Better Law Firm Marketing

Better Law Firm Marketing

By Brendan KelsoBusinessMarketing
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Better Law Firm Marketing episodes

  • Clarissa Rayward (Brisbane Family Law Centre & Happy Lawyer Happy Life): How she markets her law firm and helps lawyers create a business that aligns with their values.

    Clarissa Rayward is an Accredited Family Law Specialist, Mediator, Collaborative Lawyer & Podcaster, Author, Speaker at Happy Lawyer Happy Life

    Episode Topics

    • Day in the life of Clarissa Rayward
    • What type of marketing has worked best for her law firm. We talk about social media marketing...SEO...Google Ads...having a great website...and more...
    • Her Instagram marketing strategy...and why it’s a bit different from what many law firms are doing...
    • How everything fits together...from her work at Brisbane Family Law Centre...to the empire she’s built at Happy Lawyer Happy life...the strategy behind everything...
    • If you want an open, honest and fun conversation about how Clarissa approaches marketing & business...you should get a tonne of value out of this episode.


    Free law firm marketing plan:
    https://legalsites.com.au/law-firm-marketing-plan-free-download/


    Melissa Rayward Links

    https://www.thehappyfamilylawyer.com/

    https://www.bflc.com.au/

    https://www.linkedin.com/in/clarissarayward

    https://www.instagram.com/thehappyfamilylawyer

    36 min
  • Lauren Kelindeman (Associate at Legalite Australia): Plain-English Writing, LinkedIn Marketing & Wellbeing Tips.

    Lauren Kelindeman is a lawyer at Legalite. This is a multi-award-winning law firm specialising in business and franchising.

    Free law firm marketing plan (PDF download):
    https://legalsites.com.au/law-firm-marketing-plan-free-download/

    Episode topics:

    • Plain-English writing 
    • LinkedIn Marketing for lawyers
    • Wellbeing and growing a positive workplace culture

    Lauren's Awards:

    • Winner - Wellness Advocate of the Year - Women in Law Awards 2020
    • Finalist - Innovator of the Year - Women in Law Awards 2020
    • Finalist - Wellness Advocate of the Year - 30 Under 30 Awards 2020
    • Finalist - Wellness Initiative of the Year (Firm) - Australian Law Awards 2020

    Links from Lauren:

    Legalite - For plain English legal advice, people can book in a free consultation with Legalite here.

    LinkedIn profile: https://www.linkedin.com/in/lauren-kelindeman-45011573

    Wellbeing - People can register to attend our weekly wellbeing sessions Love Your Life here.

    Children’s book - You can buy a copy of my children’s book Every Horse Needs A Hat here. I donate 100% of profits to charity each month.

    49 min
  • James d'Apice (Coffee and a Case Note, Special Counsel at Chamberlains Law Firm): How to leverage 7 content marketing platforms to build a personal brand.

    James d'Apice is a corporate and commercial litigation lawyer. He's also known for the video series 'Coffee and a Case Note', in which James summarises recent corporate and commercial litigation into short, easy to digest videos, generally filmed in coffee shops.

    Episode Topics:

    • Time-management: James is active on 7 platforms (e.g. podcast, Youtube, Tik Tok, LinkedIn, Instagram, Twitter & Facebook). How does he do it all? Find out.
    • The marketing strategy behind Coffee and a Case Note. Does it generate work? Or is it more of a holistic marketing strategy?
    • How James creates and promotes his content (step-by-step).
    • What equipment he uses.
    • Advice to people who want to do something similar.
    • Growing an audience on LinkedIn.
    • And more


    Free law firm marketing plan:
    https://legalsites.com.au/law-firm-marketing-plan-free-download/

    Links:

    https://au.linkedin.com/in/jamesdapice

    https://www.youtube.com/channel/UCzo6MrU2QQmwtLNGJ8kaBYA

    https://www.instagram.com/coffeeandacasenote/

    https://www.facebook.com/CoffeeandaCaseNote/

    https://podcasts.apple.com/au/podcast/coffee-and-a-case-note/id1466677013

    https://twitter.com/coffeeandacase1

    1 hr 4 min
  • Should law firms bother with video marketing? (with Adrian Corbould from Turnbull Hill Lawyers)

    Adrian Corbould is a Partner & NSW Accredited Specialist (Wills & Estates) at Turnbull Hill Lawyers. He's also the host of the Battle of Wills video series. Today we dive into the world of law firm video marketing.

    Episode topics:

    • Why did you start video marketing?
    • What's the strategy behind it?
    • Have you received clients from your videos?
    • Does someone help you with the production? (e.g. filming, audio, lighting, editing, etc)
    • What advice would you give someone who's thinking of using video marketing for their law firm?
    • Any common video marketing mistakes you see? Advice on how to avoid these mistakes?
    • ...and more

    More info:

    https://www.battleofwills.com.au/
    https://www.turnbullhill.com.au/
    https://www.linkedin.com/in/adriancorbould/


    Free law firm marketing plan:
    https://legalsites.com.au/law-firm-marketing-plan-free-download/


    54 min

About Better Law Firm Marketing

From the publisher's feed

More leads, more clients, more profit. Learn how to attract high-quality clients with cutting-edge law firm marketing strategies. Hosted by Brendan Kelso (B Comm LLB Hons / Founder of Legalsites).…