business, from stunning aerial shots to potential legal and financial challenges. Jack will also dive into which industries benefit most—like real estate, tourism, and construction—and whether a drone can help take your content to the next level. Tune in to find out if a drone could be the game-changing tool you need!

Are you a small business owner with a content-driven strategy? In this episode, Jack breaks down the top 5 CRMs that can help you track, manage, and optimize your content creation process. From HubSpot to Keap, we’ll explore the features, pricing, and how these tools can boost your engagement and conversions. Whether you're running email campaigns, managing social media, or publishing videos, find the CRM that best suits your business needs.

In Episode #84 of the Better Business Owners Podcast, host Jack Fortenbery explores the power of content chaining—a strategy that keeps your audience engaged by directing them to more of your content. Drawing from successful creators like Ali Abdaal and Marques Brownlee, Jack shares three actionable tips: providing a clear next step, creating binge-worthy playlists or series, and incorporating calls to action (CTAs) throughout your content. Learn how to increase watch time, boost engagement, and create a seamless content journey that keeps your audience coming back for more. Don’t miss out on these simple yet effective tactics to grow your digital presence!

In Episode #83 of the Better Business Owners Podcast, Jack Fortenbery dives into the world of Halloween marketing, revealing how businesses can create content that captivates audiences during the spooky season. Drawing from standout campaigns like Burger King’s “Scary Clown Night,” Reese’s “Halloween Candy Converter,” and Pottery Barn’s “Boo-jee Ball,” Jack highlights strategies to engage your audience through creativity, problem-solving, and nostalgia. Whether you’re planning fun, spooky, or sophisticated Halloween content, this episode is packed with tips to help your business stand out. Tune in for tricks and treats to turn your Halloween content into a real hit!