Between 2 Brands Podcast

Between 2 Brands Podcast

By brandivateBusiness
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Between 2 Brands Podcast episodes

  • Promo UPFront Podcast - Episode 19
    It’s Friday the 13th in 2020 which means there’s only one way to survive this day: a brand-new Promo UPFront Podcast with Kirby Hasseman and Bill Petrie! This week they talk about the proliferation of doom and gloom promo predictions for 2021, branding becoming more important than an organization’s true product (Tesla tequila anyone), an update on the presidential promo wars, whether companies believe in cause marketing or are simply “checking a box,” brands that need to enter the promo space, a fun “Party in the Back,” and so much more!!
    A huge thanks to our friends at PromoPulse and Pro Towels for sponsoring the fine broadcast!
    38 min
  • Promo UPFront Podcast - Episode 18
    It’s the first Friday of November and time for your weekly dose of the Promo UPFront Podcast with Kirby Hasseman and Bill Petrie. This week they take a deep dive into the PPAI Expo Reimagined schedule, certification for masks, KFC shaves Colonel Sanders for Movember, musicians connecting – and making ends meet – via promo, luxury scratch & sniff t-shirts, the much-anticipated return of “fill in the blank,” and so much more!
    A HUGE thanks to our friends over at commonsku for their sponsorship of this podcast that has all 11 of the original herbs and spices!
    35 min
  • Promo UPFront Podcast - Episode 17
    It’s the Friday before the scariest day of the year (not Halloween – election day) so you know it’s time for a steaming hot new Promo UPFront Podcast with Kirby Hasseman and Bill Petrie. This week they talk about the shipping delays everyone will face the remainder of the year, Burger King’s reusable packaging (and the promo opportunities), in-person events, planning for 2021, the ASI Power 50, breaking a rut, and so much more! Plus, you don’t want to miss Kirby’s INSANE knowledge on display during the “Party in the Back!”
    Huge thanks to the patriots over at PromoPulse for sponsoring this fine broadcast.
    36 min
  • Promo UPFront Podcast - Episode 16
    It's Friday and time for you to stop what you're doing (yes, right now) and watch/listen to the brand-new Promo UPFront #podcast with Kirby Hasseman & Bill Petrie! This week the promo pair talks about Hormel's "breathable bacon" face mask, the Q3 distributor sales reports from ASI and PPAI, Kirby has a challenge with a supplier and their communication, quitting social media, and so much more!!
    A huge and sincere thanks go out to our friends at commonsku and PromoPulse for sponsoring this fine broadcast.
    33 min
  • Promo UPFront Podcast - Episode 15
    It’s a freaky Friday which means it’s time for a fresh episode of the Promo UPFront podcast with Kirby Hasseman & Bill Petrie! This week they talk the Biden fly swatter, UCLA vs. Under Armour, reacting to harsh – and anonymous – criticism, planning a virtual event (and PPAI’s virtual Leadership Development Workshop), Kirby drops an “F-Bomb” rendering this podcast PG-13, and so much more!
    Huge thanks to our friends over at PromoPulse for sponsoring this candy-corn level podcast!
    33 min
  • Promo UPFront Podcast - Episode 14
    Somebody get us a doctor! It’s Friday and most certainly time for your dose of the Promo UPFront #podcast with Kirby Hasseman & Bill Petrie!! This week, they talk about the increase in in-person events, devaluing the sales process by being too nice, the new commemorative coin being sold via the White House gift shop, the newsworthiness of virtual sales meetings, the tragic death of Eddie Van Halen, a movie-themed “party in the back,” and so much more! We are so excited, we might as well jump!
    A huge thanks to our friends at commonsku for sponsoring this red, white, and black striped podcast.
    34 min
  • Promo UPFront Podcast - Episode 13
    It’s Friday and time for (another) PG-13 rated Promo UPFront Podcast with Kirby Hasseman and Bill Petrie. This week they have WHITE hot takes on the speed of campaign merchandise, PPAI Expo going virtual, the name change for BIC Graphic, the “interesting” new Pantone color, the outcome of the PPAI Board election, a new game for the “party in the back,” and so much more! Buckle up for this one, folks.
    Huge thanks to our friends over at PromoPulse for their sponsorship of this fiery #podcast!
    35 min
  • Promo UPFront Podcast - Episode 12
    It’s Friday morning and time for your weekly dose of the mullet of all podcasts: Promo UPFront with Kirby Hasseman and Bill Petrie. This week they discuss the promo distributor indicted for fraud, the Netflix docudrama, “The Social Dilemma,” volunteer burnout (and how to say no gracefully), the brilliant Miller Lite “cantenna” marketing campaign, a “get to know Bill” party in the back, and so much more!
    Huge thanks to the positive good strongs at commonsku for sponsoring this fine broadcast!
    33 min
  • Promo UPFront Podcast - Episode 11
    It’s Friday which means it’s time to stop everything you’re doing and listen to the latest Promo UPFront Podcast with Kirby Hasseman and Bill Petrie. This week they talk about the controversial label in Patagonia shorts, the launch of Red Goldfish: Promo Edition by Roger Burnett and Stan Phelps, the introduction of an ad-supported phone from AT&T, making sure marketing is in alignment with sales, the new desktop Facebook, the greatness that is Cobra Kai on Netflix, a fun “Party in the Back,” and so much more!
    Big thanks to PromoPulse for sponsoring this fine, PG-13 rated #podcast!
    32 min
  • Promo UPFront Podcast - Episode 10
    It’s the Friday of a short week so you know it’s time to get your day started right with the Promo UPFront Podcast hosted by Kirby Hasseman and Bill Petrie. This week they talk about the acquisition of Webb Company by HPG, embracing boldness in a time of crisis, Bill’s blog on the pros and cons of videoconferencing, the US Air Force crowd sourcing for uniform ideas, Kirby brings the heat during the “Party in the Back,” and so much more!
    A thankful tip of the cap to the good goods over at commonsku for sponsoring this fine, mulleted podcast.
    37 min

About Between 2 Brands Podcast

From the publisher's feed

In this weekly podcast - available in both audio and video formats - industry thought leader Bill Petrie, CAS, welcomes a guest week to share some candid thoughts on the world of marketing, branding,…