In this episode of BetterTech, we sit down with Richard George, CPTO at Head Coach, to explore the intersection of technology, mental resilience, and product development. Richard shares insights from his diverse career, spanning telecom, retail, and AI-driven mental well-being solutions for athletes. He highlights how retail is one of the most complex industries, requiring deep system-wide thinking, and discusses the critical role of emotional intelligence in sports and leadership. Richard also breaks down the impact of feature creep in product development, explaining how unclear objectives lead to endless iterations. Tune in to uncover practical strategies for innovation, resilience, and navigating modern tech landscapes.