Between 2 Brands Podcast

Plausibly live in and in front of your naked, steaming eyes, it’s time for a brand-new episode of the Promo UPFront Podcast with Kirby Hasseman and Bill Petrie. This week they talk about the cautious return of regional in-person shows, Bill’s experience at PPAI Direct-2-You, leveraging improv skills to help communicate, a Michigan marijuana dispensary using promo to promote health, the injection of private equity money into S&S Activewear, a crazy party in the back, and more!!

Huge thanks to our good friends over at PromoPulse for sponsoring this fine broadcast!

It’s a cold Friday but it’s time to warm up with a hot and fresh Promo UPFront Podcast with Kirby Hasseman and Bill Petrie. This week they talk about commonsku’s skucon virtual event, whether fatherhood will change as a result of the pandemic, Burger King’s not-so-bold rebrand, the greatness that is Cobra Kai on Netflix, Kirby brings in a STRONG game for the “Party in the Back,” and so much more!

A warm expression of gratitude to PromoPulse for sponsoring this hot-cocoa level podcast!

It’s Friday and time for a brand-new edition of the Promo UPFront Podcast with Kirby Hasseman and Bill Petrie! This week the dynamic duo discuss attending in-person tradeshows, firing the engine back up after time off, Budweiser trolling soccer goalies, what to expect at the PPAI Direct-2-You virtual EXPO, the brilliant KFC gaming console, Kirby gives out promo awards during the “Party in the Back,” and so much more!

Huge thanks to our friends at J.Charles for sponsoring this platinum-level podcast!

Look, let’s be honest – you’re likely hungover from saying sayonara to 2020 which means we have ZERO expectations you’ll listen to this brand-new Promo UPFront Podcast with Kirby Hasseman and Bill Petrie before noon today. However, when you do listen, you can hear them talk about what the second round of stimulus means for the promo industry, they get out the crystal ball to share what they see ahead for the industry and beyond in 2021, make some wheels-off predictions, and so much more!

Huge thanks to the good strongs over at PromoPulse for sponsoring this first podcast of 2021!

You’ve opened all your presents, you’ve quietly spiked your coffee with Bailey’s, and it’s time for our Christmas gift to you: a brand new Promo UPFront Podcast with Kirby Hasseman and Bill Petrie. This week they chat about the Bic Graphic/Koozie Group acquisition of Imagen Brands, dissect Promo Year 2020 by sharing things that surprised them, the WTF moment of the year, best pivot, say goodbye to those who have left us, and the moments & people that inspired them, and an EPIC Party in the Back where Kirby chooses his favorite secular Christmas song using a 16-song, single elimination format! This is one you won’t want to miss – and this time we mean it!

HUGE thanks to PromoPulse and LogoMats for sponsoring this candy cane and eggnog level podcast!

It’s one week until Christmas Day, so why not listen to the Promo UPFront Podcast with Kirby Hasseman and Bill Petrie while shopping – or wrapping – those last-minute gifts?!?! This week they talk about how Pantone FINALLY got the color(s) of the year right, the importance of awards as tools of validation, the challenge of repeating content, AIM Smarter forming a diversity council, the Cleveland Baseball Team selling offensive merchandise while changing their name, Kirby brings in a STRONG “Party in the Back,” and so much more!

Huge thanks to the good strongs over at PromoPulse for sponsoring this candy cane level podcast!

It’s Friday and time for the sort of famous, always notorious, Promo UPFront Podcast with Kirby Hasseman and Bill Petrie! This week the Duo of December talk about the tragic passing of Tee Hamilton, industry leader Jeff Lederer saying goodbye to alphabroder/Prime, how each of them are using December to their advantage, the differences between starting and running a business during a pandemic, the lessons they think they will have learned from 2020 when looking back in five years, a holiday-movie themed party in the back, and so much more!

Big thanks to our pals at PromoPulse and Bel Promo for sponsoring this fine broadcast!

Oh, the weather outside is frightful, but the brand-new edition of the Promo UPFront Podcast with Kirby Hasseman and Bill Petrie is so delightful! This week they talk about the shipping challenges disrupting the supply chain, the continual evolution of content marketing, whether custom branded Oreo’s are a threat to or the future of promo, the debate over the changes to a classic holiday Hershey Kisses commercial, the sauciest moment of the year as the McRib from McDonald’s returns – with a cause, a holiday cocktail themed “party in the back,” and so much more!

HUGE thanks to PromoPulse for sponsoring this Big Mac level podcast!

It’s a Friday – and tryptophan induced – Promo UPFront Podcast with Kirby Hasseman and Bill Petrie, this week they talk about the people in promo they are thankful for, reimagining productivity during the pandemic, whether sharing side hustles are good or bad, Arby’s deep fried turkey pillow, a great topic from Javier Melendez about being punished for caring about a brand, the return of the original rapid fire during the “party in the back,” and so much more!

Huge expressions of gratitude to our friends at PromoPulse and Pro Towels for their sponsorship of this fine, fine broadcast!

It’s the Friday before we all shove as much uncommon yardbird down our grateful gullets so you know it’s time for the Promo UPFront Podcast with Kirby Hasseman and Bill Petrie! This week they talk about the departure of Paul Bellantone and what’s next for both Paul and PPAI, the importance of a morning routine, business – and gift – planning for a second shutdown, Lou Weisbach re-enters the promo space, “brand hijacking” by social media bots, a “would you rather” party in the back, and so much more!

A HUGE thanks to our good pals at commonsku for sponsoring this pumpkin pie level podcast!